Local real estate brokerage firm HomeSmart is continuing to grow by opening franchises in California. The nationwide company based in Phoenix recently began making its way to other cities across the United States offering one of the most attractive business models in the real estate industry.
Since opening in January 2000, HomeSmart has had tremendous success by growing to over 4,300 agents in Arizona. Such unparalleled growth has catapulted HomeSmart to rank as the largest real estate brokerage in the southwestern United States and among the top ten brokerages in the country.
This month, HomeSmart has launched franchises in California including Santa Rosa, Modesto, and Palm Springs, as well as local offices in Ahwatukee and Green Valley. The real estate brokerage also has international operations in Beijing, China. Their goal is to open franchises in the top metropolitan cities in the U.S.
“We are excited to grow nationwide and for the future of HomeSmart,” said Founder Matt Widdows, who ranks in the Top Five National Independent Companies. “Our strong growth has driven us to begin franchising a year ago and we have seen our model and technology work in both small and large markets. We have built our reputation on exceptional customer service with our unique franchise package that gives our real estate brokers and agents a competitive advantage in this industry.”
HomeSmart’s proprietary software puts its franchise partners ahead of the curve. Developed by Widdows and his development team, the reputable systems are proven to save business owners huge costs attributed to web hosting, lead generation and back office systems. This allows the franchise owners to provide the technology to their agents for free while allowing them to keep 100 percent of their commissions. Other advantages to HomeSmart’s franchise program include a virtual receptionist, generous fee structure, and a full suite of branding and marketing products.
HomeSmart prides itself on successfully blending technology with a personal touch, something that is often lost in the industry. They continue to implement new technologies that empower its agents to provide outstanding service to their clients. This summer, HomeSmart will launch a new mobile application allowing residents to access market information at their fingertips. Users can take notes, rank properties, and share properties they like on social networking sites with friends.
The local brokerage donates time and money to many local charities, including Phoenix Children’s Hospital, Ronald McDonald House Charities, Back to School 4 Kids, American Diabetes, Make a Wish Foundation and more.