HomeSmart to provide healthcare to 14,000 agents nationwide

Above: Wendy Forsythe is COO of HomeSmart International. Business News | 2 Feb |

HomeSmart International has been working with Resourcing Edge, a Certified Professional Employer Organization, to offer a health insurance program for HomeSmart sales professionals. The program offers savings and advantages available only with group buying power.

Receiving cost-effective and suitable benefits coverage is often a challenge for real estate professionals who are independent contractors. HomeSmart is leveraging its size to bring agents cost- and time-saving opportunities.

“As independent contractors, finding suitable benefits for themselves and their families can be time consuming and expensive,” said Wendy Forsythe, COO of HomeSmart International. “We’re glad to have the opportunity to offer a solution to agents so that they don’t have to spend so much time searching on their own.”

HomeSmart is a business-system franchisor that takes a more holistic view of an agent’s business and also considers personal needs, just as it does for employees and staff. 

“Our main priority is providing agent support,” said Matt Widdows, HomeSmart International CEO and founder. “We consider our agents’ business needs beyond leads and closings to ensure that they have everything they need to be successful.”

Resourcing Edge is thrilled to work with HomeSmart to put together a comprehensive benefits package that would work for agents nationally.

“Throughout the process, HomeSmart has reiterated its emphasis on service and support and we look forward to offering the same high-quality experience for agents who choose to participate in the program,” said Ron Cleboski, Executive VP of Sales and Marketing of Resourcing Edge.

In addition to providing benefits to agents, Resourcing Edge also provides human resource and benefits support for employers. HomeSmart International franchise broker/owners now have the ability to use the same PEO program to offer benefits to their staff, while taking advantage of an expansive selection of human resource services including payroll, policies and procedures and legal services.

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