Author Archives: W. P. Carey School of Business

W. P. Carey School of Business

About W. P. Carey School of Business

The Center for Executive and Professional Development (CEPD) within the W. P. Carey School of Business at Arizona State University develops practical business education that enables employees at all levels of an organization to address current and future business challenges. Whether you’re looking to broaden your personal knowledge or develop your company’s workforce, in an online program or a face-to-face one, CEPD is your one-stop resource.

Top Business Leaders will speak in the New ECP Season

Top leaders from the NFL Network, Harkins Theatres, the United Services Automobile Association (USAA), and the Arizona Diamondbacks are among those who will take the stage during the new season of the Economic Club of Phoenix speaker series. Every year, Phoenix-area audiences are invited to attend the club’s luncheons and hear from some of the… Read More →

ASU honors two for economic forecasting

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They correctly predicted one of the most volatile times in the history of the U.S. economy. For their incredible accuracy, a counselor to the Secretary of the U.S. Treasury and Morgan Stanley’s chief U.S. economist are about to receive a high honor. Dr. Richard Berner and David Greenlaw will accept the prestigious Lawrence R. Klein… Read More →

2012 Small Business Leadership Academy: A Fresh Look At Marketing

Small Business Leadership Academy

Management guru Peter Drucker said, “the aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.” Business owners in the 2012 Small Business Leadership Academy (SBLA) are taking a fresh look at marketing with guidance from Douglas Olsen, associate professor of marketing at… Read More →

Spirit of Enterprise Award Finalists Boast Job Creation, Charity Work, Innovation

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Despite the slow economic recovery, Arizona already has many businesses showing impressive growth and even job creation. The W. P. Carey School of Business at Arizona State University is recognizing 10 of the state’s biggest achievers as finalists for this year’s prestigious Spirit of Enterprise Awards. The awards, now in their 16th year, honor firms… Read More →

U.S. News & World Reports ranks W. P. Carey School in Top 25

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Today, U.S. News & World Report reveals its highly regarded annual rankings for the best undergraduate business schools in the nation. The W. P. Carey School of Business at Arizona State University comes in an impressive No. 24. It’s the ninth time in 10 years the W. P. Carey School ranks Top 30 on this… Read More →

Small Business Leadership Academy: Aligning Strategy With Corporate Resources

Small Business Leadership Academy

The 2012 Small Business Leadership Academy (SBLA) kicks off with two nights devoted to strategy, and more specifically, competitive advantage and how to achieve it. Emphasis is put on the importance of aligning a company’s activities to create an advantage over competitors. The cornerstone of the strategy course is analysis. Any business owner can use… Read More →

Soaring Phoenix-area Home Prices Finally Slow Down

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Phoenix-area home prices, which had been sharply and steadily rising since last September, finally went down a little this summer. A new report from the W. P. Carey School of Business at Arizona State University reveals the numbers for Maricopa and Pinal counties, as of July: The median single-family home price dropped slightly between June… Read More →

The Ultimate Degree Program for Honors Students?

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As state leaders across the country wonder how to improve their economies by creating and filling more high-income, desirable jobs, Arizona State University is introducing a special degree program aimed at attracting and keeping some of the region’s best-and-brightest future job candidates. The new program allows top students to get two degrees — one from… Read More →

Ria Robles: Small Business Leadership Academy Past Participant

Small Business Leadership Academy

Ria Robles discusses how her participation in the Small Business Leadership Academy has benefited her and her business, B2B Delivery, LLC. Small Business Leadership Academy Past Participant: Ria Robles B2B Delivery, LLC Tell us about your business: B2B Delivery specializes in same day, business-to-business deliveries throughout the state of Arizona and Las Vegas, NV. We provide… Read More →

Rebecca Koury: Small Business Leadership Academy Past Participant

Small Business Leadership Academy

Rebecca Koury discusses how her participation in the Small Business Leadership Academy has benefited her and her business, Prudential Cleanroom Services. Small Business Leadership Academy Past Participant: Rebecca Koury Prudential Cleanroom Services Tell us about your business: We are a cleanroom laundry providing uniforms for controlled environments. Year of participation in SBLA: 2011 What was the… Read More →