All Marketing Articles

• American Marketing Association – Phoenix Chapter will host 23rd Annual Spectrum Awards - Read Article

  American Marketing Association – Phoenix Chapter will host 23rd Annual Spectrum Awards

  2025-04-19T19:50:00-07:00

  The Phoenix Chapter of the American Marketing Association (AMA) announced the 23rd Annual Spectrum Awards, set to take place at the iconic monOrchid venue in downtown Phoenix on the evening…

  
• Maximizing ROI: Smart marketing investments for Arizona businesses - Read Article

  Maximizing ROI: Smart marketing investments for Arizona businesses

  2025-04-09T14:00:00-07:00

  Arizona companies, established and startup alike, need to invest in intelligent marketing if they are going to compete and drive long-term profitability. Smart marketing investments directly impact return on investment…

  
• Performance Max campaigns: Are they worth the hype?  - Read Article

  Performance Max campaigns: Are they worth the hype? 

  2025-03-26T04:00:00-07:00

  Performance Max (PMax) campaigns have been making waves in digital advertising. Google touts them as a game-changer, promising automated, AI-driven optimizations across all of Google’s ad inventory. But are they…

  
• The Harkey Group continues growth with new Los Angeles office - Read Article

  The Harkey Group continues growth with new Los Angeles office

  2025-03-22T16:15:31-07:00

  The Harkey Group, a prominent full-service marketing and communications agency headquartered in Phoenix, has announced the opening of a new office in Los Angeles, marking a significant milestone in the…

  
• The James Agency celebrates 20 years of marketing and PR innovation - Read Article

  The James Agency celebrates 20 years of marketing and PR innovation

  2025-03-14T12:20:33-07:00

  The James Agency (TJA), Scottsdale’s award-winning, integrated marketing firm, announced its 20th anniversary, which will be celebrated on March 17, 2025.  For two decades, TJA has been a driving force in…

  
• Finding trusted digital marketing solutions that deliver results - Read Article

  Finding trusted digital marketing solutions that deliver results

  2025-03-06T15:05:00-07:00

  In today’s technology-driven era, online presence is essential for businesses seeking to expand their reach. Implementing effective marketing tactics can significantly improve a company’s ability to connect with potential clients…

  
• The best marketing strategies for auto repair shops - Read Article

  The best marketing strategies for auto repair shops

  2025-03-06T15:00:00-07:00

  In the field of car maintenance and repair services, it is essential to have marketing tactics to distinguish oneself. Even though having top-notch technical abilities and providing exceptional customer service…

  
• Why every business needs 2D and 3D animation for marketing success - Read Article

  Why every business needs 2D and 3D animation for marketing success

  2025-02-07T09:45:00-07:00

  In today’s competitive digital landscape, businesses constantly seek innovative ways to grab audience attention and create a lasting impact. One of the most effective methods to achieve this is through…

  
• How integrated reporting can improve your marketing results - Read Article

  How integrated reporting can improve your marketing results

  2025-02-05T11:40:00-07:00

  In a world where data is practically falling from the sky, figuring out what to do with it can feel like trying to catch raindrops with a coffee mug. Enter…

  
• Beyond automation: How programmatic advertising drives innovation in marketing - Read Article

  Beyond automation: How programmatic advertising drives innovation in marketing

  2025-02-04T04:15:00-07:00

  Imagine browsing your news feed and seeing an ad that perfectly matches your interests — as if someone knew what you were thinking in advance. No, it’s not magic or…

  
• How to use heat maps for digital marketing - Read Article

  How to use heat maps for digital marketing

  2025-01-31T17:20:00-07:00

  In digital marketing, business success depends on understanding user behavior and optimizing website performance. A helpful tool that helps marketers in this regard is heat maps. By using heat maps,…

  
• Achieve digital success with expert marketing services in London - Read Article

  Achieve digital success with expert marketing services in London

  2025-01-26T01:05:00-07:00

  It is really hard to run a business and get distinction in the competitive market of London. The internet has changed customers’ expectations from companies and the way companies relate…