Women’s contemporary brand, JOIE, will open the doors of its first Arizona boutique in Scottsdale Quarter. The 1600 square foot store will house all of JOIE’s mainstay collections – JOIE, JOIE Soft, JOIE Shoes and marks the company’s eleventh U.S. retail location.

“Scottsdale Quarter is a great center for us to launch our first store in Arizona. We are extremely excited for the opportunity to be a part of this premier shopping destination” says Joie CEO Jack Schwefel.

Much like the JOIE collection, the Scottsdale boutique recalls the sophistication and ease of the California lifestyle while drawing inspiration from its Parisian heritage. Reminiscent of a Parisian apartment with its elevated ceilings and minimalistic appeal, the boutique features weathered French architecture, a polished interior of grey walls and white oak floors and refined feel throughout. The signature décor, accented by a vintage aesthetic serves as the perfect backdrop for the collection which is at once modern and timeless in its appeal.