Here’s how to measure social media ROI

Forty-four percent of chief marketing officers say that they haven’t been able to measure the impact of social media on their business. However, it’s absolutely achievable for firms of all types.

In this infographic from MDG Advertising, How to Measure Social Media ROI: A 4-Step Plan for Marketers, learn how your brand can measure its social media return on investment using a simple four‑step process.