PIR Archives

Fans can meet NASCAR driver for free this Thursday

tilted kilt

Roughly 100,000 people are expected to walk through Phoenix International Raceway next week when NASCAR fever hits Phoenix. One Valley pub wants to help the fans meet at least one of those drivers. Tempe-based Tilted Kilt is the sponsor of NASCAR driver Korbin Forrister. While Forrister’s race isn’t until next Friday, November 13th, the Tilted Kilt will… Read More →

IndyCar Series will race at PIR in 2016


Verizon IndyCar Series will race at Phoenix International Raceway in 2016, PIR President Bryan R. Sperber and Hulman Motorsports Chief Revenue Officer Jay Frye announced at a news conference today. The Phoenix Grand Prix will take place under the lights on Saturday night, April 2, 2016. “We are thrilled to add the Verizon IndyCar Series… Read More →

PIR to be renamed Jeff Gordon Raceway for event

AVONDALE, AZ - MARCH 15:  Carl Edwards, driver of the #19 Stanley Toyota, leads a pack of cars during the NASCAR Sprint Cup Series CampingWorld.com 500 at Phoenix International Raceway on March 15, 2015 in Avondale, Arizona.  (Photo by Chris Trotman/NASCAR via Getty Images)

Phoenix International Raceway will officially be renamed Jeff Gordon Raceway on Nov. 15, 2015 for the NASCAR Sprint Cup Series Quicken Loans Race for Heroes 500, PIR President Bryan R. Sperber announced today. The race is the semifinal race for the Chase for the NASCAR Sprint Cup and will be Gordon’s last Sprint Cup Series… Read More →

PIR will unveil CARBuretor Crunch for race fans


It’s Spring Break, NASCAR-style, and fans coming to the CampingWorld.com 500 race weekend are encouraged to take a bite out of the CARBuretor Crunch, the first-ever signature item of Phoenix International Raceway. A collaboration between PIR and Americrown, the item is a deep-fried peanut butter and jelly sandwich encrusted with Cap’n Crunch, covered with bacon… Read More →

Phoenix International Raceway announces 2015 schedule

SUBWAY Fresh Fit 500

NASCAR released the 2015 Sprint Cup Series (NSCS) schedule and Phoenix International Raceway will once again host two NSCS race weekends next season. PIR’s spring event weekend, headlined by the Camping World 500, moves two weeks later, to March 12-15, is scheduled to be broadcast on FOX. In the fall, PIR will continue to host… Read More →

Phoenix Symphony, PIR present ‘Sound of Speed’


The Phoenix Symphony will rev its musical engines and shift into a new gear to celebrate the 50th Anniversary of Phoenix International Raceway in a creative collaboration that mixes great music, classic cars and people who love both with a special performance entitled ‘The Sound of Speed.’ This groundbreaking event marks a new level in… Read More →

Cole Real Estate Investments, Inc. Announces Tender Offer

by in Business News

Cole Real Estate Investments, Inc., (NYSE: COLE), formerly known as Cole Credit Property Trust III, Inc., announced today that it has commenced a modified “Dutch auction” tender offer to purchase for cash up to $250 million in value of its shares of common stock on the terms and subject to the conditions described in its… Read More →

Sporting events pump billions into Arizona economy

triathlon store
by in Featured | Sports

If you build it, they will come. We did. And they have. Over the last decade, the Valley has added Jobing.com Arena, University of Phoenix Stadium, built new spring training facilities, upgraded old ones and visiting sports fans have responded by pumping billions of dollars annually into the economy. And when the Super Bowl returns… Read More →

Glendale CVB Rising in the West

KOOZA Photos 2007 004
by in Business News | Economy | Travel

Game on! Cities like Glendale, Peoria, Goodyear, Surprise, and the other 14 cities that make up the West Valley are capitalizing on the rapid expansion of tourism and hospitality amenities — particularly spring training baseball facilities and other sports-related events — to grab a bigger share of the $18 billion that Arizona’s 37 million annual… Read More →

Gov. Brewer will start race at PIR

SUBWAY Fresh Fit 500
by in Business News | Politics | Sports

Arizona Governor Jan Brewer has been selected as the Honorary Starter for the AdvoCare 500, Phoenix International Raceway President Bryan R. Sperber announced today. As the Honorary Starter, Governor Brewer will wave the green flag to start the AdvoCare 500, as well as greet the drivers during pre-race ceremonies on Sunday, Nov. 11, 2012. “We… Read More →

NASCAR Mexico Series will race at PIR in 2013


The most popular motorsports series in Mexico will make its U.S. debut next season at Phoenix International Raceway, according to an Associated Press report. The NASCAR Toyota Series will run at Phoenix on March 1 in conjunction with the Sprint Cup, Nationwide and K&N West Series. The race will be the 2013 season opener for… Read More →

PIR lands AdvoCare as race sponsor

by in Business News | Economy | Healthcare | Sports

Phoenix International Raceway President Bryan R. Sperber announced today that AdvoCare International (AdvoCare) has been named title sponsor for the track’s November 11 NASCAR Sprint Cup Series event: The AdvoCare 500 at Phoenix International Raceway. “We are thrilled to be working with AdvoCare for NASCAR’s semi-final race in the Chase for the Sprint Cup here… Read More →

All Work And Go Play – Corporate Team-Building Activities

corporate team-building - AZ Business Magazine May/June 2012

Corporate team-building activities abound from Old West hootenanny’s to serene red-rock settings to zipping around a race track Great teamwork builds business faster than any technology. And as we slowly emerge from the Great Recession, corporate team-building activities are making a comeback. Spending on business group travel and activities increased nearly 8 percent in 2011,… Read More →

Catching The Races At The Phoenix International Raceway

Phoenix International Raceway Family Day, Flickr: AZNow.biz, Michele Bardell
by in Events | Snapshot

For those of you who would like to “rev up” your family weekend, take a drive to Phoenix International Raceway. The short drive to Avondale and the winding road back into the raceway is a great way to start the adventure. You will find that parking is quite easy and is just a short walk… Read More →