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Social Media: Turning Tweets Into Tourists

social media tweet bird

Used correctly, social media can pay off for the hospitality industry Over the holidays, the JW Marriott Desert Ridge built a giant village out of 800 pounds of gingerbread and 250 pounds of chocolate to display in its lobby. For four weeks, the cookie town was posted on the JW Facebook page and fans were… Read More →

Phoenix Election Social Media Wars: Wright & Brennan

Election Social Media: Wright & Brennan
by in Politics

Election Social Media Wars: Wright & Brennan Social media has become an important and effective marketing tool, with businesses creating Facebook pages and Twitter accounts for their customers, sharing deals and special offers. And it’s no less important in a race for mayor, especially for the Phoenix election mayoral candidates. We visited all of the… Read More →

Big Surf Now in Full Swing for Summer Months

Wave Pool, Big Surf, Tempe, Ariz.
by in Around Arizona | Events

It started with a fascination with surfing. Phil Dexter wanted to bring the waves to Arizona; and so plans were made, designs sketched and within a year of construction, his dream waterpark Big Surf opened to the public — with just one wave pool. This was the first of its kind to ever be built… Read More →

Social Media Series: Using Social Media Content to Inform Employment Decisions

Using Social Media Content to Inform Employment Decisions

This article is part of an ongoing series about social media in the workplace. We’re interested in your feedback/questions, so please comment and the authors may address your issue in their next article. Assuming that employers properly obtain personal information about an applicant from social media sites, employers still need to be careful to avoid… Read More →

Social Media Series: Employers Have To Be Diligent About Not Violating Employees’ Rights When It Comes To Social Media

Social Media rights

This article is part of an ongoing series about social media in the workplace. We’re interested in your feedback/questions, so please comment and the authors may address your issue in their next article. Tweet from Uncle Sam: Let your employees talk about their working conditions through social media — or else! Social media can get… Read More →

New Forms Of Communication Causing Generation Gap

Photo: Flickr, norwhicnuts
by in Tech | Workforce

Social Media Gap New forms of communication are causing a generation gap in the workplace — but who’s really at a disadvantage? Look around your workplace. Chances are you’re seeing younger and more employees on Facebook, Twitter, iPhone and Android apps, and hundreds of other social media applications and platforms. The prolific little snippets of… Read More →

Social Media Series: Using Social Media In Hiring And Firing Employees

Social Media Employment
by in Featured | Legal | Tech | Workforce

This article is part of an on-going, social media series. With an estimated 34,000 Google searches every second, the Internet is most assuredly a source of information for employers when making hiring and firing decisions. Given the inevitable use of the Internet to make these decisions, there are a number of questions that employers should… Read More →

Funding Startup Companies Can Help Get the Economy Moving Again

Funding Startup Companies Jumpstart Economy
by in Economy

Wanted: More Jobs I don’t have a fancy degree from an Ivy League school, and I’m not formally trained in economics. So you won’t see me on the President’s economic advisory team, or lecturing on the philosophical differences between the Keynesian and Austrian economic theories. Instead, I grew up watching my father start a manufacturing… Read More →

TicketForce Jumps Ahead Of Competition With Facebook App

Lynne King Smith, CEO of TicketForce
by in Marketing | Small Biz

For all you concert junkies, Facebook now meets concerts as TicketForce has just made purchasing tickets online even easier, joining forces with said social media platform. Lynne King Smith, CEO of TicketForce, announced they will be merging ticket sales with the social media powerhouse in hopes to create an all-inclusive process for potential concert goers. “We… Read More →

Has Twitter Peaked? A New Study Questions The Relevance Of The Social Media Form

Twitter Screen Shot
by in Columnist Spotlight | Tech

I love year end lists. ‘The 10 This …’ and ‘The Top 15 That …’ This year, one that I enjoyed was on CNN.com, in the business section, about “The Five Most Underreported Stories of 2010.” There’s some great stuff there about Apple’s “slow and clumsy move into the cloud” and “How Amazon saved the… Read More →

Amazon And Twitter Are Resources For Savvy Shoppers This Weekend

Use Amazon to help you shop this holiday season
by in Executive Lifestyle | Featured | Lists

There are many Web resources for the frugal shopper, like Groupon, LivingSocial, SocialBuy and BuyWithMe, but there are still ways to save on the Web without printing a coupon. Amazon Amazon’s daily Gold Box deals were intensified this week with the addition of Black Friday Week Lightning Deals. Everything from atlases to car seats were… Read More →

Social Media And The Hiring Process: Your Profile Can Sink Or Save You

Social media sites are no longer just places to reconnect with childhood friends or college roommates.
by in Tech | Workforce

Social media has set up camp in the professional world and is there to stay. Social media sites are no longer just places to reconnect with childhood friends or college roommates. Companies now use social media websites to do unofficial background checks on potential employees. A Cross-Tab Marketing Service study, released earlier this year, reveals… Read More →

How Should Employers Respond To Social Media In The Workplace?

V icon, similar to Facebook icon

Virtual Networking: According to some major news articles, the reign of e-mail as a primary tool for communication is coming to a close. This does not mean e-mail will no longer have a place in many people’s daily lives, but rather that its use will be minimized as new generations of communicators strive for instant… Read More →

How To Get The Most Out Of Social Media

Social Media

“Are you taking advantage of Web 2.0?” This question has been circulating throughout the business world regarding the online world of mass collaboration and consumer-generated content. Web 2.0 is redefining public relations, marketing, communications and branding for businesses worldwide. Nielsen’s 2009 Global Faces and Networked Places report states that two-thirds of the world’s Internet population… Read More →