Off Madison Ave, a Phoenix-based integrated marketing communications firm, and SpinSix, one of Arizona’s leading creative marketing firms announced they have merged. Total capitalized billings of the company will be in excess of $50 million annually, supported by more than 50 staff members, making Off Madison Ave + SpinSix a drivingforce of integrated marketing in the West.
Off Madison Ave and SpinSix have worked collaboratively in the past, delivering innovative solutions for shared clients. With similar cultures and visions, each Arizona advertising agency was looking to expand offerings and was focused on aggressive growth – making this an ideal merger.
Notable details of the Off Madison Ave + SpinSix merger include:
· Agency offerings fall into complementary areas of marketing, giving the combined company and its clients a full spectrum of services andin-depth expertise.
· Given different marketing focus areas of Off Madison Ave and SpinSix, all staff will be retained.
· There are no account conflicts, allowing the service of existing clients including Arizona Office of Tourism, CVS Caremark, FileMaker, LifeLock, Nike, Spenco Medical and more.
· The new company name will be Off Madison Ave + SpinSix. Over time, the company plans to evaluate the benefits of a combined name.
For all of its 14 years in business, Off Madison Ave has been profitable and has seen double-digit revenue growth during many years. SpinSix puts up equally impressive numbers, with 17 profitable years – every year of its operation. Both companies have evolved and have innovated to remain at the forefront of digital marketing’s best practices, paying particular attention to developing proprietary tools and technologies to plan, monitor and measure client outcomes.
Scottsdale-based CKS Advisors, LLC served as the exclusive financial advisor to Off Madison Ave and SpinSix in the transaction. The closing of the transaction builds on CKS’s reputation of working with leading advertising and digital marketing firms.