As jobs boom in the area of “big data,” there’s a need that hasn’t really been addressed. About 85 percent of Fortune 500 companies are planning for or already executing big-data initiatives. However, while some degree programs already exist to help train the actual data scientists – those who sort through and analyze the mountains of information coming into companies through the Internet and other methods – how do we train the team members who just work with the data analysts?
“We want to help the big-data team members who only need to know the basics to help them participate and make a significant impact,” explains Professor Michael Goul, chair of the Information Systems Department at the W. P. Carey School of Business at Arizona State University. “We are offering a short online certificate program in which they can learn business-analytics foundations and strategy, so they can communicate about big data, better understand what results are coming in, and contribute to making important decisions.”
The W. P. Carey School of Business is launching its new online business-analytics certificate program this spring, with an April start. Participants can complete the program one course at a time, in six months or less. The convenient format allows busy working professionals to do their assignments any time throughout the week.
“Those who take this certificate program will be able to contribute to the new culture of evidence-based decision making, which is becoming increasingly important in the business world,” says Dawn Feldman, executive director of executive education at the W. P. Carey School of Business. “This will really help managers, marketers and others who regularly interact with data scientists and want to help address critical business challenges through the use of data.”
U.S. News & World Report currently ranks the W. P. Carey School Top 3 in the nation for online graduate business programs. This new non-credit, professional certificate program is being taught by instructors from the school’s renowned supply chain management and information systems departments, both consistently ranked Top 15 in their fields.
Participants will take two core courses in analytics, plus two electives. In the elective tracks, they can focus on either data management or supply chain management. It’s all about being a part of the process for the overall company.
To learn more about this flexible online certificate program in business analytics, call (480) 965-7579 or visit www.wpcarey.asu.edu/executive-education. The W. P. Carey School also offers full online master’s degree programs in business analytics and information management.
