Crescent Ballroom extends its hours to accommodate the downtown lunch-hour crowd
Don’t let the size of this venue fool you. It’s a triple-threat host to seven nights of live music and a full-service bar, as well as two well-known chefs in its kitchen. And — it’s no longer limiting itself as a Downtown Phoenix happy hour hot spot and music joint. Crescent Ballroom is extending its hours and its demographic — opening up for lunch.
Opened in October 2011, owner Charlie Levy transformed the F.L. Hart Garage into the live music venue it is today, hosting a wide range of local and national musicians and artists. But it isn’t just the music that customers are walking, biking and light railing to experience; the food has become quite the headliner, too.
Levy joined forces with Chris Bianco of Pizzeria Bianco, and Doug Robson of Gallo Blanco, to create Cocina 10 with its locally-sourced menu comprised of what they call “Mexican-accented road food,” featuring common finger foods with a border-inspired twist.
“Even if they don’t come for a show or they’re taking a chance on a band, I always hope they enjoy the experience and the food,” Levy says. “I want them to enjoy their meal and think it’s exceptional and at a fair price, and that they enjoy the atmosphere.”
And they have, and they do.
“We kept getting feedback from customers who kept asking why the hours were so limited and why we were only open at night,” Levy says.
In April, Crescent Ballroom opened its doors during the lunch hour, starting at 11 a.m., appealing especially to the business crowd on their lunch break, Levy adds. Cocina 10 will continue to have the same menu operated by Bianco and Robson.
Crescent Ballroom is open daily with a diverse range of live music in the lounge — always free. For more information about Crescent, to view its menu or its events calendar, visit crescentphx.com.
308 N. 2nd Ave., Phoenix, AZ 85003
On Monday, May 21st from 5:30- 8:30pm hundreds of people who prefer beautiful views over dirt lots will gather for a fundraising event, Turning Brown Lots Green benefiting the Roosevelt Row Community Development Corporation. The Roosevelt Row CDC is a mostly volunteer organization that works to beautify and promote downtown Phoenix’s Roosevelt Row neighborhood.
Phoenix City Councilman Tom Simplot says, “An area like Roosevelt Row makes a city unique. The Roosevelt Row Community Development Corporation does a great deal to support the artists, businesses and residents of the area.”
Roosevelt Row is a walkable, creative district in the urban core of downtown Phoenix that is nationally known for its arts and cultural events, award-winning restaurants, galleries, boutiques and live music. The Roosevelt Row CDC is fostering an urban renewal with rehabilitated bungalows and new infill projects.
Councilman Simplot says, “The fundraising event, Turning Brown Lots Green, is one of my favorite events of the year! I can get involved and be part of an organization that does a lot to create a buzz about what’s unique and special about downtown Phoenix.”
All proceeds from Roosevelt Row’s annual fundraising event will support A.R.T.S (Adaptive Reuse of Temporary Space), Valley of the Sunflowers, and volunteer community art projects.
All are invited to attend Turning Brown Lots Green Monday, Monday, May 21st from 5:30pm-8:30pm at Bliss/Rebar – 901 N. 4th St., Phoenix, AZ 85004. Tickets are $30 in advance and include appetizers and two drinks.
Buy tickets online at: rooseveltrow2012.eventbrite.com