Salt River Fields at Talking Stick has fully activated a brand new electronic marquee now actively reaching the hundreds of thousands of Loop 101 Pima Freeway commuters and travelers who pass the facility each day with colorful messages and visuals of the fun-filled dates at the award-winning facility.
“We could not be more pleased with the finished product and the work that was put into it,” said Dave Dunne, General Manager, Salt River Fields. “This new attraction will give the many events at Salt River Fields an exciting new level of exposure.”
Salt River Fields, located within the Salt River Pima-Maricopa Indian Community, is the award-winning Spring Training home of the Arizona Diamondbacks and Colorado Rockies, and also a popular year-round event and festival venue in metro Phoenix. An estimated 300,000 cars each day drive on Loop 101 north and southbound, making the 75 foot tall marquee a powerful exposure tool for the facility’s many events, and hard to miss along the busy freeway. The 20-by-8-foot active electronic screen made of high quality LEDs displays an impressive high resolution image of 20mm pixel spacing, making it one of the highest resolution electronic displays in Arizona.
Some key features of the electronic marquee include: Weatherproof acrylic sealed components ensuring a preserved high quality display, multiple communication options, PrismView® software for easily creating and managing content and it’s all manufactured in the United States.