HMA Public Relations, promoted Shelby Ray to account executive, and she will now be responsible for the management of client accounts.

In her role, Ray will develop and implement public relations strategies for the firm and its clientele in the government, non-profit, healthcare, restaurant industries and professional services industries.

She specializes in digital communications, content marketing, social media management, SEO strategy and media relations.

“Shelby has proven she is able manage the responsibilities of an account executive. Not only has she shown great creativity and flexibility in her work, but her can-do attitude has been a perfect match for us and our clients success,” said Abbie S. Fink, vice president/general manager at HMA Public Relations.

Ray joined HMA Public Relations in May 2014, after graduating with a Bachelors of Science degree in public relations from Illinois State University located in Normal, Ill.

Ray, a Phoenix resident, volunteers with the Public Relations Society of America (PRSA) Phoenix Chapter as well as the Phoenix Art Museum. In her free time, she enjoys traveling and spending time with her family and friends.