Tag Archives: fashion


Knoodle Brings ‘What Not to Wear’ to Workplace

Many consider business fashion a cookie-cutter style wasteland rife with bland polo shirts and pencil skirts. However, renowned creative agency knoodle is giving office couture a makeover by helping companies navigate the minefield of fashion faux pas with its newly announced menu of image management and personal styling services.

To provide the most dramatic and effective client fashion transformations, knoodle has retained the talents of style guru Cathy Harrelson. Harrelson rose to fame in Beverly Hills, styling celebrities, TV personalities, movie stars and studio executives.

The fun “knoodle style” process begins with a tour through a client’s existing wardrobe to address their style questions and educate them on what cuts, colors and brands will work best for them. With this knowledge in hand, clients then graduate to knoodle’s shopping boot camp where Harrelson provides real-world style advice and expert guidance during trips to a local fashion mall.

“Image management goes beyond just picking out a few clothing items for someone,” said Harrelson. “I give them the education and confidence needed to develop a polished look for them and their brand.”

Knoodle recently applied its personal styling services to its own team, with Harrelson reinventing the style of each employee, closet by closet. To glamorize their office wardrobes, knoodle took the team for an afternoon of shopping with Harrelson and gave every member a $100 style allowance.

“After consulting and shopping with Cathy, my employees had an instant boost in confidence and were excited to show off their new fashion skills in the office,” said knoodle CEO Rosaria Cain. “This self-empowerment and the benefit of a good first impression to our new clients is a priceless achievement.”


Scottsdale-based PCA SKIN Recognized as Exporter of The Year

PCA SKIN, a leading clinical skin care company in the development of professional chemical peels and advanced daily care products for more than 20 years, has been selected as the national recipient of the ThinkGlobal Inc., 2013 Exporter of the Year Awards in the health and beauty/fashion category. The Exporter of the Year Award recognizes the export success of small to medium-sized businesses that account for 97 percent of the American export community.

PCA SKIN was selected by ThinkGlobal based on outperforming others in the total number of documented export deals completed in 2011, total percentage increase in sales in 2011 compared to 2010, and exports as percentage of total sales. In fact, PCA SKIN has experienced significant international growth, entering China, Russia, Greece and Australia in recent years, with exponential international revenue growth last year.

“It is a great honor for PCA SKIN to be recognized for success in exporting, as we are driven to provide the best skin health options in now more than 80 countries,” said Jamie True, PCA SKIN International Business Development Director. “We look forward to continued domestic and global growth, underscoring the importance of world-class products and care through our licensed skin health professionals.”

ThinkGlobal Inc., the publisher of Commercial News USA, the official export promotion magazine of the U.S. Department of Commerce, is honoring Exporter of the Year Award winners in 13 industry categories. PCA SKIN, along with the other winners, will be recognized at a special program in Washington, D.C. this March 2013.

PCA SKIN is recognized for its innovations in skin health, and is a trusted global leader in the development of gentle, yet highly effective professional treatments and daily care products, partnering with physicians to provide a proven process combining aesthetics and science for healthy, beautiful skin that begins at the cellular level.

For more information about PCA SKIN, visit www.pcaskin.com or call 877.PCA.SKIN.