Tag Archives: bridgestone

guayule

Bridgestone picks Eloy site for research farm

The Scottsdale office of the Land Advisors Organization, the nation’s largest land brokerage firm, announced the successful completion of a site selection assignment for Bridgestone Corporation (BSJ) in collaboration with Bridgestone Americas Tire Operations (BATO).

BATO acquired a 281-acre agricultural site in Eloy, Arizona, to serve as the base of its agricultural research operation. This research farm will supply guayule, a Southwestern U.S. native shrub, for the company’s process research center that is planned for nearby Mesa.

Recognized for their extensive expertise in farm land transactions and specialized site selection, the Land Advisors Organization’s Kirk McCarville and Michele Pino, worked with BSJ’s site selection firm, Strategic Development Group (Columbia, South Carolina) to locate suitable agricultural parcels which culminated in the purchase of the Eloy, Arizona site.

According to a BSJ representative, “In March of this year, BSJ announced the Bridgestone Group’s plans for an extensive research project in the United States dedicated to developing guayule as a commercially viable, renewable source of high-quality natural rubber and as an alternative to the currently used Hevea tree.”

The research farm will include a multi-purpose office/laboratory building, greenhouses and a farming operation that is positioned to optimize guayule as a commercial crop and complements the existing agricultural landscape. Groundbreaking is anticipated in the third quarter of 2012.

McCarville’s expertise in agricultural land has been cultivated during his 30+ years as land broker, specializing in Pinal County, Arizona. “Farm activity is notably on the rise due to higher commodity pricing,” said McCarville. “Farm investments concentrated within Pinal County have helped contribute to significant economic growth in an otherwise recessionary market. There is substantial leading-edge research and development backing this industrial crop, allowing for a wealth of interest and investment to flourish in our area.”

McCarville was recently featured on an Italian televised news program discussing the rise in land values as Arizona’s farm land has become a player in the global agricultural arena.

Michele Pino, who previously worked as Director of Business Development for the Arizona Department of Commerce and now specializes in site selection for Land Advisors Organization mentioned, “The sale of farm land for the growth of unique biorenewable crops and the affiliated research/manufacturing facility will create numerous employment opportunities within our State. With the availability of agricultural land and the viability of these types of crops, the synergy between crop growth and manufacturing is becoming more and more prevalent in Arizona.”

 

Top 10 Super Bowl Commercials Of 2012

Top 10 Super Bowl Commercials Of 2012

Every year the biggest brands in America spend millions of dollars for a small window of advertisement during the biggest sporting event of the year. From the comedy of Jerry Seinfeld to the growling voice of Clint Eastwood, 2012’s Super Bowl commercials were pretty spot on.

The Coca-Cola polar bears even had me leave at half-time to go grab a drink at the nearby gas station.

And outside of the completely unoriginal Go Daddy ad that runs every year (and lost their shock factor about five years ago), this year’s commercials had a nice mixture of old and new themes. While some commercials like Honda’s “Bueller’s Day Off” might not be relatable to a younger audience, others like the M&M’s “I’m sexy and I know it” ad may have missed an older demographic.

Let’s take a look at my top 10 2012 Super Bowl commercials:

10. Bridgestone – Performance Basketball

Who doesn’t love Steve Nash?


9. Samsung – Thing Called Love

What’s more funny — the commercial or the fact that Samsung thinks reinventing the Palm Pilot is going to be “revolutionary”?


8. Toyota Camry – Reinvented

Is it weird that the DMV was the part I was most excited about?


7. Cars.com – Confident You

What’s not funny about a second head singing disco?


6. Honda CRV – Matthew’s Day Off

While bigger fans of Bueller’s Day Off might put this higher on their list, it gets the No. 6 spot for originality more than anything.


5. Bud Light – Rescue Dog

How many times did we all hear a friend say, “I’m going to train my dog to do that”?


4. Acura – NSX – Seinfeld

Jerry Seinfeld is one of the funniest comedians, ever. And it’s only fitting that Jay Leno is the villain to end the commercial. #TeamCoco


3. Chevrolet – Happy Grad

What’s not exciting about a mini-fridge?


2. M&M’s – Just My Shell

Somehow this chocolate candy keeps me laughing every year.


1. Chrysler – It’s Halftime America

Whose party got real quiet during this commercial? Yeah, I had chills.


Is this list missing any of your favorite 2012 Super Bowl commercials?
Let us know!

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Top Five Superbowl Commercials of 2011

1.

Volkswagen:  “Use the FORCE, young car owner”

A wildly popular commercial, Volkswagen’s Darth Vader was a huge success.  It was funny, well made and had iconic references to Star Wars — what more could you ask for?



2.

Eminem & Chrysler:  “Detroit’s two biggest names”

It starts with an intro of “Lose Yourself” from his hit movie 8 Mile; it’s simplistic, serious view of the Detroit life for which Eminem has become famous gave the viewer a chilling, honest feeling.  A perfect example of how being simple can be most effective.




3.

Doritos:  “Finger lickin’ good!”

The past two Superbowls, Doritos has had hit or miss commercials as it attempts to implant itself as an NFL staple.  This one, in particular, was arguably the best they’ve created.  Funny and weird makes for an interesting take — like a Jim Carey film.



4.

Bridgestone: “REPLY ALL”

Bridgestone has been fairly quiet in the Superbowl commercial world, but this year they stepped it up.  An interesting, unrelated way to present car tires, it’s an office nightmare!  “REPLY ALL” can only lead to trouble.



5.

CareerBuilder.com:  “Monkeys!”

Careerbuilder.com delivered a laugh with an unusual take on employee relations in the parking lot — using monkeys.  With success in the past, Careerbuilder delivers another laugh, and let’s be honest…nothing’s funnier than monkeys in suits!