Girls in the Scottsdale area will soon have a new reason—and place!—to celebrate. On August 22, American Girl unveils its new 12,000-square foot retail experience at Scottsdale Quarter, the premier open-air lifestyle center located in Scottsdale, Arizona. American Girl Scottsdale features a fun, casual environment where girls and their family members and friends can shop for their favorite American Girl products, enjoy lunch and dinner, or an unforgettable dessert in the Bistro, treat their doll to a new ‘do in the Doll Hair Salon, design their own doll T-shirts at the “Creativi-Tees” Boutique, and celebrate birthdays or other special events.
“We’re delighted to debut a beautiful new store in Scottsdale and welcome our American Girl fans in the area to a special place designed just for them,” says Jean McKenzie, executive vice president of American Girl. “Whether they’re celebrating a birthday, shopping for the latest American Girl products, or sharing a meal in the Bistro, girls and their families will find that the new store promises to provide a lasting memory they’ll treasure for years to come.”
The American Girl store will feature a complete assortment of the company’s popular historical and contemporary dolls, along with a selection of doll outfits, accessories, Dress Like Your Doll® clothing, and a variety of the company’s best-selling books. Beyond shopping, girls who want to treat their dolls to a new look can visit the Doll Hair Salon, where they can choose from a variety of salon services—from ponytails to pampering to pierced ears. And, for fashionable young fans, the store will feature a “Creativi-tees” boutique, where girls can create stylish T-shirts for themselves and their dolls. Girl-friendly events and activities based on the American Girl characters and award-winning books will also be available throughout the year.
Guests can also drop in for a relaxing meal, a decadent dessert, or for Afternoon Tea in the fun and casual 25-seat Bistro. Whether it’s familiar favorites like Cheesy Cheese Pizza and Best-Ever Chicken Tenders or more sophisticated dishes such as Mediterranean Chicken Salad, the Bistro menu features nourishing choices with playful twists that are sure to be a hit with girls and their parents. To enhance the dining experience, favorite dolls are seated next to their owners in American Girl’s trademark “treat seats” and provided their own doll-sized menus.
The new American Girl store is also designed as the ultimate place to celebrate birthdays and other special occasions. Girls can have a Bistro party or opt for a deluxe celebration in a private party room where they can enjoy an organized game and craft, special food and cake, and party favors.
