Symantec Archives

LaneTerralever expands roster with Fortune 500 firm

The Church of Jesus Christ of Latter-day Saints' "I'm a Mormon" Campaign Launches

Marketing services agency LaneTerralever announced today the addition of a Fortune 500 client to its roster. Symantec, a publicly traded cyber security company based in Mountain View, Calif., has contracted with LaneTerralever to create a customer journey map and marketing content playbook to pinpoint the company’s customer experience, ultimately helping Symantec sales and marketing teams… Read More →

ASU Center becomes a resource to teach service

by in Business News | Education | Workforce

Customer service was once viewed as the cost of doing business. “Across almost every industry, leaders are focusing on service as a way to compete in today’s competitive marketplace,” says Mary Jo Bitner, academic director for the Center for Services Leadership at Arizona State University’s W. P. Carey School of Business. But times have changed.… Read More →