Tag Archives: client relationships

Old Fashioned Marketing, relationship building

New Year, New Business Ideas!

While working away on planning your New Year’s resolutions, perhaps a consideration for your personal goals is to reach out professionally for new, fresh ideas that make your business work better. We have witnessed the biggest recession in decades, borderline depression, with failing businesses, jobs lost, and homes given back to the bank. Yet, I personally have seen a major shift in spending.

What is working for businesses, for those who have survived, and why?

In years past, many categories of business grew complacent as new clients seemed to just ‘flood’ in without having to reach out to grab them. We witnessed a lack of networking and heavy reliance that the money would never go away.

What is different today? We are going back to the good old days of having to build relationships, networking, and grass-roots marketing. Sure, the influx of the Web, social media, and digital connect is imperative today… however, it does not replace the power of face to face interaction and a “good ‘ole hand shake” to seal the deal.

People want to do business with someone they are familiar with. We all got so caught up in “cyber-space” that it truly put a big fat wedge between us and the potential client! It also cannot offer a reliable way to advertise… by itself. The World Wide Web is a beautiful tool, but on its own, without traditional advertising means to drive people to it, it won’t work properly.

The business owners that are combining a healthy dose of personal touch and face to face time, are those who are winning. So, back to the New Year’s resolution…most business is a means to your end to live your life the way you want to. Do yourself a favor, look at your business and make some personal adjustments. Combine the ways of yesteryear along with the technologies of today to create a win-win that will last a lifetime. You never know… you just may enjoy your business again.

money

Johnson Bank Closing 4 Offices In Arizona

Johnson Bank offices in Phoenix, Mesa Peoria and Rio Verde will close their doors on Jan. 8, 2011, it was announced today.

The closings come as a part of the bank’s plan “to maintain the health of the business in the midst of depressed economic conditions,” according to a company press release.

Arizona office closing are at 1850 N. Central Ave., in Phoenix; 1001 W. Southern Ave., in Mesa; 16155 N. 83rd Ave., in Peoria; and 18815 E. Four Peaks Blvd., in Rio Verde.

The bank has an additional five locations in Phoenix and Scottsdale that will remain open. Approximately 12 associates will be affected.

“These carefully planned branch consolidations will result in fewer locations, yet allow us to continue to provide good coverage of the Scottsdale and Phoenix areas and most importantly the same high level of service our clients are accustomed to,” said Russ Weyers, COO/incoming CEO. “We’re making the right decisions to remain a strong, long term financial partner for our clients.”

The banks will remain open until the closing date. Weyers said he expects the impact on clients to be minimal.

“Our client relationships are important to us, we appreciate their business and feel our five remaining full service financial services locations will continue to meet their needs,” Weyers.