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Banger Burger, paired with the Fire Scotch drink.

Tilted Kilt launches a battle of the burgers

While the nation’s favorite NFL and college teams will be battling it out on the field this fall to show who’s best, Tilted Kilt Pub & Eatery, a sports bar that pays homage to the old public houses of America, England, Scotland and Ireland, is gearing up for its own battle with the launch of one of its biggest promotions to date, The Big Arse Burger Bowl Challenge.

The 13-week promotion, which is running now through November 2, features a menu of eight burgers created by the restaurant’s beer and liquor vendors. When guests order off the menu, they will get the opportunity to visit the Tilted Kilt website to vote for their favorite. The burgers were also created to pair with a specific beer or cocktail creating an overall great dining experience for the guest. The winning burger and paired beer/cocktail will be featured on Tilted Kilt’s menu for the next year. The menu includes the following burgers:

The Banger – Topped with sweet & spicy sausage, Dewar’s caramelized onions, cheddar cheese, lettuce, tomato and mayo. Paired with Fire Scotch – A spicy blend of Dewar’s White Label Scotch Whisky, cranberry juice, Monin Habanero Lime and Finest Call Premium Lemon Sour.
The Shanty – Topped with our savory cottage pie mix of seasoned ground beef, carrots, peas and mushroom gravy, french fries and cheddar cheese. Paired with TK Lager – Brewed by George Killian’s.

THE S.O.B. (South of the Border) – Topped with grilled green chilies, pepper jack cheese, Maestro Dobel Tequila habañero salsa and habañero tequila cream cheese. Paired with Michelada – Maestro Dobel Diamond Tequila, Dos Equis Ambar Lager, Monin Habanero Lime and Finest Call Premium Lime Sour. Served with a chili pepper salt rim and a lime wedge.

The Bad Arse BBQ – Topped with pulled pork tossed in a delicious Bulleit Bourbon BBQ sauce, cheddar cheese, coleslaw, lettuce and tomato. Paired with Knockout Punch – Bulleit Bourbon, cranberry juice, Monin Peach Purée and Habanero Lime.

The Celtic – Topped with a corned beef, Kilbeggan Irish Whiskey glaze, cheddar cheese, crispy potato chips, Kilbeggan caramelized onions and aioli. Paired with Irish Mule – Kilbeggan Irish Whiskey, ginger ale, Monin Habanero Lime, Finest Call Premium Lime Sour and a dash of bitters.

Tilted Caprese – Topped with fresh mozzarella cheese, spinach, tomato, red onion, a Stella Artois balsamic reduction and basil pesto mayo. Paired with Stella Artois.

Wicked Boston – Topped with American cheese, crispy maple pepper bacon, Samuel Adams Boston Lager caramelized onion relish and secret sauce, lettuce and tomato. Paired with Samuel Adams Boston Lager.

The F.A.B. (Fried Awesome Burger) – A deep fried burger topped with cheddar cheese, crispy Applewood bacon, lettuce, tomato, onion and Kilt Burner mayo.
Paired with Irish Rita – Jameson Irish Whiskey, Monin Agave Nectar and Finest Call Premium Lime Sour.

“We are excited about The Big Arse Burger Bowl Challenge as it is a fun and innovative way to engage both our guests and vendors,” said Kristin Cronhardt, Vice-President Marketing of the Tilted Kilt. “Guests will get the opportunity to vote not only with their stomachs, but also with their online voice.”

Tilted Kilt

The Tilted Kilt Continues To Grow, Expand To 100 Locations

The Tilted Kilt is bringing growth and uniqueness to restaurant franchising.

What features an average of 35 50” flat screen televisions, women serving beer in minimal Celtic garb and thrives on being a little skewed?

The Tilted Kilt, of course.

And, the chain has been labeled one of the fastest growing in the nation.

That could be because President Ron Lynch is no stranger to the restaurant franchising business. Being an area developer and franchisee for the last 22 years, he was vital in the creation of Schlotzky’s Deli, opening 106 delis until he was bought out in 2000, with the exception of four locations he still owns. But, it was time for a change, Lynch says.

In October of 2005, he started the Tilted Kilt franchise after buying the concept from Mark DiMartino, Shannon Reilly and John Reynaud.

“It was very different,” Lynch says. “Even in the name ‘Tilted,’ it’s a little tilted.”

At the time, the Tilted Kilt had just one location within the Rio Casino Hotel in Las Vegas. Once Lynch got his hands on the company, it would never be the same, moving the headquarters from Las Vegas to Tempe, where he lives.

Lynch’s goal was to bring something different to the casual dining community.

“People have been chasing each other and copying each other for a while in the casual dining segment,” Lynch says. “Therefore, we had a lot of fallout.

“People would choose between certain restaurants in the casual dining segment because of the side of the street they were on. They didn’t want to turn around and go to the other side because the menus were so similar.”

Lynch admits Tilted Kilt does have similar menu items, but they are striving to be different.

“If somebody says to me, ‘Why don’t you do this because everyone else is doing it?’, that usually probably doesn’t work for me,” Lynch says. “I just say, ‘Well, maybe we don’t want to do it because everyone else is doing it.’”

Lynch adds that what sets them apart from their competitors is their atmosphere that customers want to be in.

“People want more than just hot food and good service,” Lynch says. “They like the atmosphere. They like the whole package.”

He says this is why the eateries focus on being sports bars. They try to ensure that at any seat in the house, customers can see three or four televisions at a time to keep up on all the games they might be interested in.

The television count isn’t the only thing attracting customers either. Tilted Kilt waitresses have brought in many male customers over the years.

Dressed in kilts and coordinating push-up bras, Lynch says the franchise doesn’t shy away from the fact that they use sex appeal. He believes customers expect to see a stripper pole when the walk in the doors of the pub. He insists, though, that is not what his franchise is about.

“We take the tradition from the old world pub,” Lynch says.

Traditional public houses began when families would open up their home to travelers. Fathers would cook and tend the bar while mothers and daughters would wait tables.

While they draw a lot of their inspiration from this old world public house style, they “give it a contemporary twist,” Lynch says, which is putting the company in high demand. Lynch says in the next 12 months, there will probably be 100 pubs open — and not just in the U.S.
Canada has one Tilted Kilt location open with three more under construction.

“We are truly becoming more than just a U.S. company,” Lynch says. Now in 22 states and four more by the end of the year, he hopes to have 300 pubs open within five years.

Lynch credits his company’s success with its uniqueness, saying that they revel in it.

With a slogan that reads, “A cold beer never looked so good,” it’s hard to deny that they are pushing the limits.

For more information about the Tilted Kilt, visit tiltedkilt.com.