Marketing Archives

Bob Parsons unveils state-of-the-art production studio

movie

Bob Parsons of GoDaddy fame is launching a production studio, Sneaky Big Studios, which will reside in a new 15,000 square foot studio that will house one of the largest sound stages in Arizona. Sneaky Big Studios will be near Frank Lloyd Wright Boulevard and Hayden Road in Scottsdale, and it will feature the most… Read More →

7 steps to improve your brand

branding - AZ Business Magazine April 2008

Perhaps more than in any other time in history, in 2016, your name is your brand, said Pamela J. Green, a business and branding expert. “I think most of us get this concept – we live in a celebrity-obsessed society, so we understand how a person’s name can also be their brand,” she said. “Social… Read More →

Top 5 digital business tools you should be using

Marketing and strategy

Look at your phone.  No, I am serious look at it.  After you punch in your super secret passcode, count the number of apps you have on your phone. More than likely, you have about 44 total apps.  Now, count the number of apps that you use to promote or create sales. Be sure to… Read More →

Here are the Top 10 stories of 2015

news

Here are the Top 10 stories of 2015, based strictly on the number of readers on azbigmedia.com. The Top 10 stories of 2015 are not based on newsworthiness or importance — although each of these stories are important and newsworthy — but by the sheer number of azbigmedia.com readers who took the time to read the story.… Read More →

Valley chains going through a re-branding

Tavern Double Burger from Red Robin

Several chain restaurants within the Valley have new sights on their horizons, including updated menus, logos and décor. Among those restaurants are Scottsdale’s Macayo’s Mexican Grill & Cantina and Tempe’s Red Robin. Red Robin is going through a re-branding campaign, changing its look at its restaurants nationwide. Tempe Marketplace’s Red Robin is the first in… Read More →

VA whistleblower named PR Professional of the Year

123rf.com: Jakub Jirsak

The Public Relations Society of America (PRSA) announced that Paula L. Pedene APR, Fellow PRSA, will receive the Society’s 2015 Public Relations Professional of the Year award. Pedene is the owner of Pedene Public Relations, a Service Disabled Veteran Owned Small Business.  She will receive the award at the PRSA 2015 International Conference during the Monday Networking Luncheon on Nov.… Read More →

Fingerpaint marketing expands in Arizona

123rf.com: fffranz

Fingerpaint, a strategic marketing agency headquartered in Saratoga Springs, New York, announced plans to expand its Scottsdale, Arizona location to accommodate growth. “The expansion of our current space comes at an exciting time because it allows us to service our growing client base while staying in our prime location,” said Michelle Olson, who heads up Fingerpaint’s… Read More →

Nuanced Media expands business into Phoenix

Independent businesses

Nuanced Media announced it has expanded its regional presence to include a second location in Phoenix, Arizona. Based in Tucson, its portfolio includes Phoenix companies Aspire Marketing and Beacon Senior Resources along with a variety of clients in diverse industries across the country. The strategic expansion is a result of the company’s success since its inception, which has led to rapid growth… Read More →

FirstBank launches ‘Elevator Pitch’ contest in Arizona

Chandler Innovation Center

FirstBank, which has multiple banking locations throughout the Phoenix Metropolitan Area, announced a new competition for businesses in Arizona. The competition, called the “FirstBank $20,000 Elevator Pitch Business Contest” will kick off on Tuesday, October 12 and, only a few weeks later, award one winner with $20,000, courtesy of the bank. Contest participants will be… Read More →

Visit Phoenix spearheads sales blitz in Washington

A delegation from Phoenix was in Washington D.C. last week with a singular mission: To book more conventions into the Phoenix Convention Center and area hotels and resorts. Sales professionals from Visit Phoenix, the Phoenix Convention Center and nine of the city’s largest hotels and resorts spent three days meeting with national associations and nonprofit groups—hundreds… Read More →

Ranking Arizona® will get a new look for the 2016 edition

Ranking

The 19th edition of “Ranking Arizona®: The Best of Arizona Business” will feature a makeover of the editorial content to help readers learn more about their favorite Arizona-based businesses. “Historically, we have published traditional profiles of each company,” said AZ Big Media Editor in Chief Michael Gossie. “This year, we are going deeper. We are… Read More →

Meet Arizona’s Most Admired Companies of 2015

lawyers

Each year, Az Business magazine and BestCompaniesAZ chooses 40 companies as winners of Arizona’s Most Admired Companies Awards. A crowd of more than 400 people packed the Chateau Luxe in Phoenix Thursday September 10, 2015 to honor the 40 companies who were named Arizona’s Most Admired Companies for 2015. When developing the Most Admired Companies program, the primary goal of Az… Read More →

SocialWhirled is a finalist for Digiday Signal Awards

Content Marketing
by in AZ Business Magazine | Marketing | Tech

SocialWhirled, the leading digital campaign publishing platform, announces it has been named a finalist in the Digiday Signal Awards in the Marketing Technology—Cloud Platform category. The Signal Awards honor the best of the best in technology platforms that are bringing innovation, effectiveness and creativity to the media and marketing processes for brands, agencies and publishers;… Read More →

12 finalists selected for Scottsdale Chamber’s Sterling Awards

123rf.com:  Elnur Amikishiyev

The Scottsdale Area Chamber of Commerce has announced the finalists for the 2015 Sterling Awards, recognizing local companies that have demonstrated excellence, innovation and community stewardship. Bryce Lloyd, Chamber Board Chair said, “There is nothing like the Sterling Awards, both in stature and event presentation. Companies are always honored to be finalists and learn so… Read More →