The mission of first-ever AZ Wine & Dine on April 12 at Scottsdale Quarter, which took the place of the Arizona Lodging & Tourism Association’s long-running culinary event Forks & Corks, was to highlight the distinct variety of culinary outlets at Arizona hotels, resorts and restaurants while offering a variety of wines and craft beers designed to satisfy any palette.
Judging by the more than 750 guests who enjoyed tantalizing tastes from the renowned chefs at the Four Seasons Troon North, Fairmont Scottsdale Princess, Montelucia, Arizona Grand Resort and many more, as well as the sumptuous sips provided by Hensley, Young’s Market Company and others, it was a mission well-accomplished.
And then some.
While the final numbers are still being tallied, organizers estimate that the event raised about $20,000 to support the Arizona tourism industry.
Arizona tourism’s impact, by the numbers:
36.9 Million: Number of domestic and international overnight visitors who experienced Arizona as a travel destination.
$48 Million: Amount of direct traveler spending being contributed to our state’s economy every single day.
$2.5 Billion: Amount of local, state and federal tax revenues generated as a result of direct traveler spending.
$1,040: Tax revenue generated by the tourism industry lessens the tax burden by $1,040 for every Arizona household.
No. 1: Where the travel and tourism industry ranks among Arizona’s export-oriented industries.
According to guest feedback, among the biggest and brightest highlights of the event:
Live music, which was provided by The Shining Star Band
Silent auction, which offered amazing vacation packages from the state’s top resorts, restaurants and spas
“Foodie” food, including short ribs from Westin Kierland, Kobe sliders from the Phoenician, and cioppino from the Montelucia
Libation innovations, including Moet Champagne from Narcisse, flaming coffee drinks from La Hacienda, and sangria from New Age Winery
Based on the event’s overwhelming success, plans are already underway for next year.