Steve Nicholls Archives

10 Tips to Write a Social Media Policy in Business
by in Featured | Marketing

Most business owners are now aware that having a social media presence is important for the success of their businesses. While social media presents unthinkable growth opportunity, it also opens the company up to risk. Thus, it is critical for a business owner to create and implement a strong social media policy that gives the… Read More →

Use the ’10 Cs’ to create winning social media strategy
by in Business News | Marketing | Small Biz

It is incumbent on business executives to stay ahead of the social media curve in order to compete efficiently in their respective industries. However, when you consider where social media was just five years ago, it is impossible to imagine where it will be by 2020. This can be daunting for CEOs and other top… Read More →

10 tips to succeed at social media


Every business knows about social media, many businesses have some sort of social media presence, but very few have implemented a comprehensive and successful social media strategy that maximizes benefits and mitigates risks.  Why is this? The answer is simple: The Three “C’s”. Steve Nicholls, author of the best-selling book “Social Media in Business” (,… Read More →