Author Archives: Kelsey Cox

Kelsey Cox

About Kelsey Cox

Kelsey is a social media enthusiast passionate about marketing, advertising, branding and public relations. In 2010, she graduated from Arizona State University with a degree in communication and a concentration in business. Kelsey went on to pursue a full-time career in the public relations and marketing industry. Currently, Kelsey works for Column Five Media, a creative marketing agency specializing in data visualization and infographic design.

Startup Hubs - Infographic Featured

Surprising Startup Hubs Across the U.S.

Typically, when people hear the word “startup” they envision the hi-tech hub of Silicon Valley. However, there are many surprising regions across the U.S. that are experiencing a boom in entrepreneurial growth and expansion. Venture 51, a seed-and early-stage fund built by entrepreneurs for entrepreneurs based in Phoenix, put together this infographic that takes a look at where startups are flourishing and where they are fizzling.

Have you noticed entrepreneurial expansion in your state?

Startup Hubs - Infographic

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Infographic Credits, courtesy of Venture 51:

Source: Venture 51
Designed by: Column Five Media

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Inbound Marketing Machine

How To Build A Better Inbound Marketing Machine

Inbound marketing can be an extremely powerful tool in any business’ marketing plan. In order to see results, just like any other strategy, you must pair these with other efforts to see a direct effect on your bottom-line. Marketo partnered with Column Five to take a visual approach to explaining how to build a well-oiled inbound marketing machine.


Does your company use inbound marketing in your marketing mix, and if so, how?


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Infographic Credits, courtesy of Marketo:

Source: Marketo
Designed by: Column Five Media

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Small Businesses

How Small Businesses Are (Mis)Using Social Media

It’s no mystery that social media has become an important tool in marketing for small businesses. In fact, building brand awareness on Facebook has become the most popular, with nine million small businesses utilizing the platform today. However, many of these businesses aren’t taking full advantage of its potential.

This infographic, from Intuit, illustrates how small businesses can better leverage their social media efforts to create new opportunities and reach more customers.


Does your company use Facebook to its full potential?

How small businesses use social media - infographic
via: Intuit Websites


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Infographic Credits, courtesy of Intuit:

Source: Intuit
Designed by: Column Five Media

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promotion-secrets-featured

Promotion Secrets

Getting a promotion is a cornerstone in anyone’s career that symbolizes career development, and usually a fatter paycheck. However, promotions have a long-time reputation of mystery in timing and explanation. How do managers and executives really decide who gets the corner office, and who gets left behind?

Have you ever suspected favoritism to play a role in a promotion?

Crisp360 Career Development

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Infographic Credits, courtesy of Crisp360:

Source: Crisp360
Designed by: Column Five Media

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Social Media Marketing

Social Media Marketing For Startups

Social media is a continuous topic of curiosity for small and large businesses alike. For startups, social media can help get the initial word out, create a buzz around a new product or service, and reach a diverse demographic. This infographic, by Udemy, examines how startups can leverage social media efforts as a tool to grow business.

Just starting out? How have you used social media to leverage your startup, and what results have you seen so far?

social media marketing infographic
Source: Udemy Blog

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Infographic Credits, courtesy of Udemy:

Source: Udemy
Designed by: Column Five Media

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Small Business Year In Review

The Small Business Year In Review 2011 & Outlook For 2012

The Small Business Year In Review 2011 & Outlook For 2012

Being a part of a slow economic recovery can take its toll on anyone, especially those who are trying to maintain and grow a business. Particularly, small business owners have had a lot to overcome throughout 2011, including a credit crunch and general uncertainty about the future. Through it all, they’re heading into 2012 with an optimistic outlook. According to this infographic by Intuit, the company’s Small Business Surveys have tapped into how small business owners are reflecting on 2011 and how what they expect 2012 to bring.

Own your own company? How have you gotten through 2011, and what do you see on the horizon for 2012?

The Small Business Year in Review 2011, Outlook 2012 [INFOGRAPHIC]
via: The Small Business Year in Review 2011, Outlook 2012 [INFOGRAPHIC]
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Infographic Credits, courtesy of Intuit:

Source: Intuit
Designed by: Column Five

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