Marketing Archives

Fulton Homes plays in ‘Super Bowl of Politics’


Valley viewers tuning into the Presidential debates are seeing more than just candidates Donald Trump and Hillary Clinton aggressively debating issues and trading barbs. Many saw a local company, Fulton Homes, run a creative spot to appeal to these viewers who are highly engaged in the 2016 Presidential Election. Joining the likes of Audi, Jeep,… Read More →

Cramer-Krasselt merge Phoenix operations into LaneTerralever

Internet Marketing Words, Off Madison Ave

After a 36-year presence in the Phoenix market, serving clients primarily throughout Arizona and the southwest, one of the nation’s largest independent ad agencies, Cramer-Krasselt (C-K), will merge its Phoenix operations into the Phoenix-based LaneTerralever marketing services agency beginning on Tuesday, November 1. With headquarters in Chicago and offices in New York and Milwaukee, C-K… Read More →

Fingerpaint and Colorescience begin creative partnership

Content Marketing

Fingerpaint, a full-service marketing agency, is now working as a creative and strategic brand evolution partner with Colorescience. Fingerpaint will provide Colorescience with creative support for various brand initiatives, including internal and external communications, packaging, collateral and video production.  The initiatives will be managed by Fingerpaint’s Scottsdale office. “Colorescience represents somewhat of an intersection of… Read More →

Ampsy and Bluemedia form sports entertainment partnership Scott Betts

Ampsy and Bluemedia formed a partnership which unites the two Phoenix-based companies in delivering best-in-class hyperlocal visualization and analytics technology to the $7 billion Out-of-Home (OOH) advertising and media industry. Ampsy, which recently relocated its headquarters to Scottsdale, is a worldwide leader in the delivery of hyperlocal social content aggregation, visualization and analytics to brands, agencies and venues.… Read More →

Phoenix PRSA announces Copper Anvil Award winners  Elnur Amikishiyev

The Public Relations Society of America (PRSA) Phoenix chapter awarded 38 awards during its annual Copper Anvil Awards, a program that recognizes outstanding public relations tactics and campaigns that reflect the highest standards of performance in public relations. During the event on Sept. 8, two additional awards of recognition and two student scholarships were presented. The PRSA… Read More →

Owens Harkey adds Coyotes and Fiesta Bowl as clients

Fiesta Bowl

Full-service advertising agency Owens Harkey (OH) Advertising has added to its list of nationally recognized sports and entertainment organizations by landing state two coveted new partners, the Arizona Coyotes and the Fiesta Bowl Organization. OH is a leading force behind some of the Valley’s top sporting and entertainment events. Not only is the agency well versed… Read More →

Impress Labs’ parent company adds creative director


KiteRocket LLC, the parent company formed by the recent merger of Impress Labs and Duo Public Relations Inc., appointed Paco Allen as its executive creative director. In this role, Allen will oversee the agency’s creative, content and digital marketing divisions to integrate with public relations cohesively across all media platforms. This appointment is the next step in executing KiteRocket’s… Read More →

108 Arizona companies make Inc. 5000 list


A total of 108 Arizona companies earned spots on the Inc. 5000 list of the top 5,000 fastest-growing private companies in the U.S. for 2016. Criteria for earning admission to the 2016 Inc. 5000’s list include required businesses to: • Be privately held, for profit, based in the U.S., and independent (not a subsidiary or division of… Read More →

Az Business honors Most Influential Women in Arizona Business


A crowd of nearly 500 packed Desert Botanical Garden Thursday to honor Az Business magazine’s Most Influential Women in Arizona Business for 2016. “All the women we are honoring tonight have procured influence in their respective fields through hard-earned track records of profitability, leadership and innovation,” said AZ Big Media Publisher Cheryl Green. “These women are… Read More →

Alexi Venneri: Most Influential Women in Arizona

Alexi Venneri

Alexi Venneri, co-founder and CEO, Digital Air Strike Venneri previously worked for the Seattle Mariners and multiple technology companies before starting her award-winning social media and digital engagement company company that now employs 170 with most based in Scottsdale. Advice: “If you see an opportunity – take it. I started Digital Air Strike during a recession in… Read More →

Lisa Urias: Most Influential Women in Arizona

Lisa Urias

Lisa Urias, managing partner, CoNecs North America After more than 15 years in international marketing, Urias founded CoNecs North America, a merger of her advertising and PR firm, Urias Communications, and Molera Alvarez Government Affairs, to provide branding, digital, government affairs and PR services to clients throughout the U.S. Southwest and in Mexico. Advice: “Listen, be present… Read More →

Santy acquires BJC Public Relations

Marketing and strategy

BJC Public Relations was acquired by Scottsdale/Los Angeles-based Santy, a rapidly growing full service marketing agency, in a strategic move that elevates Santy’s in-house PR expertise and ability to take creative campaigns to new experiential levels. “I’ve been a fan of BJC for a long time, and we’ve collaborated on client work over the years. They’re smart,… Read More →

Mirja Riester: Most Influential Women in Arizona

Mirja Riester

Mirja Riester, principal, RIESTER Riester owns RIESTER, one of the largest advertising and public relations firms in the western United States. She is an international market researcher, brand management expert and business executive with global marketing experience. Advice: “Be persistent, intuitive and emotional. Our business relies on emotions to connect with audiences, on intuition to identify anticipation… Read More →

Fingerpaint taps Candi Luciano to lead creative team


Fingerpaint, a full-service marketing agency with offices in Arizona, Pennsylvania and New York, has named Candi Luciano to build, expand and lead its Scottsdale-based creative team. Luciano brings nearly two decades of marketing experience to Fingerpaint, where she will nurture and provide strategic leadership for the agency’s creative team in its Scottsdale office. She brings… Read More →