Local AI marketing innovator Botco.ai closes seed round

Above: Rebecca Clyde, CEO and co-founder of Botco.ai. (Photo by Mike Mertes, AZ Big Media) Business News | 5 Jun |

Arizona-based Botco.ai, Inc., a software technology company offering an automated conversational marketing platform that intelligently nurtures real-time chats with customers, today announced it has secured funding from several prominent angels and  investor groups. Botco.ai recently closed funds from AZ Tech Investors, Desert Angels, InvestU and PHX Ventures, setting the stage for accelerated growth. Botco.ai™ software can scale to meet the demands of enterprise customers who are seeking to complement and get better results from their marketing automation investments. 

“Botco.ai is truly pushing the boundaries of intelligent chat technology,” said Gregg Scoresby, CEO, CampusLogic and managing partner, PHX Ventures. “The company’s platform is fully automated and able to answer customer questions with superior accuracy due to its artificial intelligence and machine learning technology. This is the future of intelligent chat, and Botco.ai is leading the way.” 

Botco.ai software helps businesses increase lead conversions through automatic 24/7, on-demand chat access. Intelligent chat nurturing guides customers through the marketing process quickly and easily without the need for human intervention and can be implemented simply and affordably with Botco.ai. The solution eliminates the need for businesses to hire a team of data scientists and programmers to train and implement automated chat. Botco.ai’s portfolio of customers benefitting from the technology includes Massage Envy Franchising, Best Western Hotels & Resorts, STC Health, MailMonitor and more. 

“Using Botco.ai, we were able to reduce friction and engage with our customers quickly and seamlessly,” said Andrea McCauley, senior director of Digital Marketing, Massage Envy Franchising. “Our customers are now able to request location-specific information via chat instantly and without any wait time.” 

Botco.ai was also selected as an awardee in the Arizona Commerce Authority’s Innovation Challenge with a $150,000 prize, completed the 500 Startups Growth Foundations Bootcamp, and was admitted to San Francisco-based Alchemist Accelerator, one of the top enterprise accelerators in the U.S. according to Forbes and Harvard Business Review. Botco.ai plans to complete the Alchemist Accelerator program in September, capped off with a high-profile Demo Day to prestigious investors. 

“For the last two years, we’ve worked hard to develop and deliver an intelligent chat tool that businesses can use to instantly respond to customers,” said Rebecca Clyde, CEO and co-founder, Botco.ai. “Our technology looks for patterns in customer questions to predict what customers are going to ask next. This conversational, nurturing approach between customers and brands has demonstrated exceptional success rates. Our customers report a 103% increase on average in conversions from using Botco.ai.”

In addition to Clyde, the company was founded by Dr. Chris Maeda, CTO, and Dr. (Hon) Anu Shukla, executive chairman, each having more than 20 years of experience in marketing automation and seasoned in building, leading and exiting successful companies. Clyde is an ATHENA Award recipient and previously built an award-winning marketing automation agency, Ideas Collide. Dr. Maeda and Dr. Shukla co-founded and exited Rubric, a pioneering marketing automation company, for $366 million.

“Rubric was an early pioneer and creator of ‘drip marketing’ and with Botco.ai we are using Artificial Intelligence, Natural Language Processing and a modern technology stack to move from one-way email blasts to intelligent two-way conversations, without the need for human staffing,” said Shukla.

Show Buttons
Hide Buttons