Tag Archives: Brad Casper

Arizona Centennial Series - AZ Business Magazine January/February 2012

Arizona Centennial Series: Looking Ahead At The State’s Next Century

Arizona Centennial — Forward thinking: Algae, solar, personalized medicine or none of the above? Some of Arizona’s greatest minds look ahead at the state’s next century

A century ago, Arizonans with an entrepreneurial spirit ventured deep into the deserts and mountains in search of gold and copper. Today, as Arizona celebrates its 100th birthday, their counterparts are exploring the unknown frontiers of biotechnology and renewable energy.

“Imagine the technologies of 100 years ago,” says Steven Zylstra, president and CEO of the Arizona Technology Council. “Now, think about how far we have come. Only a very few science fiction writers even envisioned the technologies that are now a part of our everyday lives. It is very likely that (100 years from now), the mix of industries and companies will be very different. There will be subsectors that don’t even exist yet. One thing is sure, there will be more technology than ever to drive our economy and improve our quality of life.”

So with 100 years in the history books, what’s in store for Arizona’s next century? One expert says algae will be Arizona’s 21st-century gold rush. Will Arizona’s yet-to-be-written history prove him to be right?

As part of the Arizona Centennial Series, Arizona Business Magazine asks some of the state’s greatest minds how they see Arizona taking shape over the next decade and beyond.


Economy

Lee McPheters, director of the JPMorgan Chase Economic Outlook Center at the W. P. Carey School of Business at Arizona State University

The next 5 years will be a period of agonizingly slow recovery from the Great Recession. Arizona employment will return to post-recession levels within two to three years, but new, more frugal spending habits will put a damper on growth. The next 25 years has the potential to be a period of strong growth. Under historical growth assumptions, Arizona’s population will almost double within 25 years, as the state grows to more than 10 million residents.  Phoenix will have a population between 7 and 8 million, larger than the entire state today.  Immigration will exceed 125,000 every year by 2030.  Over the next 25 years, to accommodate growth, more than 1 million single-family homes will be needed, a seemingly impossible pace of building compared to conditions today.In the next 100 years, the gap between those with education, training and skills and those without will grow even greater as technology will benefit those who develop, control and use it.

Lee Vikre, senior vice president, organizational development and consulting, BestCompaniesAZ, LLC

In the next 10 years, the Arizona workforce will be more diverse than ever before, with wide spans in age ranges of workers and greater cultural diversity. White males may become the minority. Entrepreneurship will be ingrained in workers of all ages who were affected by the recession. This entrepreneurial, independent atmosphere will continue to define Arizona. Homegrown, innovative businesses in the fields of technology, manufacturing, healthcare, and sustainable energy will prosper. The movement towards creating great workplaces will move from a novelty to mainstream as both workers and management discover the competitive advantage of a culture of trust.

Patricia Ternes, financial advisor, RBC Wealth Management, Scottsdale

For the next 100 years, we need to address the concept that the world is flat.  Right now, we have multiple currencies and multiple stock markets. The financial services industry needs to better integrate the products and services we offer our clients worldwide. In 100 years, there will probably be huge, world-wide investment markets that are available to everyone 24/7.  This will increase the complexity of planning one’s financial future.


Technology

Steven Zylstra, president and CEO, Arizona Technology Council

In the next 10 years, the biosciences and renewable energy (and even the broader clean tech) sectors will become significant components of our economy.  Aerospace and defense, semiconductor and electronics, ITC, and optics will continue to grow.  The technology sector will be an ever-increasing component of our economic landscape, leading to more diversity.

Mark Edwards, PhD., vice president of corporate development and marketing, Algae Biosciences, Inc., Scottsdale

Arizona has the critical elements for algae production including lots of sunshine, waste and brine water for nutrients, CO2, and cheap land.  The state has a competitive advantage for algae production and will become the algae capital world. Arizona will go from two firms producing algae in 2011 to 200 algae firms in 2020. Arizona producers will cultivate algae for food, feed, fertilizers, pharmaceuticals, cosmeceuticals, nutraceuticals, functional foods, medicines and advance compounds. In the next 100 years, Algae will become the leading industry in Arizona, eclipsing tourism; more than 80 percent of all medicines, vaccines and pharmaceuticals will be made predominately from advanced compounds derived from algae; our fossil-based transportation system will transform to a sustainable algae-based transportation system.

Steve Sanghi, president and CEO, Microchip Technology Inc., Chandler

Given this expansion and the number of semiconductor players that have operations in Arizona, the semiconductor industry is likely to have a significant impact in this state over the next 10 years. This expansion will lead to a sharp increase in the growth of well-paying, high-tech jobs in our state. Take the case of medical advancements.  Over the next 10 years, we will see a significant expansion in the use of semiconductors for surgical and analysis equipment; in portable, wearable and implantable medical devices; and in the cost-cutting use of remote medicine, where patients will be monitored by medical professionals in lower-cost regions.

I will, however, add one cautionary note to the optimistic picture I have just painted.  The formation of new start-up companies is driven by the availability of venture-capital funding. Arizona continues to be plagued by a scarcity of risk capital, as most venture-capital firms are located in California, Texas and Massachusetts. The result is that those states continue to attract the bulk of VC-backed startups.  While Arizona has been a technology hotbed in recent years, we must fix this problem if we are to remain the “Silicon Desert.”


Environment

Diane Brossart, president, Valley Forward Association

In the next 10 years, Arizona will diversify its economy through green jobs and technology. Renewable energy sectors will proliferate with solar leading the way. In the next 100 years, we will become the solar capitol of the world. Light rail connects Valley cities. Commuter rail takes us across the nation. Arizona is a burgeoning hub of economic activity. Parks and open space dot the landscape. Innovation and technology abound. Our legislature is enlightened and the green revolution leads to new water sources in our vibrant desert oasis, now free of particulate pollution.

Kelly Mott Lacroix, graduate research associate, Water Resources Research Center, Tucson

Over the next 100 years, our water management will need to be flexible and progressive enough to allow us to prosper in the face of supply uncertainty from changes in climate and the continuing growth of our economy.  Arizonans will have to make decisions about what we value most about this state and those decisions will dictate how the water issue changes Arizona.

Larry Howell, CEO and president of KEBAWK Response Technologies, a Scottsdale-based engineering company that responds immediately to hazardous or catastrophic disasters

Environmentally-conscious companies like KEBAWK are going to continue to grow and have a much more pivotal role in growing the economy in the next 10 years as businesses strive to be as sustainable as possible. What was once a trendy, cottage industry is now a must for businesses.


Health

Dr. Grace Caputo, director, Phoenix Children’s Hospital/Maricopa Medical Center Pediatric Residency

I see medical education as a dominant force in Arizona, especially with the growth of the University of Arizona campus downtown. Innovative pediatric care will continue to be a highlight at Phoenix Children’s Hospital, but healthcare overall will continue to improve our community as birth to age 5 is the fastest growing population in Arizona.

Catherine Niemiec, president, Phoenix Institute of Herbal Medicine & Acupuncture, College & Clinic

In the future, acupuncture and oriental medicine (AOM) will fill the gaps created by high insurance rates, fewer primary care physicians, and seemingly incurable or chronic conditions. Acupuncture can be available for the same cost as a co-payment, supporting the need of those who have no insurance or who need to seek different care beyond what their insurance will cover. A report on “Complementary and Alternative Medicine in the United States” cites widespread use of CAM, with more future visits to CAM providers than to primary care physicians (with most of these visits paid out-of-pocket).

Kenneth J. Biehl, M.D., radiation oncologist, Arizona Oncology

Long-term changes for the use of radiation in cancer care will involve a combination of treatment directed at the molecular level and immense precision with external radiation. Targeting cancer with radiation at the molecular level has been developed for only a handful of cancers to date. The struggle to find and develop cures at the molecular level will be one of the determining factors in how the people of Arizona will receive cancer treatment for the next hundred years.

Mahesh Seetharam, M.D., medical oncologist and hematologist, Arizona Oncology

In the next decade, electronic medical records will continue to evolve to help coordinate care between the various providers to optimize outcomes. It is very difficult to predict given the current labile healthcare environment.  The concept of universal healthcare is very possible, but with that comes the need for additional providers and resources to provide the necessary care.  Personalized medicine could be a reality in the next decade or two, and this will certainly improve outcomes.


Banking

Lynn Crane, executive vice president, bank operations and services, Mutual of Omaha Bank in Arizona

Mobile devices will replace plastic cards.  This will completely change the “check out” experience at retailers. Arizona shoppers will be able to scan merchandise as they pick it up off the shelf and make payment without stopping at a checkout counter when they leave the store. On the negative side, this transition to non-traditional delivery channels will make bank branches less relevant. Online financial consultants will replace branch employees and a trip to the bank will become a thing of the past for Arizonans. Some branches will close and the industry will require a smaller workforce. The future value of currency will not rely on paper, but on digital data, so heightened security concerns and demand for data protection will prevail.  As a trusted source of security, banks will play a much larger role in helping Arizonans secure their valuables and their future.

Craig Doyle, Arizona market president, Comerica Bank

Some of the industry segments critical to our future are aerospace and defense, semi-conductor manufacturing, business services technology, health care and renewable energy.  Effectively supporting their growth requires a deep understanding of supply chains and related capital markets.  It will take time, but the Arizona banking industry should help facilitate the appropriate capital markets so that Arizona is competitive with other major economic regions in helping companies, form, grow and mature.


Education

Michael M. Crow, president, Arizona State University

Within 10 years, ASU will be America’s finest example of a widely accessible research intensive public university and in this mode it will be capable of operating at a very rapid and large scale for educational competitiveness for Arizona.  In this mode, the university will have deployed its assets to maximize the competitive position of Arizona through its role as a comprehensive knowledge enterprise producing fantastic graduates, ideas and new technologies. ASU will be a critical asset for Arizona going forward over the next 100 years as the knowledge based economy or at least knowledge driven adaptation and innovation to the uncertainties and the complexities that lie ahead in the areas of global finance, economic competitiveness, environmental sustainability and so forth will be such that what universities like ASU do will be more important than ever.  This is true specifically for ASU in the context of Arizona as Arizona in the next 100 years grows and matures into America’s preeminent example of a free enterprise driven innovation catalyzed state.

Bill Hubert, president and founder of Scottsdale-based Cology, Inc., which helps lenders enter the student loan market

At some point, the cost of education is going to have to “normalize” within the overall economy.  For decades, cost of attendance, whether private or public, traditional or trade-based, has increased at much higher than normal rate.  Our business of providing financial services that connect students and families with a broad spectrum of relationship based funding sources will certainly help increase access and drive down overall costs – of program administration, funding sources, and even institutional administrative costs.

Deanna Salazar, senior vice president and general counsel of Blue Cross Blue Shield of Arizona

I believe that by supporting community outreach efforts similar to the Green Schoolhouse Series, which makes schools healthy and green “inside and out” through the development of an integrated health and wellness curriculum and green gardens to promote nutrition and wellness in disadvantaged schools, BCBSAZ will continue to be positioned as a leader who is genuinely taking care of the health of Arizonans, in both traditional and non-traditional ways that create a better future for all. For years to come, it’s BCBSAZ’s hope for the green gardens to teach children about healthy eating and physical activity by allowing them to use and maintain the garden.


Marketing

Kristin Bloomquist, executive vice president, general manager, Cramer-Krasselt

As I look into a crystal ball, the marketing world as we know it will change dramatically in the next 100 years. It will be forever changed even in the next 10 years. However, brands will not go away. In fact, they will be even more valuable both in the next decade and in the next century if they can evolve as we evolve, as our technology evolves. Those brands that increase in value over time will have very different ways of communicating with consumers. Everything will be personalized. Everything will happen in real time. There’s a good chance that 100 years from now, as far as commercial messaging and targeting goes, “Minority Report” will be seen as an amazingly accurate forward-looking documentary rather than a work of fiction.

Rob Davidson, co-owner of Phoenix-based Advertising firm Davidson & Belluso

Think of how social media has drastically impacted communications with customers and prospects in recent years. Marketing and advertising will keep changing at an even faster rate as new technology becomes available. Smart phones and tablets have already become standard channels of any marketing plan. Companies who stay on top of the latest marketing tools and learn about their customers changing behaviors are the ones who will be successful in reaching their target markets.


Energy

Mark Bonsall, general manager and CEO, SRP

In the next decade, the growth in wind and solar will continue to be strong, but will still provide a relatively small portion of the needed energy just because the scale of what is needed is so large. It is likely most of the new baseload resources will be fueled by natural gas.  New drilling and recovery technology is providing access to vast quantities of natural gas within the U.S. at relatively low costs, at least so far.  This provides a good bridge to develop systems that can improve the efficiency of solar systems, address the intermittent nature of most renewable resources, find safe and more cost-effective ways to deploy nuclear power, and provide the time for innovative new ideas we aren’t even aware of now.

John Lefebvre, president, Suntech America

With supportive policies, the solar industry will continue to grow and flourish, creating a major employment sector for the state. Additionally, every year the cost of solar is driven down, getting closer and closer to achieving grid parity in the U.S. As solar becomes a market-driven industry, Arizona is poised to be a major global solar industry hub, particularly with the continued development of large-scale solar projects. Ultimately, I hope to see energy generated from solar grow to a significant percent of the U.S. energy supply portfolio and eliminate our dependence on foreign oil, providing a low-cost solution to power our homes and cars. With solar, the sky’s the limit.


Housing

Rachel Lang and Marcy Briggs, loan officers for the Briggs-Lang team of Cobalt Mortgage

The rental market will continue to strengthen with long-term renters. We also see a stabilization within the Arizona real estate market due to the mortgage underwriting guidelines remaining more conservative than they were five years ago, and slightly less conservative five years from now.

Alan Boughton, director of commercial operations, W.J. Maloney Plumbing

As the population in the West increases and the demand for water intensifies by a seemingly unpredictable water supply and snow pack, innovation in low-flow plumbing fixtures could be our industry’s greatest impact on Arizona as more people are forced to live with less water.

CR Herro, vice president, environmental affairs, Meritage Homes

Homes will be built to work better, use fewer resources, be healthier, and adjust to the needs of owners. On the fringe of the market today are homes that can adjust the transparency of windows, extend and retract solar shades, turn on lights, change thermostat settings over a smart phone, and achieve net-zero energy demand. These changes allow homes to adapt to the unique needs of its occupants, offer more control, and waste less energy and resources (money) in their operation.


Transportation

Danny Murphy, Airport director, Sky Harbor International Airport

The biggest evolution our industry will experience is a transformation of the entire national air transportation system to avoid gridlock in air travel, called “NextGen.” This means moving from ground-based technologies to a new and more dynamic satellite-based technology.  While airport delays are minimal in Arizona, our passengers are impacted most when traveling to and from other locations and this technology will greatly improve that. Over the next 100 years, continental investment and enhancements to the state’s main airports will be critical to serve the needs of Arizona’s growing population.


Entertainment

Brad Casper, president, Phoenix Suns

In continuing to operate at the forefront of innovation, the Suns will offer fans the most technologically advanced atmosphere in professional sports, while emerging as the most winning franchise in NBA history. Through strategic partnerships, the Suns will act as a catalyst towards creating a sustainable entertainment and business environment, unmatched by any NBA/WNBA organization.

Catherine Anaya, chief journalist, KPHO CBS 5 News

I think in the next 100 years the marriage between television and computers will be such that we will be doing everything we do on a computer. There will still be a place for television news. However, I don’t think we’ll see it in the studio format we’ve been accustomed to seeing. I think we’ll end up shooting and broadcasting our news via our smart phones or whatever those evolve into in time. As a result, I think it will create more intimacy and interaction among Arizonans. That may or may not be a good thing as familiarity lines will get blurred.

Teri Agosta, general manager, Pointe Hilton Squaw Peak Resort

The hospitality industry will continue to drive revenue into the Arizona market through increased travelers, due to the aging demographic, who will have more leisure time and money to spend. Also business travel will continue to grow as corporations realize people need direct contact with team members and clients to build a successful business, and webinars and teleconferencing do not meet these needs.  Also, our consistent weather will become more valuable to travelers, who will scrutinize their travel spending even more.

Melody Hudson, public relations manager, Gila River Gaming Enterprises

The opportunity for new job creation will become more prevalent than ever before with potential capital expansion opportunities which could result in not only new construction positions, but new positions within the Enterprises’ casinos as well. This potential growth could also result in an increase of revenues for both local and national businesses that supply goods and services to the Enterprise. Additionally, potential growth from not only Gila River Gaming  Enterprises, but the gaming industry in general in Arizona,  would result in larger amounts of funding going to the state for education, tourism, wildlife conservation and emergency services.

Carey Pena, co-anchor, 3TV News at 10 p.m.

There is a generally accepted theory of human knowledge that says:  today, we know 5 percent of what we will know in 50 years. In other words, in 50 years, 95 percent of what we will know will have been discovered in the past 50 years.  That makes it hard to imagine what 100 years will look like.

Arizona Business Magazine January/February 2012

 

Tucson Office Market, Industrial and Retail Sectors

Positive Signs Bolster Tucson Office Market, Retail And Industrial Sectors

Positive signs bolster Tucson office market, as well as the area’s retail and industrial sectors

CBRE has released its third quarter 2011 market analysis of the Tucson area office, industrial and retail sectors. Report highlights include:

Office

•    The Tucson office market reported a stronger third quarter, with 71,209 square feet of positive absorption. This compares to 30,786 square feet of positive absorption in the second quarter and 22,028 square feet of negative absorption in the first quarter.

•    The Tucson office market vacancy rate declined in the third quarter, dropping 80 basis points to 17.1 percent. The area’s lowest vacancy was reported in the North Central and West Central submarkets, which both have rates of 13.6 percent. The highest vacancy rate, 27.4 percent, was found in the Southwest submarket.

•    The average asking lease rate for existing multi-tenant office space decreased for the first time this year, falling to $19.26 per square foot from $19.65 per square foot at the end of the second quarter and $19.43 at the end of the first quarter.

•    There will be no new speculative office construction in the Tucson market until demand picks up and the abundant supply of available space goes down.

Industrial

•    Vacany among industrial product declined for the first time in 2011, falling to 11 percent from 11.3 percent at mid-year. While only a 30 basis point drop from the previous quarter, this represents a 60 basis point decline in the past 18 months.

•    The industrial market recorded 121,971 square feet of positive absorption in the third quarter. Although a strong showing, this could not completely ease the occupied space lost in the first and second quarters, leaving the market with 26,996 square feet of negative absorption for the year.

•    The average asking industrial lease rate dropped significantly – 17 cents – to end the third quater at $6.25 per square foot. This compares to $6.62 per square foot at the end of the second quarter and $6.64 per square foot at the end of the first quarter.

•    With much of Tucson’s industrial product aging and functionally inefficient, any improvement in the economy will quickly lead to new construction, driving up lease rates and sales prices.

Retail

•    Tucson’s shopping center market recorded its second consecutive quarter of positive absorption with 34,629 square feet. This combined with the absorption through mid-year brings the market’s year-to-date total to positive 6,989 square feet.

•    The vacancy rate among shopping centers decreased in the third quarter, albeit modestly, to 12.2 percent from 12.3 percent at the end of the second quarter. Yet, vacany remains unchanged from mid-year 2010 when the rate was also 12.2 percent.

•    The average asking lease rate for shopping center space increased for the third time this year, rising to $18.30 per square foot from $17.71 per square foot in the second quarter and $17.64 per square foot at the end of the first quarter. This hike in the market’s average rental rate has been driven, in part, by an uptick in activity and demand in prime retail hubs.

•    Big box tenants and national retailers continue to vie for premium sites in high-traffic trade areas, while sites on the periphery wane in activity.

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Visit CBRE’s website at www.cbre.com for more information about the 3Q analysis of the Tucson office market, as well as the area’s industrial and retail sectors.

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Dial's new Scottsdale building under construction in 2008.

Henkel Announces New Leader For North American Consumer Goods

Scottsdale-based Henkel Consumer Goods has a new leader. The company’s German owner, Henkel AG & Co. KGaA, announced today that Stefan Sudhoff, corporate senior vice president of cosmetics and toiletries at Henkel, has been given the job formerly held by Brad Casper.

Casper left the company abruptly in August. A statement from the company at the time said Casper was leaving to pursue other opportunities.

Casper was temporarily replaced by Georg Baratta, corporate vice president and general manager of the company’s home care and laundry division in Germany.

Sudhoff has been working with Henkel Cosmetics in various positions for almost 25 years. He headed the company’s body care strategic business unit and the Latin America and Central and Eastern Europe regions. He also has been responsible for the strategic steering of the North American Henkel Cosmetics business since 2006.

“I am very pleased to appoint Stefan as head of our consumer goods business in North America. He has longstanding and successful global experience at Henkel,” said Hans Van Bylen, member of the Henkel Management Board. “North America is one of our most important markets, and I am sure that Stefan and his entire team will work to drive our consumer goods business forward in this important region.”

Henkel Consumer Goods markets such brands as Dial soaps, Purex laundry detergents, Renuzit air fresheners and Right Guard antiperspirants. Henkel purchased The Dial Corporation in 2004.

Man looking up in front of a colorful painting

CEO Series: Brad Casper

Brad Casper
CEO, Henkel Consumer Goods (The Dial Corporation)

Consumers have been cutting back sharply on their purchases as a result of the recession. How has that affected Henkel Consumer Goods’ overall operations, such as vendor relationships, supply chain management, marketing, research and development, etc., and how has the company responded to those challenges?
The challenges have been significant in the past year. It hasn’t materially affected our relationships, but it has forced us to be much more nimble with both with our vendors who supply us, as well as our retail customers who we sell to. You cannot take things for granted in this environment, particularly with our retail customers. One day you think you have the merchandising support, you think they have their back behind you, only to find out that someone has come in and maybe taken your ad space or taken your display space. So that’s forced our organization to be very reactive, to be very sharp with our price points, because value during this recession has been really the operative word. Fortunately, we have a number of great brands that have done very well during this recession, like Purex laundry detergent, Dial bar soaps and body washes, even Right Guard and Renuzit have done excellent. We’re growing share in all of those businesses.

What signs is Henkel Consumer Goods seeing that the recession is abating?
We follow the consumer confidence data very, very closely, and we saw — just in February and March — just as we saw the Dow Jones start to pick up, we saw the consumer confidence (and) you can do a pretty strong correlation analysis between consumer confidence and (the purchase) of consumer goods. Now, they’re still looking for deals. The consumer is still looking for value and bargains, but we are seeing our market sizes that were more discretionary, like air fresheners, a year ago were declining, are (now) starting to grow slightly.

So those categories that I think consumers would classify as “I want, but I don’t need,” we’re starting to see purchases come back in those areas that are wants.

What are some sustainability initiatives Henkel Consumer Goods is undertaking both in its operations and its products?
Henkel has a rich heritage and history in sustainability initiatives. This isn’t something we do just because of the recession; it’s something we do every day. Even starting with the building that we are in, this is going to be a LEED-certified building. We’ve only been open eight or nine months, but we designed this with sustainability in mind. Within our organization we created a kind of self-promoting area we call Eco-mmitment. It was a campaign we kicked off internally because with thought that in order to be a sustainable company (we needed to have) sustainable employees. Eco-mmitment was an internal grassroots effort to create awareness of more sustainable practices that we have here in our offices, as well as in our homes. So we’ve rolled that out, so that all of our employees are a little bit more aware of that.

But when it comes to our innovations, we have a number of sustainability initiatives that are in fact being very successful in the market. More than two years ago we launched Purex Natural Elements — it’s a natural detergent — and it became a $100 million business within a year and we didn’t even have to advertise. It sold itself off the shelf with its natural surfactants. … Again, Henkel’s history in this goes back 40 years. Before most people in this country were talking about sustainability, Henkel was practicing it. And so we (Dial), kind of as the little sister who’s been part of Henkel for five years, we’re adopting these behaviors pretty rapidly.

You worked to make sure Henkel Consumer Goods remained in the Valley. Why was that so important?
It all begins with people. First and foremost, a company can be an accumulation of brands and buildings, but at the end of the day what makes it special are the people. And moving this from the Valley, whether it was just from the East Valley to the West Valley, there’s the risk that we would lose some of our valued employees. Add to that, if you were to take it out of Scottsdale-Phoenix altogether, the probability that we lose the majority of our intellectual property — that would have stood between us. Moreover, when I was offered this job, I was looking forward to moving to Scottsdale, and when I got here I didn’t want to move, I wanted to keep us here!

What skills do C-level executives need in order to succeed in a multinational, consumer products company such as Henkel Consumer Goods?
I think it begins with having a really strong strategic mind and framework. You really have to understand the markets in which you compete, where and how your competition is likely to try to defeat you, and then, kind of like a sports coach, you have to try to figure out how you navigate vis-à-vis them. So you have to understand your own strengths, weaknesses, opportunities and threats.

Business is about people … and therefore you have to learn how to tap those resources that you have. You surround yourself with the best people, but you have to motivate them … and that’s true both of a domestic company, as well as a multinational.

I think when you get into multinationals, we’re working across borders, we’re working across time zones. I’ve been on conference calls earlier this morning with our parent company in Germany as early as 7 a.m. You have to learn to work in a diverse environment, you have to be tolerant of differences, you have to try to leverage those differences to make you stronger. Sometimes that may mean being tolerant of what you thought might have sounded like rude or very straightforward behavior, and it just might be the cultural differences at play there.

Interpersonal effectiveness at the C-level is so critically important, and it’s not just because you’re a multinational; you’d fail, probably, if you weren’t effective in those areas.

    Vital Stats



  • Named president and CEO of The Dial Corporation (Henkel Consumer Goods) in April 2005.
  • Joined Henkel from Church & Dwight, where he served as president, personal care, since 2002.
  • Spent 16 years at Procter & Gamble.
  • Member of the Greater Phoenix Leadership Council and a board member of the Greater Phoenix Economic Council.
  • Holds a bachelor’s degree in science degree from Virginia Tech University.
  • www.henkelna.com