Tag Archives: Bernards

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Crosby|Wright Named Agency Of Record For Bernards

 

Bernards, an industry leader in multidisciplinary commercial building, announced today that it has appointed Crosby|Wright as its regional public relations and marketing agency partner.

Crosby|Wright and Bernards will develop brand strategy and creative messaging approaches within targeted sectors. Through the partnership, Bernards is strategically positioned to grow in Arizona.

“The timing for this partnership couldn’t be more perfect,” said Laura Shivers, director of marketing with Bernards. “Bernards regional office has recently doubled in size and we look to Crosby|Wright to help increase brand awareness and overall market presence.”

Since its inception in 1974 by brothers Doug, Greg and Jeff, Bernards has grown steadily, with four regional offices in the Southwest employing more than 270 professionals.

Bernards has been involved with numerous Valley outreach programs such as ICAN, whose mission is to improve Chandler area neighborhoods while providing free, comprehensive programs that empower youth to be productive and responsible members of the community.

Bernards employees also volunteer to prepare and serve at ICAN’s Thanksgiving dinner on an annual basis. Bernards is also a proud corporate sponsor of the Arizona Science Center.

Bernards continuously delivers technical excellence and construction services to developers, corporations, educational institutions and public agencies.

Bernards & Construction

Bernards Names Mike Rock To Lead Phoenix Office

Mike Rock - Bernards

Mike Rock

Bernards, a nationally recognized general contractor serving the U.S. Southwest, has appointed Mike Rock as vice president in the company’s Phoenix office, founder, CEO and president of the company, Doug Bernards, announced.

Rock takes over Bernards’ Phoenix office, which was established just a few years ago by Director of Operations Carl McFarland and Director of Client Development Tom Harrison.

The new VP was primarily responsible for capturing the group’s latest project, the first phase of a potential multi-year land development, infrastructure, construction management and general construction of Eastmark, a master-planned, single family home community on 2,500 acres in Mesa, being developed by DMB.

Rock is the former president of Kitchell Contractors, and has overseen large-scale projects in Arizona, New Mexico, Oregon, Mexico and Hawaii.

“We are delighted to welcome such an industry star and a national leader to Bernards’ executive team,” Bernards said. “Mike will be a key player in our company’s leadership continuity plan, and a powerful catalyst for Bernards’ expansion in the Arizona regional market.”

McFarland and Harrison have been responsible for the Phoenix office’s projects in several states in the Midwest and Southwest. The team has built momentum fast, culminating in its current project of providing construction management services for the $75M renovation and expansion of the downtown Convention Complex in Cedar Rapids, Iowa, including a 267-room Hilton Hotel.

Rock will spearhead the company’s focus on expanding its client roster for building and managing construction of high profile, sustainable projects in the region, with a focus on Bernards’ core business areas, including sports and entertainment, educational, developer-driven projects and healthcare facilities.

“I look forward to working to bring creative innovation and a program of diverse projects and clients as we grow this dynamic region,” Rock said.

A LEED AP since 2004, Rock is a graduate of the University of Colorado and has completed executive business courses with Stanford Executive Leadership, FMI Leadership Institute and AGC Leadership Development Forum.

He is a board member of the Arizona Contractors Association, a board member of the Arizona Science Center and the Urban Land Institute and was a past executive leader of the John C. Lincoln Hospital annual food drive.

For more information on Bernards, visit their website at www.bernards.com.