Tag Archives: daniel shapiro

Photo illustration of model Celina Maas taken at the Royal Palms Resort and Spa in Phoenix by Shavon Rose, AZ Big Media.

Plastic surgeons, tourism industry build enhanced partnership

A nip here, a tuck there. A growing number of tourists are traveling to Scottsdale to go under the knife and recover in high-end resorts with top-notch treatment.

Cosmetic surgeons in Scottsdale are attracting patients from all over the United States by partnering with local hotels and resorts to upgrade the recovery experience. Accommodations are made prior to the surgery for guests to recuperate in a resort of their choice, with medical care nearby. Some surgeons say there is untapped potential to capitalize on this trend and create a lucrative partnership.

Doctors say people are traveling to Scottsdale to undergo cosmetic procedures ranging from breast augmentation to facial rejuvenation, with pricetage ranging from $3,000 to $30,000.

“I think Scottsdale is a destination point,” said Dr. Daniel Shapiro, M.D., FACS, of Shapiro Aesthetic Plastic Surgery and Shapiro Skin Klinic. “I think it has a very cosmopolitan reputation and usually larger cities with that discretionary income tend to have reputations for things like plastic surgery. We’re selling a luxury. We are providing the best possible results for somebody, with the best possible experience.”

Shapiro has practiced plastic surgery in Scottsdale and Paradise Valley for more than 22 years. He estimates that as many as 40 percent of his patients are from out of town.

“I think a lot of people are very private about whatever they do (in regards to plastic surgery),” Shapiro said. “It’s a win-win all the way around if somebody can have some improvements and go back home and they just look better. It’s at their discretion whether they want people to know. I think that’s why a lot people go out of town and have plastic surgery done.”

Building the brand

Scottsdale hotels and resorts have seen an increase of 3.2 percent in room occupancy and in 8.8 percent increase in RevPAR (room revenue divided by rooms available), according to Megan Doyle, community affairs manager at the Scottsdale Convention and Visitors Bureau.

“Our resorts and hotels are wonderful places in Scottsdale for rest and relaxation,” Doyle said. “I can imagine that anybody recovering from any kind of surgery or simply just needing a vacation can definitely come to one of our resorts and rejuvenate.”

Here’s how Shapiro said the medical tourism industry works in the Valley: After the surgery is completed, the patient and family stay in the clinic’s recovery center for a couple days and are then transferred to a hotel or resort where they will stay for approximately a week to 10 days.
“Whether there is a package deal or not, usually the hotel will basically give revision rates based upon the length of stay,” Shapiro said.

The accommodations depend on what kind of surgery the guest underwent and what his or her needs are. The surgical clinic conducts research based on the patient’s criteria and circumstance. Some special services that are provided are transportation to and from the hotel and clinic, food delivery to hotel rooms, an itinerary for a spouse or significant others while the patient is recovering and an on-call nurse.

“The package varies in terms of what people are looking for,” Shapiro said. “We’re not a deal kind of practice. We’re more of a discriminating kind of taste in population practice. We get what people want and we help them achieve that.”

Working together

Dr. Pablo Prichard is the senior partner at Advanced Aesthetic Associates and has two in-house concierges who work in compliance with local hotels and resorts to schedule patients’ stays. Prichard offers a “fly-in program,” where all of the details are scheduled and calculated prior to the procedure.

“Once they have their consultations and decide to have surgery, they discuss the matters with the surgical concierge, who discusses their stay, hotel, food service, nursing service, and transportation,” Prichard said.

Financially, the clinic and resort work together to find a financial fit for the patient based on what he or she needs for a comfortable recovery.

“We do give the options for resorts that are close to us and in different price ranges,” said Jadie Peck, cosmetic concierge at Advanced Aesthetic Associates, “but we do have some deals with the resorts in the area that we give the options for. That way, they are not paying full-price for these resorts. They are nice. They have the complimentary breakfast and things like that so the patients don’t have to go out.”

Peck emphasizes that recovery will take the same amount of time regardless of where the patient stays, but location can aid in a comfortable convalescence.

“We do try and figure out resorts that are higher end so the clients that we have get more of an upscale feel to their surgery and their overall experience,” Peck said.

The business side

One of Shapiro’s recent out-of-state patients received a thigh lift and stayed at the Doubletree Resort in Scottsdale. The thigh lift surgery cost $17,200, an additional $3,230 went for the operation room and $1,598 for anesthesia. A two-night stay at the recovery center was $1,400 and each additional night at the Doubletree Resort in Scottsdale cost approximately $500 per night.

“One of the things they are saving is time and energy,” Shapiro said. “It’s stressful trying to accommodate all of those things. Some of the deals that hotels will bundle is based upon how many days you are going to stay. You can save hundreds of dollars per night as compared with booking it independently.”

This type of agreement is not unusual in the medical industry. The Mayo Clinic has a corporate room rate agreement with  Hyatt Regency Scottsdale Resort and Spa at Gainey Ranch for special seasonal room rates, according to Ann Lane, senior director of public relations at the Hyatt Regency Scottsdale Resort and Spa at Gainey Ranch.

The partnership started with clinics reaching out to the hotels and resorts in Scottsdale, due to the needs of their patients undergoing surgery and wanting to stay for an extended vacation to recover.

“(Clinics) started talking to hotels and resorts because we had out-of-town patients coming in,” Peck said. “We started talking to the hotels and working with them to get a mutual agreement going because we did have patients asking for that and we did it in order to accommodate the patients.”

Shapiro and Prichard both agree that it is a collaborative effort between the clinics and resorts to make a patient’s stay exactly what he or she wants and to recover successfully.

“Collaborative efforts with hotels is important, because a hotel can co-market a surgeon and the surgeon can co-market the hotel on their various websites,” Prichard said. “Co-marketing on a lot of different fronts helps with patients being aware that this is a possibility in that they don’t have to be restricted in one part of the country. They do have wide opportunities to go anywhere they want.”

The increase in the medical tourism industry shows great opportunity for the surgical facilities and resorts in Arizona to work together.

“I think it would be nice if the City of Scottsdale or the Chamber of Commerce would somehow get together with professional organizations and plastic surgeons and have a meet and greet with them and come up with an idea of how they can help each other in terms of public relations, package deals and any kind of incentives,” Shapiro said. “It is not only the traveling and lodging patients are paying for, there is money to spend in recreational activities, such as golfing and shopping. It’s good for business all the way around.”


Obsession with social media drives increase in plastic surgery

Snapping selfies and social media have changed life as we know it. Now, it’s changing the cosmetic surgery industry as we know it.

“Social media is causing people to take a close-up look at themselves,” said Pablo Prichard, M.D., senior partner at Advanced Aesthetic Associates and chief of plastic surgery at John C. Lincoln Hospital. “I’ve seen a trend of younger and younger patients over the last five years and a lot of that can be attributed to the impact of social media.”

Prichard said young people who are looking to raise their profile on image-based platforms like Instagram and Snapchat are coming in primarily for rhinoplasty, chin augmentation, lip augmentation and breast augmentation.

“People come in and will manipulate their facial features with smartphone applications and will actually come in with images of how they would like to look,” said Dr. Daniel Shapiro of Shapiro Aesthetic Plastic Surgery and Skin Klinic in Scottsdale.

Shapiro said social media, LinkedIn and dating websites make it difficult to escape viewing a steady stream of images of yourself, which makes it easier to analyze flaws and imperfections. As a result, Shapiro has seen a 15 percent increase in patients because of selfie obsession.

“During the Recession, I saw a lot of people who were laid off and came in to invest in their appearance,” Shapiro said. “Now, people going through horrible divorces see themselves in selfies, see how much older they look and all of a sudden they have to be out there (and want to improve their appearance).”

After cosmetic surgery, Shapiro has seen many patients find significant other “pretty quickly” on sites like match.com and eHarmony. But even with those successes, Shapiro said the public needs to put things into perspective and avoid becoming obsessed with selfies.

“I think the obsession with social media is here to stay,” Shapiro said.  “And I think it’s going to get even more and more popular.”


Shapiro Plastic Surgery and Skin Klinic Expands

Scottsdale-based plastic surgery practice Shapiro Plastic Surgery and Skin Klinic is expanding with the addition of top dermatologist and board-certified anti-aging physician Helen Ross, M.D., FAAD. The latest addition to the award-winning plastic surgery facility and skin care clinic will debut a new concierge dermatology program offering unique and state-of-the-art treatment modalities for both skin care and anti-aging.

“Dr. Helen Ross is a highly skilled medical professional who will accentuate our practice with an emphasis on medical dermatology and anti-aging,” said Dr. Daniel Shapiro. “With a growing patient base we continue to add new technology and new treatments, and by offering a new concierge level of dermatology we are able to provide the most advanced skin care and anti-aging treatments all within one practice,” he said.

With a reputation for providing excellent care to patients, Dr. Ross offers a unique approach to her practice by drawing from an holistic paradigm with an emphasis on medical dermatology, nutrition and science-based medicine; with service on the Melanoma Committee within the American Academy of Dermatology from 2004-2008. She is certain to make a strong impact on any patient, following up on her dermatological care with lifestyle modifications, supplements and counseling. Her personal philosophy is a commitment to your holistic and preventive skincare needs, helping you to bring out the best in yourself.

After her 12 year military service in the U.S. Air Force, Dr. Helen Ross received her training at Barnes-Jewish Hospital while at Washington University in St. Louis, Missouri and is also board-certified in anti-aging medicine by the American Board of Anti-Aging Medicine. She has a track record of being highly committed to the treatment of her patients, having served as an itinerant dermatologist throughout the five New York City boroughs working with adults and kids with disabilities as well as private practice clientele. Dr. Ross has worked in several different community health settings and is very well qualified to engage with a variety of clientele and fulfil their specific treatment needs. She can offer many services and treatments to bring your inner and outer beauty into harmony.

Shapiro Aesthetic Plastic Surgery, headed by board-certified plastic surgeon Dr. Daniel Shapiro, FACS, is an organization renowned in Scottsdale and Paradise Valley for providing excellence in cosmetic surgery and aesthetics for 22 years. The addition of Dr. Helen Ross provides our clients the opportunity to receive the best care in medical dermatology, supplemented by our signature Skin KlinicTM. The Skin KlinicTM is staffed by the finest aestheticians the Valley has to offer providing the most relevant aesthetic surgical techniques and non -invasive aesthetic expertise. Dr. Ross is currently available for appointments and ready to meet and exceed all of your skincare and anti-aging needs.


CoolSculpting: A Non-Surgical Option To Get Rid Of Stubborn Fat

The ease of freeze: CoolSculpting is a non-surgical option to transform your body and get rid of stubborn fat.

If you are having a difficult time losing those love handles, don’t sweat it. Chill out.

“CoolSculpting is as a revolutionary new technology based on decades old knowledge that uses cold temperatures to ‘freeze’ fat cells,” says Dr. Michael Carlton of Phoenix CoolBody, which has two Valley locations. “After a single treatment you can see a remarkable 20-25 percent reduction in fat in the treated area. Results are long lasting and no surgery is required.”

According to Dr. Daniel Shapiro of Shapiro Aesthetic Plastic Surgery in Paradise Valley, here is how CoolSculpting works: An applicator is placed on the fat bulge and performs a controlled cooling that is used to target and crystallize fat cells that seem to be resistant to diet and exercise. Crystallized fat cells gradually die off, and over the course of a few months, are naturally eliminated from your body. During the same period, remaining fat cells condense, which reduces the fat layer.

“When fat cells are frozen, this turns on the natural cell death process leading to their permanent removal,” Carlton says. “CoolSculpting can give you liposuction like results without the use of surgery, IVs or extended downtime.”

CoolSculpting is relatively inexpensive when compared with formal surgical liposuction, which often includes costs for operating room facility and anesthesia, Shapiro says. CoolSculpting is priced according to size of the areas treated and number of applications necessary to meet patient expectations, with pricing starting at approximately $1,200 for bilateral smaller areas and $1,600 for larger areas.

“During treatment you can read, work on your laptop, watch TV, or simply relax,” Shapiro says. “Most patients need two to three treatments.”

Carlton says people who cab benefit the most from CoolSculpting are those who are at or within 20-25 percent of their ideal body weight, exercise regularly and eat a well-balanced, portion-controlled diet.

“The ideal candidate is someone who has exercise-resistant ‘fat bulges,’” says Dr. Martin Blume, founder of The Blume Skin Centre. “These are areas most notably in the flanks — those love handles — and abdomen, but are also found in inner thighs and upper back.”

After a single CoolSculpting procedure, doctors say most clients see fat reduction of 20-25 percent in the treated area. Carlton says CoolSculpting Stacked patients can see a 35-80 percent reduction of fat over a 10-12 month period, and CoolSculpting Squared can give you quicker results when you have a deadline to meet, such as a wedding, vacation, reunion or office party.

“I have seen numerous men and women over the course of two to three months delighted with the reduction of their back rolls, spare tires, muffin tops, and stubborn saddle bags without having to undergo surgery and the recovery period that follows,” Shapiro says. “(CoolSculpting) patients 3feel more attractive both in and out of clothes.”

Hottest cool procedures

Dr. Michael Carlton: “The fastest growing aesthetic procedure in the world is reduction of male boobs. Phoenix CoolBody uses Venus Freeze with CoolSculpting, CoolSculpting Stacked and CoolSculpting Squared to shrink those man boobs and give you back the chest you want. We also combine Venus Freeze with CoolSculpting to tighten the skin, reduce cellulite, shrink stretch marks and rid you of wrinkles on the face and body.”

Dr. Daniel Shapiro: “Cellulaze is an extremely popular, FDA-cleared, minimally-invasive laser procedure that is a long-lasting treatment for cellulite.  It is performed by placing a minute laser probe beneath the skin of the buttocks, thighs, or abdomen and releases cellulite dimpling, reduces cellulite bulges and tightens overlying skin.  Treatments are performed in the office with smoother, firmer skin evident within 2-3 months.”

For more information about CoolSculpting, visit:

Shapiro Plastic Surgery
(480) 451-1700

Phoenix Cool Body

The Blume Skin Centre
(480) 699-7999

Scottsdale Living Magazine Winter 2013