Tag Archives: Super Bowl Central

Fans and members of the media pack US Airways Center Tuesday for Super Bowl Media Day. Photo by Shavon Rose, AZ Big Media

Here’s a guide to Super Bowl Central

Super Bowl XLIX is Arizona’s third Super Bowl in 19 years. This year’s Super Bowl is expected to drive in much needed revenue to Phoenix. With fans traveling from across the country to watch the Seattle Seahawks and New England Patriots battle for the championship.

The Super Bowl events got kicked off in downtown Phoenix when the NFL Experience opened Jan. 24. Verizon Super Bowl Central officially opens Jan. 28. There are over thirty different activities to do along Super Bowl Central, but there are some attractions that are a must.

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NFL Experience

Located inside the Phoenix Convention Center, the NFL Experience has everything fans could possibly imagine. The activities include autograph sessions with former and current players, displays, games, and a multitude of exhibits. $35 grants fans a pass to this all-day event.

Pepsi Hyped for Halftime

From Jan. 28-Feb.1, the Pepsi Hyped for Halftime stage located on Central in between Washington and Jefferson will feature a number of performances from local to national acts. As of now, Walk the Moon headlines Friday night and the Roots lead Saturday night. JT Hodges, Kat Dahlia, Wisin, and others are among the other scheduled bands.

The Grand Canyon Experience

The out of state fans most likely wont have the time to take a day trip up to one of the seven wonders of the world, so the Super Bowl committee is bringing the Grand Canyon downtown to 1st street and Jefferson. The Grand Canyon Experience is a 30-foot tall and 100-foot wide rock-climbing wall. The wall features 20 climbing positions ranging in difficulty. An 18-foot waterfall and 18-foot video screen atop the summit also accompany the attraction.

CitySkate at CityScape

If you haven’t gone yet, this is your final chance to go. CitySkate is Arizona’s only outdoor ice skating rink. It’s 5,442 square ft. of real ice right in the heart of downtown. For $12, skate all you’d like on the day of purchase. The ticket also includes skate rental.

Broadcast Zones

National television stations and shows such as CNN, MSNBC, NFL Network, The Today Show, and many more will broadcast straight from Super Bowl Central. Stop by 2nd street in between Washington and Jefferson to catch a glimpse of the anchors during their live broadcasts.

Puppy Bowl Café

Aside from the most watched sporting event all year, the Puppy Bowl has to be the cutest sporting event. The stars of Puppy Bowl XI will be at the Northwest Corner of Central and Jefferson at Chloe’s Corner for meet and greets.

Visit Phoenix Super-Sized Football

Unveiled in November, the 20-foot football sits on the northwest corner of Central and Washington. It’s the acclaimed landmark for all festivities on the Downtown campus for Super Bowl festivities. Fans are encouraged to take pictures with the oversized football and post photos on social media with the hashtag #SB49.

Verizon Super Bowl Central and the NFL Experience are open Wednesday- Friday 2 p.m.-midnight, Saturday 10 a.m.-midnight, and Sunday 10 a.m., 3 p.m.

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Super Bowl fans get ‘Grand Canyon Experience’

image009The Arizona Super Bowl Host Committee and National Bank of Arizona (NB|AZ) announced The Grand Canyon Experience Presented by NB|AZ, a super-sized, one-of-a-kind rock wall climbing experience for revelers who will visit Verizon Super Bowl Central in Downtown Phoenix, the week leading up to Super Bowl XLIX.

The interactive experience, set to open January 28th, will be the largest attraction inside Verizon Super Bowl Central and will feature 20 climbing positions and a breathtaking 18-ft. waterfall flowing down the center of the attraction, much like the Colorado River runs through the Grand Canyon. It will measure 30 feet tall by 100 feet wide, and will feature an 18-ft. video screen at the summit.

“Arizona is the Grand Canyon State and there is no better way to pay tribute to Arizona’s unique warmth, natural beauty and plentiful resources than to recreate a piece of our iconic natural wonder in the heart of Verizon Super Bowl Central for all our fans to enjoy. We are thankful to our partner, National Bank of Arizona, for their support in bringing this true Arizona experience to life,” said Jay Parry, president and CEO of the Arizona Super Bowl Host Committee.

The monument, designed to resemble the Grand Canyon and its unique formations, is being constructed with authentic rock texture to emulate the canyon’s terrain. Twenty climbers can ascend the wall at one time with climbing difficulty ranging from kid-friendly to professional.

The Arizona Super Bowl Host Committee commissioned Rockwerx, a leading builder of commercial and recreational climbing walls, to construct the monument. Due to its distinctive attributes, it had to be manufactured and built from scratch.

“As Arizona’s largest community bank, National Bank of Arizona is proud to bring The Grand Canyon Experience to everyone visiting our great state during Super Bowl XLIX,” said Keith Maio, president and CEO of NB|AZ.

The Grand Canyon Experience Presented by NB|AZ will be located on the corner of 1st St. and Jefferson. Fans, ages six and up, are invited to take on The Grand Canyon Experience Presented by NB|AZ starting on Wednesday, January 28th at 2 p.m. Tickets will be $5 and available to purchase at www.azsuperbowl.com in advance to secure an appointment to climb. Tickets also will be available onsite at Verizon Super Bowl Central. All proceeds from ticket sales will be donated to the Arizona Super Bowl Host Committee Legacy Grant Foundation. Funds are distributed to non-profit organizations in Arizona.

For information about Super Bowl XLIX happenings, visit www.azsuperbowl.com or follow @azsuperbowl or @azsuperbowl_es on Twitter, #SBcentral, #sb49, and www.facebook.com/azsuperbowl or www.facebook/azsuperbowles.

Jay Parry, president and CEO of the Arizona Super Bowl Host Committee

Host committee unveils Verizon Super Bowl Central

The Arizona Super Bowl Host Committee formally announced today that Verizon will be the ‘Official Wireless Service and Solutions Provider’ of the Host Committee, as well as the title sponsor of Verizon Super Bowl Central. The Host Committee also unveiled the official Verizon Super Bowl Central logo, which will be seen prominently by the estimated one million attendees who will enjoy all the Super Bowl XLIX festivities in Downtown Phoenix.

Verizon is a major sponsor of the National Football League and Super Bowl. Now, it extends that relationship to the Arizona Super Bowl Host Committee.

Verizon Super Bowl Central will be the hub of fan, media and sponsor activity, as well as entertainment from January 28 through February 1, 2015 in Downtown Phoenix. Located adjacent to the NFL Experience engineered by GMC and the Super Bowl Media Center presented by Microsoft, the 12-city block, free, pedestrian- and family-friendly, football-themed, outdoor fan campus will be the epicenter of Super Bowl XLIX activities and events.

Verizon Super Bowl Central will feature a multitude of daily activities including free, outdoor performances by national recording artists and local musicians, an autograph stage, nightly fireworks shows, the iconic Super Bowl XLIX Roman Numerals, as well as the Host Committee’s recently unveiled 20 ft. super-sized football and a beer garden. Verizon Super Bowl Central also will be the broadcasting headquarters to both national and local media outlets. Verizon will have a major presence at Verizon Super Bowl Central, so fans can engage with the latest technology, products and services. Fans will learn about NFL Mobile from Verizon from the league’s best players and feel the intensity of the game with cutting edge virtual reality.

“The fan experience is one of the most important parts of Super Bowl week, and together with the Host Committee, we are delighted to make it even better,” said Jay Jaffin, Vice President of Marketing Communications for Verizon Wireless. “Verizon has a long history with both the NFL and Arizona, so this was a natural step to deliver not only great wireless service, but super-fun activities for everyone coming to enjoy the game.”

“Joining forces with a powerhouse like Verizon will enhance the fan experience and keep them connected while at Verizon Super Bowl Central,” said Jay Parry, President and CEO of the Arizona Super Bowl Host Committee. “This is just the beginning of many more exciting announcements to come to make this a very fan-centric Super Bowl.”

In addition to being the title sponsor of Verizon Super Bowl Central, Verizon’s sponsorship includes participation in the Host Committee’s CEO Forum to encourage economic development. Verizon is one of Arizona’s largest employers.

From left: SPIKE, Arizona Super Bowl Host Committee mascot; Councilman Bill Gates, City of Phoenix; Councilman Michael Nowakowski, City of Phoenix; Jim Hughes, First Solar, Inc. CEO; and David Rousseau, Chairman, Arizona Super Bowl Host Committee.

Super-sized Super Bowl countdown clock unveiled

To build on the growing momentum and anticipation of Super Bowl XLIX the Arizona Super Bowl Host Committee and First Solar, Inc. unveiled the First Solar Countdown Clock in downtown Phoenix this morning. Over the next 60 days, the technologically advanced clock will provide the countdown to kick-off and keep fans “in the know” about events and activities coming up on the free, 12-city block fan campus known as Super Bowl Central.

The super-sized timepiece stands 13 feet tall, is made of aluminum and steel, and illuminated by more than 200 feet of LED lights. The First Solar Countdown Clock will display updated video content and a countdown to the kickoff of Super Bowl XLIX. It features three, 55 inch ultra-bright LED displays and nine First Solar panels, which were manufactured at the company’s US production facility outside of Toledo, Ohio.

“The First Solar Countdown Clock is the second exciting addition to Super Bowl Central, the epicenter of fan activity in Downtown Phoenix, and made possible by First Solar taking a strong local leadership role,” said Jay Parry, President and CEO of the Arizona Super Bowl Host Committee.

First Solar is also a partner of the Host Committee’s volunteerprogram. With the support of its employees, it is currently the largest single corporate volunteer group for the Arizona Super Bowl Host Committee.

”Our association with the Arizona Super Bowl Host Committee demonstrates First Solar’s commitment to our home town,” said Jim Hughes CEO of First Solar. “Our associates are proudly participating in a variety of volunteer community service programs.”

The First Solar Countdown Clock is located on the northeast corner of Jefferson and 1st Street, which will be the heart of Super Bowl Central. The free, football-themed, pedestrian and family friendly fan campus will feature a multitude of daily activities such as outdoor performances by local musicians and national recording artists, an autograph stage, the iconic Super Bowl XLIX Roman Numerals and a beer garden. It will run from Wednesday, January 28 through Sunday, February 1, 2015.

In November, the Host Committee unveiled the first Super Bowl Central attraction on the corner of Central and Washington. The super-sized football towers more than 20 feet high, measures more than 32 feet around and weighs more than 7,000 pounds. Fans are encouraged to visit both monuments, take selfies, share them on social media using #sb49 and make their own Super Bowl XLIX memories.

Giant Host Committee Visit Phoenix Football Unveiled in Downtown Phoenix

Cornerstone of Super Bowl Central unveiled

Giant Football Unveiled Mayor Greg Stanton SpeaksWith 83 days until the kick-off of Super Bowl XLIX, the Arizona Super Bowl Host Committee and Visit Phoenix today are unveiling a super-sized football mounted in Downtown Phoenix, which will serve as the cornerstone for Super Bowl Central. Towering more than 20 feet high, it measures more than 32 feet around, and weighs in excess of 7,000 pounds.

“This massive installation for Super Bowl XLIX stands for the fun and lasting memories in store for fans, and for the heightened profile and lasting benefits for Arizona as we welcome our third Super Bowl in 19 years,” said Jay Parry, President and CEO of the Arizona Super bowl Host Committee.

Located at the northwest corner of Washington Street and Central Avenue, the enormous football made of 7,000 pounds of steel, as well as wood and foam, is 2,000 percent larger than a regulation football.

“Super Bowl Central is a postcard from downtown Phoenix to the world,” said Win Holden, chair of Visit Phoenix. “This super-sized football not only marks the epicenter of downtown Phoenix’s fan experience, but it’s destined to star in scores of selfies and social-media posts.”

Fans are invited to take their photos in front of the newly installed giant football and share them on social media using #SB49.

Super Bowl Central will be a free, family-friendly, football-themed fan campus featuring street-level merchants and restaurants, local food trucks, beer and wine gardens, a concert stage, network broadcast stages and a nightly fireworks show. The 12-block area in downtown Phoenix will be the hub of fan activities for Super Bowl XLIX from Wednesday, January 28 through Sunday, February 1, 2015.

From left: David Rousseau, Chairman of Arizona Super Bowl Host Committee, Jay Parry, President & CEO, Arizona Super Bowl Host Committee, Greg Stanton, Mayor of Phoenix, Kate Gallego, Councilwoman District 8, Jim Waring, vice mayor of Phoenix and Michael Nowakowski, Councilman District 7.

Super Bowl Central will take over downtown

The Arizona Super Bowl Host Committee announced several major initiatives that will take over 12 city blocks in downtown Phoenix and together will serve as the hub of fan, sponsor, media and NFL activities for Super Bowl XLIX.

The activities will cover 5th Street to First Avenue and Jefferson Street to Monroe Street and be anchored by the iconic Super Bowl roman numerals, which will tower 30 feet into the air.

Super Bowl Central, will feature live performances by national recording artists and local musical talent, community groups and schools, football themed activities, and beer and wine gardens. The festival will feature family-friendly activities for fans of all ages, will be free to the public and incorporate street level merchants and restaurants. Local culture and food will be showcased. This is a new addition to Arizona’s line-up of Super Bowl activities since the state last hosted the Super Bowl in 2008, and one million visitors are expected to participate.

“We are thrilled to be providing extensive and engaging events and activities that will showcase the energetic and vibrant culture of Arizona to fans, sponsors and media alike,” said David Rousseau, Chairman, Arizona Super Bowl Host Committee.

Typically one of Super Bowl’s most popular activities, NFL Experience is the world’s largest interactive football theme park. For Super Bowl XLIX, it will be located at the Phoenix Convention Center and feature attractions such as kids’ football clinics, interactive football games, free autograph sessions and more.

NFL House, a VIP hospitality headquarters, is another new addition to Arizona’s Super Bowl activities and will be located at CityScape.

“Super Bowl Central, along with NFL Experience and NFL House, will turn
downtown Phoenix into the Super Bowl epicenter. It will provide both local and
visiting fans an amazing opportunity to be part of this global event. Super Bowl
Central delivers direct economic benefits to local businesses,” said Greg Stanton, Mayor of Phoenix.

NFL Media Center, located at the Phoenix Convention Center, will provide working facilities for 5,000 members of the media from over 30 countries around the world.

National broadcast networks — NBC, NFL Network and others — will broadcast live from Super Bowl Central.

Additionally, NFL Headquarters will be at the Hyatt Regency Phoenix.

The average temperature in the Valley in February is 71 degrees, showcasing the ideal weather conditions for an outdoor fan festival as well as the Super Bowl game.

Super Bowl XLIX will be played at the University of Phoenix Stadium, home of the Arizona Cardinals, on February 1, 2015. This marks Arizona’s second Super Bowl in seven years and the third overall. In Super Bowl XLII at University of Phoenix Stadium on February 3, 2008, the New York Giants bet the New England Patriots 17-14. Arizona’s first big game, Super Bowl XXX, was held at Arizona State University’s Sun Devils Stadium in 1996, with the Dallas Cowboys beating the Pittsburgh Steelers 27-17.