Are flowers and chocolates just not cutting it anymore? You may be surprised to learn that more and more people are going the extra mile for Valentine’s Day by giving the gift of plastic surgery.

Pablo Prichard, M.D. is the Chief of Plastic Surgery at Honor John C. Lincoln Hospital and Medical Director for Plastic surgery and is the senior partner at Advanced Aesthetics Associates.

In fact, a recent study by the American Society of Plastic Surgeons shows that 27 percent of women would want to receive a plastic surgery procedure as a gift, while 32 percent say they are open to the idea. Likewise, 20 percent of surveyed men say they would want to receive a plastic surgery procedure as a gift, while 26 percent of men said they are open to the idea.

When it comes down to it, the success of a gift like this is completely driven by motivation. Never suggest a procedure that your loved one hasn’t mentioned wanting before. Doing so may send the wrong message or be considered offensive.

On the other hand, giving the gift of plastic surgery can be life-changing. If your husband has been talking about wanting to get an eyelift for years, but always prioritized others’ needs above his own, that moment he finds out his dream is becoming a reality will be one you both will always remember. 

From Botox to breast augmentations, there are so many ways to treat that special someone, and at multiple price ranges. Americans spend billions of dollars on plastic surgery every year, and it’s not uncommon to see an uptick in spending during certain holidays.

My advice would be to share your intentions with that special someone, but allow them the freedom to do their research and find a board-certified plastic surgeon that feels right to them. After all, this process is deeply personal, and needs to feel right for that person. 

Still looking for that perfect present? Here’s a hint. The most commonly gifted procedures are liposuction, tummy tuck, facelift, and Botox or fillers.

No matter what you give your loved one this Valentine’s Day, make sure it’s truly a gift for your loved one, and not one for you.

 

Pablo Prichard, M.D. is the Chief of Plastic Surgery at Honor John C. Lincoln Hospital and Medical Director for Plastic surgery and is the senior partner at Advanced Aesthetics Associates. Dr. Prichard serves more than 2,000 patients every year and has specialized in both reconstructive and cosmetic procedures.