Tag Archives: Tattoo removal

Tattoo removal specialists at the National Laser Institute in Scottsdale work on removing a tattoo from a client.

Tattoo Removal Industry Booming As More Try To Live Without Regret

That’s the end of tat: Tattoo removal industry is booming as more try to live without regret.

Joelle Murray is a typical Scottsdale soccer mom. She is 34. Two kids. She drives a BMW SUV. She takes yoga three times a week. She loves her life.

But she hates her ink.

“I hate to admit it, but I have a tramp stamp,” Murray smiles, referring to the derogatory term for a tattoo that a woman places on her lower back. “I hate wearing a bathing suit.”

Murray is not alone. Forty-five million Americans have a tattoo, and a recent study showed that at least one-third of them regret their decision to get inked.

“I see people who come directly from the tattoo artist, from a day to a couple weeks afterwards, because they don’t like what they got right away,” says Dr. Jennifer Mundt, attending physician at Delete Tattoo Removal & Laser Salon in Phoenix.

Tattoo regret has created a booming business for Mundt and others who are in the business of removing regret. According to a study by The Patient’s Guide, an online grouping of small medical publications, there will be 32 percent more tattoo removals in 2012 than in 2011.

“Most people get tattoos when they’re younger – 18, 19 or 20,” says Shelley Cook, clinical laser instructor and tattoo removal specialist at National Laser Institute in Scottsdale. “When they turn 30 or 40, they start to look at that Daffy Duck on their arm a little differently. I have lots clients who’ve simply outgrown their tattoos, and others who need to remove them to get ahead in the professional world. Of course, getting the ex’s name removed is a big one, too. And, there are a lot of people who want to take off their old tattoos to replace them with new ones.”

Experts say technology is making it easier than ever to remove a tattoo.

“The process of tattoo removal is actually really quick,” Cook says. “Depending on the size of the tattoo, a session can be over in a matter of seconds.”

According to Cook, this is how the laser tattoo removal process works: A highly concentrated pulsing light targets the black or multi-color ink. This breaks up the tattoo pigment within the skin — splitting it into tiny fragments that are flushed out through the body’s lymphatic system. The tattoo will fade over time, and most clients will need around 10 to 15 laser treatments for the best results.

“The success of the process can depend on several things, including a person’s body chemistry, as well as the size and color of the tattoo,” Cook says. “Black is the easiest color to fade, and blue and green are the most challenging. Also, the closer the tattoo is to your heart, the easier it will fade.”

Since treatments can only be done once every four to six weeks, tattoo removal can take more than a year to complete. As for cost, treatments range from $50-$400 per session, depending on the size of the tattoo, so you can expect to pay more than $1,000 for a successful tattoo removal.

“On average, it’s about 10 (sessions to remove a tattoo),” Mundt says. “I’ve gone has high as 15 and as low as three.”

As for the belief that removing a tattoo is more painful than the needles that created the tattoo in the first place, Mundt says that is just a myth.

“The No. 1 misconception is that it has to be painful,” she says. “It does not have to be painful at all. I numb probably 95 to 98 percent of my patients. My favorite saying when their first tattoo removal is done is, ‘Dr. Mundt, that was it?’ It can be very easy with numbing. They do not feel a thing.”

For Murray, who is three sessions into removing her tattoo, her goal is to be able to wear a bikini without regret by next summer.

“I got my tattoo at the spur of the moment when I was 20,” she says. “It’s a tribal design. I’m not in a tribe. It has no meaning to me.

“And even though I don’t see it when I look in the mirror, I know it’s there. My kids know it’s there. And even though I went out and got a tattoo in a moment of rebellion, I don’t want my kids to think it’s OK to go out and get a tattoo.”


Here are five tattoo removal clinics to try if you’re trying to rid yourself of tattoo regret:

Delete Tattoo Removal & Laser Salon
6020 N. 16th St., Phoenix
(480) 269-9420


James M. Nachbar, Scottsdale Plastic Surgery, LLC
8896 E. Becker Ln., #102, Scottsdale
(480) 289-5300

National Laser Institute Medical Spa
16601 N. 90th St., Scottsdale
(480) 290-7333

Perfect Skin Laser Center
7045 E. 3rd Ave., Scottsdale
(480) 897-3623

Phoenix Skin
7312 E. Deer Valley Rd., Bldg. D, #105, Scottsdale
(480) 473.9111

Scottsdale Living Magazine Fall 2012

Dr. Will Kirby

Valley lands Dr. Tattoff clinic

Dr. Tattoff Medical Director and Board-Certified Dermatologist Dr. Will Kirby formally announced that the opening of Dr. Tattoff’s new clinic location in Phoenix, Arizona will be on Tuesday, November 13, 2012.  The newest facility will be located at 740 South Mill Avenue, Suite 130, Tempe, AZ 85281 (www.drtattoff.com/phoenix).  This will be the seventh location nationwide for Dr. Tattoff.

In business since 2004, Dr. Tattoff (www.drtattoff.com) is the country’s first branded laser tattoo removal chain.  To date, the company has performed over 100,000 tattoo removal treatments, over 165,000 laser procedures and has treated over 20,000 patients.

To celebrate the Company’s expansion to the Phoenix area, Dr. Tattoff will offer free tattoo removal to the public on November 13, 2012.   Anyone who shows up between the hours of10:00 AM and 6:00 PM will receive a free tattoo removal treatment.  Patients will be treated on a first come first served basis and can get up to ten (10) square inches treated.  To book an appointment anytime after the grand opening event, prospective patients can call (480) 525-9238 or visit www.drtattoff.com.  Patients should understand that tattoo removal usually involves multiple treatments and should not expect that their tattoo will be gone after this one free treatment.

Consistent with the Dr. Tattoff brand, the Phoenix clinic will be a state-of-the art medical facility, custom designed and built specifically to service the diverse range of consumers wanting tattoo removal.  From soccer moms to tattoo enthusiasts, business professionals to pro athletes, Dr. Tattoff has a wide variety of patients, each with their own story and reason for seeking tattoo removal.  In markets like Phoenix where tattoo removal is mostly performed by people with an unsettlingly low level of training (typically a two-day training course), Dr. Tattoff sets the bar for patient care incredibly high by having all treatments performed by licensed clinicians with a designation of Registered Nurse or greater.  In addition, all Dr. Tattoff clinics are overseen by board certified dermatologists with special expertise in tattoo removal.

According to Dr. Kirby, “Everyone makes mistakes or has a change of heart, but they should not be made to feel bad or pay a fortune for those decisions.   The mission of Dr. Tattoff is, as it always has been, to provide the highest quality affordable laser tattoo removal and laser hair removal in a non-judgmental, friendly environment.”

Dr. Kirby will personally be on-hand along with the Dr. Tattoff staff to meet and treat patients on opening day.

Delete Exterior Shot

Delete Tattoo Removal Salon Erases The Past

Excuses for not getting an unwanted tattoo removed may be a thing of the past with the opening of the Valley’s first free-standing tattoo removal salon.

Delete Tattoo Removal and Laser Salon, which opened Nov. 8, uses three-wavelength technology combined with Alex TriVantage laser treatment that is safe, effective and affordable.

Owner and founder Marci Zimmerman got the idea for her business while at a spring training baseball game two years ago.

“There were a lot of bad tattoos out there and I said to my friends, ‘That’s going to be a huge business,’” she says. “It was just one of those things that stuck in my head and I couldn’t let it go.”

Zimmerman, two doctors, and three trained technicians are helping clients take the next step in removing unwanted body ink.

The process begins with a complimentary consultation where patients sit down with a doctor to discuss treatments, costs, risk factors and pain reduction options.

Next, a photo is taken to track the removal progress.  Patients are given protective eyewear that is worn throughout the laser procedure and are asked to choose from a variety of pain-numbing options.

“We can either do cold air, ice, a topical numbing or an anesthetic numbing injection that goes under the surface of the skin,” says Dr. Julie Keiffer, medical director and supervisor for Delete. “Most clients choose the anesthetic. They feel a little needle stick and slight discomfort and then they don’t feel anything.”

After each session, patients wait four to six weeks before coming back for another round. The number of treatments and cost both depend on the amount of ink, colors and the location of the tattoo.

Zimmerman says that Delete specifically targets 29- to 45-year-olds who are going through a change in life, whether it is marriage, children or a new job. Clients also include those who never liked their tattoo to begin with and want it removed.

“It’s a need out there and no one deserves to live with something permanently if there’s the technology out there to remove it,” she says.

Samya Cochran, 35, a mother of two, says she felt that it was time to remove two of her tattoos after being overlooked several times for modeling jobs because of her body art.

“It just wasn’t my style anymore,” she says. “I wanted my skin back and I’m just over-the-moon thrilled that this is getting done.”

In addition to its tattoo removal services, Delete also removes unwanted pigment spots on the body such as freckles or birthmarks.

As a sponsor of the Susan G. Komen Race for the Cure, the company launched All Clear, a complimentary removal service for breast cancer survivors that removes the small mark left from the radiation site.

The removal salon is the company’s first location, but Zimmerman says she hopes to expand and eventually franchise Delete nationally.

“The more salons we have the bigger our messaging can be,” she says. “It’s a huge gamble but I really believe if we provide a superior product at a superior price, great results and great costumer service, then we’ve got a winner.”