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PIR lands AdvoCare as race sponsor

Phoenix International Raceway President Bryan R. Sperber announced today that AdvoCare International (AdvoCare) has been named title sponsor for the track’s November 11 NASCAR Sprint Cup Series event: The AdvoCare 500 at Phoenix International Raceway.

“We are thrilled to be working with AdvoCare for NASCAR’s semi-final race in the Chase for the Sprint Cup here in Phoenix,” Sperber said. “AdvoCare’s products and emphasis on performance line up perfectly with our mission to deliver a superior racing and event weekend experience for our fans each November.”

The AdvoCare 500, the Semi-Final race in the Chase for the NASCAR Sprint Cup, will be the feature event for PIR’s November race weekend. With the Sprint Cup Series Championship on the line, the green flag will drop on the AdvoCare 500 at 1 p.m. MST.

“We are excited to bring the AdvoCare 500 to Phoenix to share the AdvoCare products and business opportunity with race fans in the West,” said Richard Wright, AdvoCare President and CEO. “Our focus on health and wellness, personal growth, financial freedom and strong values is a great fit for the NASCAR community and race fans in the Phoenix area.”

AdvoCare is a health and wellness company that offers world-class nutrition, weight loss, energy and sports performance products. No stranger to NASCAR fans, AdvoCare is also the primary sponsor of rising star Austin Dillon and the No. 3 AdvoCare Chevrolet in the NASCAR Nationwide Series for legendary owner Richard Childress Motorsports.

Tickets for the November 11 AdvoCare 500 Semi-Final NASCAR Sprint Cup Series race, as well as all other events throughout the November race weekend at Phoenix International Raceway are available at www.phoenixraceway.com or by calling 1-866-408-RACE (7223)

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Michael Gossie

About Michael Gossie

Michael Gossie is a competitive marathon runner, Ironman triathlete and award-winning journalist who has earned more than 50 awards for writing, editing and design. He studied economics at Elmira College in Elmira, N.Y., and put his entrepreneurial spirit to work in 2007, using a 200-year-old family recipe to launch an Italian sauce company. He is most proud of being the founding president of the Steuben Arc Foundation in Upstate New York, which serves individuals with developmental disabilities, including his sister.