clickTAG tracking

Flash banner advertising at azbigmedia.comrequires a clickTAG for click tracking within the AD server. Adobe has an official guide on how to setup the Flash file to use the clickTAG.

Why use a clickTAG?

The clickTAG is the tracking code assigned by the ad serving network to an individual ad. This click through data is reported to the ad serving servers so advertisers may determine the effectiveness of their campaign.

HOW TO:

Create a Button:

This is the most common object to use for click actions in Flash.
Basic instructions are included at Tracking Macromedia Flash Movies.
If you need more help, check out Flash button resources.

Assign the clickTAG action:

Note: Some of the code is case sensitive. The code listed below is different from the Adobe version in that it has an added variable, allowing the AD server to define the browser target.  If the AD has a landing page on azbigmedia.com, the altered version is required.   

on (release) {
if (clickTAG.substr(0,5) == "http:") {
getURL(clickTAG,clickTARGET);
}

Make sure to send the destination URL when submitting any AD for advertising at AZ Big Media. 

Go to Adobe.com and read the Designer Guide article: Tracking Macromedia Flash Movies for information from Adobe.

AZ Big Media Digital AD Specs | Interactive Advertising Bureau Standards


If there are problems getting the clickTAG assigned, send the working file to kim.milton@azbigmedia.com and we can complete the assignment.