Project Ethos Returns to Scottsdale with Fashion, Music and Art

W Scottsdale and Steve LeVine Entertainment and Public Relations (SLE) will host Project Ethos on Saturday, April 20 from 9 p.m. to 2 a.m. Presented by Scion, this 21 and older event will bring a fashion show showcasing emerging designers, a live concert and art exhibit.

Scottsdale is the second stop for Project Ethos on its west coast tour, bringing creative artists, consumers and media together. David Friedberg of Project Ethos Arizona says, “We strive to advance our production and talent presentation every year. Holding the event at W Scottsdale is an exciting step for us, surely giving the local audience our best show yet.”

This year’s fashion collections include chic swimwear, resort wear, luxe jewelry and evening wear. In addition, B&E Soap and Scrub will present their line of skincare products. Featured designers in for this year’s event are Traver Rains (T. Rains), Richard Bowman (XR Collection), Trey Alligood (Madisonpark Collective), June Paek Farahan (AVA), Kristen Dorsey (Kristen Dorsey Designs), Michael Costello (Michael Costello Couture), Brianne Bridge (Bri Bridge), and more.

Throughout the evening, guests can experience live artists painting and view the art gallery that will be on display on the WET Deck. Guests will be entertained by live fashion shows and a live musical performance to be announced. Past live musical performances include: Bruno Mars, Colbie Caillat, Far East Movement, LMFAO, and One Republic, among others.

In 2012, Project Ethos introduced their online web series for consumers worldwide to experience this unique event. It allowed everyone access to view behind-the-scenes footage and exclusive interviews with artists and designers. Within the past few years, Project Ethos has sold hundreds of paintings and brought various clothing lines into stores.

Dress code for this event is ‘dress to impress,’ and tickets are available at