Tag Archives: Maricopa Medical Center

Kitchell donates 100 pairs of shoes to burn camp

Young burn victims attending this year’s “Camp Courage” in Prescott will be greeted their first day of camp with a new pair of athletic shoes, thanks to a generous donation from Kitchell.

Kitchell shoes burn victimsThe company purchased, sorted and labeled 96 pairs of shoes for the campers, mostly teens, who attend the annual camp. Many of the children are from backgrounds in which new athletic shoes are a luxury. The camp is offered through the Arizona Burn Foundation, part of the Arizona Burn Center at Maricopa Medical Center.

“It’s difficult for us as builders to deal with the intense summer heat in Phoenix, but for burn victims the effects are much more profound, because their skin suffers heightened sensitivity to sunlight,” said Kitchell CEO Jim Swanson. “It’s great that these young kids can go to cooler climates, escape the heat, and just be regular kids.”

Kitchell shoesCamp Courage gives young burn survivors strength and confidence to face an often unaccepting world, helping their scars “disappear,” if only for a short time. Campers reunite with friends, and make new ones with those who share similar experiences of physical and emotional scarring resulting from severe burn injuries. The program offers activities such as hiking, horseback riding, archery, canoeing, fishing, arts and crafts, rappelling and more. The majority of the children who attend camp are from Arizona. This year there are also four children from Calgary, Canada and two from Hermosillo, Mexico as part of the Sister Cities program.

Kitchell’s focus on safety is built into its culture and values, and the opportunity to make sure the camp attendees had safe footwear was a natural fit. Company representatives loaded the supply truck with the shoes, sunblock and lip balm prior to the kids departing for camp.

The Arizona Burn Center is a nationally and internationally recognized center of excellence providing comprehensive and individualized care for patients and families who suffer from burn injuries. It is Arizona‚s only nationally verified burn center, which means it has met all the requirements to be called a burn center and offer the best and most progressive burn care available in the United States.

Sun Health

MIHS recognized for top safety, health

The Arizona Division of Occupational Safety and Health (ADOSH) Consultation Department will present Maricopa Integrated Health System (MIHS) with a “STAR Site” designation, recognizing exemplary and comprehensive safety and health management systems. ADOSH representatives conducted an audit of safety practices at MIHS’ main hospital in Phoenix, as well as its other external clinics.

The award, designated through the Voluntary Protection Program (VPP), will be presented during a ceremony on Thursday, June 27 at 9 a.m. at Maricopa Medical Center at 2601 East Roosevelt Street, Phoenix.

VPP is the Occupational Safety and Health Administration’s (OSHA) highest program of recognition across all United States OSHA organizations. It recognizes employers and workers in private and federal workplaces who have exemplified effective safety and health management systems to achieve injury and illness rates more than 50 percent below the national average.

“We carefully inspected the facilities of Maricopa Integrated Health System and found a safety culture who communicated safety as a top priority on a daily basis and best practices were utilized throughout the campus,” said Jessie Atencio, assistant director and consultation and training program manager for ADOSH. “Their team should be proud of the advances they have made in order to ensure a safe working environment.”

To qualify for VPP status, employers must submit an application to OSHA and undergo an onsite evaluation by a team of safety and health professionals. VPP participants and sites earning the “STAR Site” designation are re-evaluated every three to five years in order to remain in the programs. VPP participants are exempt from OSHA programmed inspections while they maintain their VPP status.

Pamela Overton Risoleo

Greenberg Traurig Shareholder Honored

Pamela Overton Risoleo, a shareholder and co-chair of the Phoenix litigation practice of the international law firm Greenberg Traurig, will be honored Feb. 23 by YWCA Maricopa County as its “2013 Tribute to Leadership – Community Service Corporate Leader.” Overton’s recognition is for her many years dedicated to philanthropic causes and for her passion for serving the Phoenix community including her pivotal role as co-founder of the nonprofit Fresh Start Women’s Foundation. Established in 1992, the organization has supported a full-service women’s resource center serving more than 2,500 women in need each month in Phoenix.

In addition to decades of fundraising and leadership positions, Overton Risoleo also supports a broad range of philanthropic causes, having raised millions for Phoenix-based charities, including The American Heart Association, Liberty Wildlife and Trends Charitable Fund. In 2008, AZ Woman named her “Woman of the Year.” She is also an active fundraiser for the Phoenix Theatre and was recognized with the organization’s “Women Who Care” award in 2011.

“Not only has Pam been a leader and mentor for many within our Phoenix office, she has also served as a role model in serving the community,” said John E. Cummerford, Greenberg Traurig’s co-managing shareholder in Phoenix. “We are pleased and proud she is being recognized for her outstanding work.”

Overton Risoleo and 10 honorees in other leadership categories will be recognized at the YWCA Tribute to Leadership dinner event at the Phoenix Ritz-Carlton on Feb. 23. Others to be recognized include community leaders from PetSmart, Banner Health, Phoenix Theatre, Helios Education Foundation, Maricopa Medical Center, the U.S. Army Reserve, ONE Community Media, the Phoenix Mercury, the Arizona Centennial 2012 Foundation and the International Foundation for Education & Self-Help.

“To be recognized among this outstanding group is truly an honor,” said Overton Risoleo. “I continue to be inspired by those who make a difference, but even more so by those who are determined to make the most of what they have for themselves and their families. I will always assist and encourage those in need and challenge my colleagues, family and friends to do the same. The rewards are so much greater than the effort required.”

For the past 18 years YWCA Maricopa County, part of the oldest and largest multicultural organization in the world, has been honoring individuals who strive to eliminate discrimination against women in the community. Community service leader honorees were selected in areas of nonprofit, corporate, education, creative arts, advocacy, health and science, military, sports and racial justice. For more information on YWCA Maricopa County and the Tribute to Leadership event, visit ywcaaz.org or call (602) 258-0990.

Desert Schools - community service and leadership award

YWCA Hosts 2013 Tribute To Leadership Gala

YWCA Maricopa County will Host its 20th annual Tribute To Leadership Gala on February 23, 2013, at the Ritz-Carlton, Phoenix at 6:00pm. Guests will be provided an elegant setting to dine and dance to the wonderful Upper East Side Big Band.

Tribute To Leadership, our largest event of the year, will honor those who have made substantial contributions to eliminating discrimination, empowering women, and serving as champions to our community. The gala provides funding to support YWCA programs throughout the year; including financial education, advocacy and awareness programs, and essential services for seniors. Please join us on February 23rd to celebrate these amazing honorees. For more information, visit www.ywcaaz.org or call 602-258-0990.

2013 Tribute to Leadership Honorees:

Jaye Perricone, PetSmart, Advocacy Leader

Pamela Overton Risoleo, Greenberg Traurig, Community Service Corporate Leader

Andy Kramer, Banner Health Foundation, Community Service Nonprofit Leader

Michael Barnard, Phoenix Theatre, Creative Arts Leader

Paul Luna, Helios Education Foundation, Education Leader

Dean Victor Coonrod, MD-MPH, Maricopa Medical Center, Health & Science Leader

Patricia Little-Upah, retired, US Army Reserve, Military or Armed Service Leader

Angela Hughey, ONE Community Media, Public Service Leader

Karen Churchard, Arizona Centennial 2012 Foundation, Centennial Leader

Diana Taurasi, Phoenix Mercury, Sports Leader

Julie Sullivan, International Foundation for Education & Self-Help, Racial Justice Leader

Arizona Centennial Series - AZ Business Magazine January/February 2012

Arizona Centennial Series: Looking Ahead At The State’s Next Century

Arizona Centennial — Forward thinking: Algae, solar, personalized medicine or none of the above? Some of Arizona’s greatest minds look ahead at the state’s next century

A century ago, Arizonans with an entrepreneurial spirit ventured deep into the deserts and mountains in search of gold and copper. Today, as Arizona celebrates its 100th birthday, their counterparts are exploring the unknown frontiers of biotechnology and renewable energy.

“Imagine the technologies of 100 years ago,” says Steven Zylstra, president and CEO of the Arizona Technology Council. “Now, think about how far we have come. Only a very few science fiction writers even envisioned the technologies that are now a part of our everyday lives. It is very likely that (100 years from now), the mix of industries and companies will be very different. There will be subsectors that don’t even exist yet. One thing is sure, there will be more technology than ever to drive our economy and improve our quality of life.”

So with 100 years in the history books, what’s in store for Arizona’s next century? One expert says algae will be Arizona’s 21st-century gold rush. Will Arizona’s yet-to-be-written history prove him to be right?

As part of the Arizona Centennial Series, Arizona Business Magazine asks some of the state’s greatest minds how they see Arizona taking shape over the next decade and beyond.


Economy

Lee McPheters, director of the JPMorgan Chase Economic Outlook Center at the W. P. Carey School of Business at Arizona State University

The next 5 years will be a period of agonizingly slow recovery from the Great Recession. Arizona employment will return to post-recession levels within two to three years, but new, more frugal spending habits will put a damper on growth. The next 25 years has the potential to be a period of strong growth. Under historical growth assumptions, Arizona’s population will almost double within 25 years, as the state grows to more than 10 million residents.  Phoenix will have a population between 7 and 8 million, larger than the entire state today.  Immigration will exceed 125,000 every year by 2030.  Over the next 25 years, to accommodate growth, more than 1 million single-family homes will be needed, a seemingly impossible pace of building compared to conditions today.In the next 100 years, the gap between those with education, training and skills and those without will grow even greater as technology will benefit those who develop, control and use it.

Lee Vikre, senior vice president, organizational development and consulting, BestCompaniesAZ, LLC

In the next 10 years, the Arizona workforce will be more diverse than ever before, with wide spans in age ranges of workers and greater cultural diversity. White males may become the minority. Entrepreneurship will be ingrained in workers of all ages who were affected by the recession. This entrepreneurial, independent atmosphere will continue to define Arizona. Homegrown, innovative businesses in the fields of technology, manufacturing, healthcare, and sustainable energy will prosper. The movement towards creating great workplaces will move from a novelty to mainstream as both workers and management discover the competitive advantage of a culture of trust.

Patricia Ternes, financial advisor, RBC Wealth Management, Scottsdale

For the next 100 years, we need to address the concept that the world is flat.  Right now, we have multiple currencies and multiple stock markets. The financial services industry needs to better integrate the products and services we offer our clients worldwide. In 100 years, there will probably be huge, world-wide investment markets that are available to everyone 24/7.  This will increase the complexity of planning one’s financial future.


Technology

Steven Zylstra, president and CEO, Arizona Technology Council

In the next 10 years, the biosciences and renewable energy (and even the broader clean tech) sectors will become significant components of our economy.  Aerospace and defense, semiconductor and electronics, ITC, and optics will continue to grow.  The technology sector will be an ever-increasing component of our economic landscape, leading to more diversity.

Mark Edwards, PhD., vice president of corporate development and marketing, Algae Biosciences, Inc., Scottsdale

Arizona has the critical elements for algae production including lots of sunshine, waste and brine water for nutrients, CO2, and cheap land.  The state has a competitive advantage for algae production and will become the algae capital world. Arizona will go from two firms producing algae in 2011 to 200 algae firms in 2020. Arizona producers will cultivate algae for food, feed, fertilizers, pharmaceuticals, cosmeceuticals, nutraceuticals, functional foods, medicines and advance compounds. In the next 100 years, Algae will become the leading industry in Arizona, eclipsing tourism; more than 80 percent of all medicines, vaccines and pharmaceuticals will be made predominately from advanced compounds derived from algae; our fossil-based transportation system will transform to a sustainable algae-based transportation system.

Steve Sanghi, president and CEO, Microchip Technology Inc., Chandler

Given this expansion and the number of semiconductor players that have operations in Arizona, the semiconductor industry is likely to have a significant impact in this state over the next 10 years. This expansion will lead to a sharp increase in the growth of well-paying, high-tech jobs in our state. Take the case of medical advancements.  Over the next 10 years, we will see a significant expansion in the use of semiconductors for surgical and analysis equipment; in portable, wearable and implantable medical devices; and in the cost-cutting use of remote medicine, where patients will be monitored by medical professionals in lower-cost regions.

I will, however, add one cautionary note to the optimistic picture I have just painted.  The formation of new start-up companies is driven by the availability of venture-capital funding. Arizona continues to be plagued by a scarcity of risk capital, as most venture-capital firms are located in California, Texas and Massachusetts. The result is that those states continue to attract the bulk of VC-backed startups.  While Arizona has been a technology hotbed in recent years, we must fix this problem if we are to remain the “Silicon Desert.”


Environment

Diane Brossart, president, Valley Forward Association

In the next 10 years, Arizona will diversify its economy through green jobs and technology. Renewable energy sectors will proliferate with solar leading the way. In the next 100 years, we will become the solar capitol of the world. Light rail connects Valley cities. Commuter rail takes us across the nation. Arizona is a burgeoning hub of economic activity. Parks and open space dot the landscape. Innovation and technology abound. Our legislature is enlightened and the green revolution leads to new water sources in our vibrant desert oasis, now free of particulate pollution.

Kelly Mott Lacroix, graduate research associate, Water Resources Research Center, Tucson

Over the next 100 years, our water management will need to be flexible and progressive enough to allow us to prosper in the face of supply uncertainty from changes in climate and the continuing growth of our economy.  Arizonans will have to make decisions about what we value most about this state and those decisions will dictate how the water issue changes Arizona.

Larry Howell, CEO and president of KEBAWK Response Technologies, a Scottsdale-based engineering company that responds immediately to hazardous or catastrophic disasters

Environmentally-conscious companies like KEBAWK are going to continue to grow and have a much more pivotal role in growing the economy in the next 10 years as businesses strive to be as sustainable as possible. What was once a trendy, cottage industry is now a must for businesses.


Health

Dr. Grace Caputo, director, Phoenix Children’s Hospital/Maricopa Medical Center Pediatric Residency

I see medical education as a dominant force in Arizona, especially with the growth of the University of Arizona campus downtown. Innovative pediatric care will continue to be a highlight at Phoenix Children’s Hospital, but healthcare overall will continue to improve our community as birth to age 5 is the fastest growing population in Arizona.

Catherine Niemiec, president, Phoenix Institute of Herbal Medicine & Acupuncture, College & Clinic

In the future, acupuncture and oriental medicine (AOM) will fill the gaps created by high insurance rates, fewer primary care physicians, and seemingly incurable or chronic conditions. Acupuncture can be available for the same cost as a co-payment, supporting the need of those who have no insurance or who need to seek different care beyond what their insurance will cover. A report on “Complementary and Alternative Medicine in the United States” cites widespread use of CAM, with more future visits to CAM providers than to primary care physicians (with most of these visits paid out-of-pocket).

Kenneth J. Biehl, M.D., radiation oncologist, Arizona Oncology

Long-term changes for the use of radiation in cancer care will involve a combination of treatment directed at the molecular level and immense precision with external radiation. Targeting cancer with radiation at the molecular level has been developed for only a handful of cancers to date. The struggle to find and develop cures at the molecular level will be one of the determining factors in how the people of Arizona will receive cancer treatment for the next hundred years.

Mahesh Seetharam, M.D., medical oncologist and hematologist, Arizona Oncology

In the next decade, electronic medical records will continue to evolve to help coordinate care between the various providers to optimize outcomes. It is very difficult to predict given the current labile healthcare environment.  The concept of universal healthcare is very possible, but with that comes the need for additional providers and resources to provide the necessary care.  Personalized medicine could be a reality in the next decade or two, and this will certainly improve outcomes.


Banking

Lynn Crane, executive vice president, bank operations and services, Mutual of Omaha Bank in Arizona

Mobile devices will replace plastic cards.  This will completely change the “check out” experience at retailers. Arizona shoppers will be able to scan merchandise as they pick it up off the shelf and make payment without stopping at a checkout counter when they leave the store. On the negative side, this transition to non-traditional delivery channels will make bank branches less relevant. Online financial consultants will replace branch employees and a trip to the bank will become a thing of the past for Arizonans. Some branches will close and the industry will require a smaller workforce. The future value of currency will not rely on paper, but on digital data, so heightened security concerns and demand for data protection will prevail.  As a trusted source of security, banks will play a much larger role in helping Arizonans secure their valuables and their future.

Craig Doyle, Arizona market president, Comerica Bank

Some of the industry segments critical to our future are aerospace and defense, semi-conductor manufacturing, business services technology, health care and renewable energy.  Effectively supporting their growth requires a deep understanding of supply chains and related capital markets.  It will take time, but the Arizona banking industry should help facilitate the appropriate capital markets so that Arizona is competitive with other major economic regions in helping companies, form, grow and mature.


Education

Michael M. Crow, president, Arizona State University

Within 10 years, ASU will be America’s finest example of a widely accessible research intensive public university and in this mode it will be capable of operating at a very rapid and large scale for educational competitiveness for Arizona.  In this mode, the university will have deployed its assets to maximize the competitive position of Arizona through its role as a comprehensive knowledge enterprise producing fantastic graduates, ideas and new technologies. ASU will be a critical asset for Arizona going forward over the next 100 years as the knowledge based economy or at least knowledge driven adaptation and innovation to the uncertainties and the complexities that lie ahead in the areas of global finance, economic competitiveness, environmental sustainability and so forth will be such that what universities like ASU do will be more important than ever.  This is true specifically for ASU in the context of Arizona as Arizona in the next 100 years grows and matures into America’s preeminent example of a free enterprise driven innovation catalyzed state.

Bill Hubert, president and founder of Scottsdale-based Cology, Inc., which helps lenders enter the student loan market

At some point, the cost of education is going to have to “normalize” within the overall economy.  For decades, cost of attendance, whether private or public, traditional or trade-based, has increased at much higher than normal rate.  Our business of providing financial services that connect students and families with a broad spectrum of relationship based funding sources will certainly help increase access and drive down overall costs – of program administration, funding sources, and even institutional administrative costs.

Deanna Salazar, senior vice president and general counsel of Blue Cross Blue Shield of Arizona

I believe that by supporting community outreach efforts similar to the Green Schoolhouse Series, which makes schools healthy and green “inside and out” through the development of an integrated health and wellness curriculum and green gardens to promote nutrition and wellness in disadvantaged schools, BCBSAZ will continue to be positioned as a leader who is genuinely taking care of the health of Arizonans, in both traditional and non-traditional ways that create a better future for all. For years to come, it’s BCBSAZ’s hope for the green gardens to teach children about healthy eating and physical activity by allowing them to use and maintain the garden.


Marketing

Kristin Bloomquist, executive vice president, general manager, Cramer-Krasselt

As I look into a crystal ball, the marketing world as we know it will change dramatically in the next 100 years. It will be forever changed even in the next 10 years. However, brands will not go away. In fact, they will be even more valuable both in the next decade and in the next century if they can evolve as we evolve, as our technology evolves. Those brands that increase in value over time will have very different ways of communicating with consumers. Everything will be personalized. Everything will happen in real time. There’s a good chance that 100 years from now, as far as commercial messaging and targeting goes, “Minority Report” will be seen as an amazingly accurate forward-looking documentary rather than a work of fiction.

Rob Davidson, co-owner of Phoenix-based Advertising firm Davidson & Belluso

Think of how social media has drastically impacted communications with customers and prospects in recent years. Marketing and advertising will keep changing at an even faster rate as new technology becomes available. Smart phones and tablets have already become standard channels of any marketing plan. Companies who stay on top of the latest marketing tools and learn about their customers changing behaviors are the ones who will be successful in reaching their target markets.


Energy

Mark Bonsall, general manager and CEO, SRP

In the next decade, the growth in wind and solar will continue to be strong, but will still provide a relatively small portion of the needed energy just because the scale of what is needed is so large. It is likely most of the new baseload resources will be fueled by natural gas.  New drilling and recovery technology is providing access to vast quantities of natural gas within the U.S. at relatively low costs, at least so far.  This provides a good bridge to develop systems that can improve the efficiency of solar systems, address the intermittent nature of most renewable resources, find safe and more cost-effective ways to deploy nuclear power, and provide the time for innovative new ideas we aren’t even aware of now.

John Lefebvre, president, Suntech America

With supportive policies, the solar industry will continue to grow and flourish, creating a major employment sector for the state. Additionally, every year the cost of solar is driven down, getting closer and closer to achieving grid parity in the U.S. As solar becomes a market-driven industry, Arizona is poised to be a major global solar industry hub, particularly with the continued development of large-scale solar projects. Ultimately, I hope to see energy generated from solar grow to a significant percent of the U.S. energy supply portfolio and eliminate our dependence on foreign oil, providing a low-cost solution to power our homes and cars. With solar, the sky’s the limit.


Housing

Rachel Lang and Marcy Briggs, loan officers for the Briggs-Lang team of Cobalt Mortgage

The rental market will continue to strengthen with long-term renters. We also see a stabilization within the Arizona real estate market due to the mortgage underwriting guidelines remaining more conservative than they were five years ago, and slightly less conservative five years from now.

Alan Boughton, director of commercial operations, W.J. Maloney Plumbing

As the population in the West increases and the demand for water intensifies by a seemingly unpredictable water supply and snow pack, innovation in low-flow plumbing fixtures could be our industry’s greatest impact on Arizona as more people are forced to live with less water.

CR Herro, vice president, environmental affairs, Meritage Homes

Homes will be built to work better, use fewer resources, be healthier, and adjust to the needs of owners. On the fringe of the market today are homes that can adjust the transparency of windows, extend and retract solar shades, turn on lights, change thermostat settings over a smart phone, and achieve net-zero energy demand. These changes allow homes to adapt to the unique needs of its occupants, offer more control, and waste less energy and resources (money) in their operation.


Transportation

Danny Murphy, Airport director, Sky Harbor International Airport

The biggest evolution our industry will experience is a transformation of the entire national air transportation system to avoid gridlock in air travel, called “NextGen.” This means moving from ground-based technologies to a new and more dynamic satellite-based technology.  While airport delays are minimal in Arizona, our passengers are impacted most when traveling to and from other locations and this technology will greatly improve that. Over the next 100 years, continental investment and enhancements to the state’s main airports will be critical to serve the needs of Arizona’s growing population.


Entertainment

Brad Casper, president, Phoenix Suns

In continuing to operate at the forefront of innovation, the Suns will offer fans the most technologically advanced atmosphere in professional sports, while emerging as the most winning franchise in NBA history. Through strategic partnerships, the Suns will act as a catalyst towards creating a sustainable entertainment and business environment, unmatched by any NBA/WNBA organization.

Catherine Anaya, chief journalist, KPHO CBS 5 News

I think in the next 100 years the marriage between television and computers will be such that we will be doing everything we do on a computer. There will still be a place for television news. However, I don’t think we’ll see it in the studio format we’ve been accustomed to seeing. I think we’ll end up shooting and broadcasting our news via our smart phones or whatever those evolve into in time. As a result, I think it will create more intimacy and interaction among Arizonans. That may or may not be a good thing as familiarity lines will get blurred.

Teri Agosta, general manager, Pointe Hilton Squaw Peak Resort

The hospitality industry will continue to drive revenue into the Arizona market through increased travelers, due to the aging demographic, who will have more leisure time and money to spend. Also business travel will continue to grow as corporations realize people need direct contact with team members and clients to build a successful business, and webinars and teleconferencing do not meet these needs.  Also, our consistent weather will become more valuable to travelers, who will scrutinize their travel spending even more.

Melody Hudson, public relations manager, Gila River Gaming Enterprises

The opportunity for new job creation will become more prevalent than ever before with potential capital expansion opportunities which could result in not only new construction positions, but new positions within the Enterprises’ casinos as well. This potential growth could also result in an increase of revenues for both local and national businesses that supply goods and services to the Enterprise. Additionally, potential growth from not only Gila River Gaming  Enterprises, but the gaming industry in general in Arizona,  would result in larger amounts of funding going to the state for education, tourism, wildlife conservation and emergency services.

Carey Pena, co-anchor, 3TV News at 10 p.m.

There is a generally accepted theory of human knowledge that says:  today, we know 5 percent of what we will know in 50 years. In other words, in 50 years, 95 percent of what we will know will have been discovered in the past 50 years.  That makes it hard to imagine what 100 years will look like.

Arizona Business Magazine January/February 2012

 

Arizona Ambulance - AZ Business Magazine Mar/Apr 2011

Arizona’s Life-Saving Trauma Units Take Hours Of Hard Work And Planning

When Disaster Strikes

The mass shooting in Tucson on Jan. 8 that left six people dead and Rep. Gabrielle Giffords (D-Tucson) and 12 others wounded outside a Safeway grocery store dramatically demonstrated the responsiveness of our state’s emergency trauma system. The fact that Giffords and the other victims were transported within minutes to University Medical Center (UMC), one of Arizona’s eight Level I trauma centers, and other Tucson hospitals, is a testament to the importance and value of emergency preparedness.

UMC was well prepared to transition from a quiet Saturday morning with zero patients in its trauma center to a sudden influx of critically injured patients with life-threatening injuries. Open communication between first responders and the UMC trauma center was crucial and enabled the trauma team to mobilize prior to patients arriving by air and ground transport.

Thanks to effective interaction between the first responding law enforcement officers, EMS and trauma center staff, the gunshot victims were given high-level care at the scene and during transport. According to the Arizona Department of Health Services, traumatic injury is the leading cause of death for Arizonans ages one to 44. In 2009, Arizona’s Level I trauma centers treated 23,290 patients.

Arizona’s Level I trauma centers are located in Banner Good Samaritan Medical Center, Flagstaff Medical Center, John C. Lincoln North Mountain Hospital, Maricopa Medical Center, Phoenix Children’s Hospital, St. Joseph’s Hospital and Medical Center, Scottsdale Healthcare Osborn and UMC. All eight of Arizona’s designated Level I trauma centers are in populated areas, yet serve the entire state.

Medical experts often cite the importance of transporting victims of traumatic injury to a trauma center within the “golden hour,” or the first 60 minutes after an injury has been sustained, to improve their chances of survival. It is during this most critical time that a life can be saved if specialized medical care is administered.

Due to Arizona’s geographical expanse, trauma centers and first responders must work together to ensure quality care is available as quickly as possible for all residents. This does not happen by chance, and depends largely on the tremendous behind-the-scenes efforts involved in emergency preparedness planning meetings and training classes.

Level I trauma centers like UMC have earned their distinguished designation by meeting stringent requirements, including specialty physician staffing, clinical capabilities, as well as research and community education. Level I trauma centers are required to be staffed around the clock by surgeons, anesthesiologists, physician specialists and trauma nurses. Their commitment to caring extends well beyond the walls of their individual trauma centers to serve the entire state.

Laurie Liles is president and CEO of the Arizona Hospital and Healthcare
 Association, www.azhha.org.

Arizona Business Magazine Mar/Apr 2011

2010 Health Care Leadership Awards

2010 HCLA – Community Outreach

Honoree: Crista Johnson, MD, FACOG

Crista Johnson, MD, FACOG
Director, Refugee Women’s Health Clinic
Maricopa Integrated Health System

Crista Johnson is the Medical Director at Maricopa Health SystemAs director of the Maricopa Integrated Health System’s Refugee Women’s Health Clinic, Dr. Crista Johnson is passionate about her work, striving to make her patients feel at home. This is especially critical, as many of Johnson’s patients are suffering from the effects of traumatic experiences in their home countries, while attempting to adjust to their new lives in an entirely different culture.

Johnson and her staff work daily with women refugees from nearly 20 countries, providing culturally sensitive, comprehensive health services. Part of Johnson’s work includes prenatal care for healthy births, delivery and postpartum care, preventive health services, gynecological care, maternal and child health issues, management of infertility and menopause, and health nutrition and exercise. An obstetrician/gynecologist, Johnson has been working at Maricopa Medical Center since 2008. In that time, she has had a tremendous impact on the community as a whole. For more than 13 years, she has focused on women’s health research for underserved populations. The Refugee Women’s Health Clinic, which began in 2008, has treated more than 300 refugee women, and is the only such program West of the Mississippi River. Johnson supervises a staff of eight, some of whom are from foreign countries themselves and are keenly aware of important cultural differences and sensitivities.

The staff assists Johnson with numerous outreach projects in the community, such as the fostering of partnerships with refugee agencies, holding special health care events, and developing intervention strategies that include cultural competency training for medical professionals, patient education, continuity of care, and referrals for mental health care for survivors of war and trauma. While the majority of her work takes place here in the Valley, Johnson also has traveled the globe, lending her expertise to those in need.

She participated in a 2006 medical mission to Kenya, a 2003 surgical mission to Guatemala, and in July 2003 she organized and conducted an extensive women’s health seminar in Alexandria, Va.

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Lucy Ranus, RN, BSN

Lucy Ranus, RN, BSN
Program Coordinator, St. Joseph’s Hospital and Medical Center/Barrow Neurological Institute

Lucy Ranus is the Program Director at St. Joseph's Medical Center

In a word, Lucy Ranus is unstoppable. She works from her heart and fully pours herself into every project she undertakes. Ranus has coordinated the Barrow Neurological Institute’s Community Education, Outreach and Prevention programs at St. Joseph’s Hospital and Medical Center since 1995.

In that time, she has significantly expanded the number and variety of programs offered, including efforts that focus on helmet use during recreational activities such as biking, rollerblading and skateboarding; wearing a seat belt while riding in a car; water safety; stroke prevention; and injury prevention.

One of her duties is designing, implementing and evaluating multifaceted injury-prevention programs in schools and communities. Before Ranus took the lead as program coordinator, Barrow and St. Joseph’s representatives usually made a handful of presentations to schools each year.

Ranus now leads a team that makes more than 150 presentations annually to students, educators, community groups, parents and first responders. She and her team also participate in numerous community health fairs and events. Ranus began her health care career as a nurse in 1988, and has worked in all areas of St. Joseph’s Hospital, from the trauma department to the intensive care unit. Her perspective as a nurse and an educator compels her to improve the health, knowledge and well being of people in the community. She is driven by her belief that everyone, particularly undeserved populations, should be provided with the tools to develop healthy living skills. As a result, she strives to create and implement effective education and training programs. Indeed, she has taken Barrow’s injury prevention programs to a whole new and exciting level. What’s more, she attracts equally talented and dedicated team members and volunteers to support her endeavors.

Because of Ranus’ efforts, Barrow’s Helmet Your Head program received the Arizona Public Health Association’s Health Education Media Makers First Place Award for 2005-2006. In 2006, Ranus received personal recognition from the President’s Council on Service and Civic Participation.

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