Nextiva, the leading conversation platform, today announced its acquisition of Simplify360, an AI customer experience platform based in India. Simplify360 uses AI and automation to enable 5,000+ global businesses to seamlessly deliver world class customer support across multiple channels, including email, live chat, social media, online reviews and e-commerce. Some of Simplify360’s customers include Amazon, Honda, HP, Nestle, HDFC, Hyundai, Canon, and Xiaomi. The purchase amount has not been disclosed.

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“Conversations are the fuel of business growth. From day one, Nextiva’s vision has been to bring together all communication channels into a single stream of conversations with productivity, customer and contact management, and collaboration tools. We are on a mission to put an end to unhappy customers and frustrated teams,” said Tomas Gorny, Co-founder and CEO of Nextiva. “No more time wasted toggling between multiple applications – Nextiva keeps teams productive and connected with customers, colleagues, and vendors from wherever they are in the world.”

Nextiva is leveling the playing field so businesses of all sizes can access advanced technology to compete with the largest tech companies, and deliver amazing experiences for their customers and teams. “The acquisition of Simplify360 accelerates our companies’ shared mission by adding social media, reputation management, live chat and helpdesk CRM to Nextiva’s offerings,” said Gorny.

Nextiva, a trailblazer in the connected communications category, powers billions of conversations every year across its cloud business phone systems, text and team messaging, video meetings, and more – all from one powerful and intuitive platform. Nextiva customers will gain immediate access to Simplify360’s offerings, and can expect a full integration into Nextiva’s platform over time. “Once Simplify360 is integrated with our platform, Nextiva will be in a category of its own – there is nothing else like it,” said Gorny.

“Joining forces with Nextiva is an ideal fit for Simplify360 as we share a vision to make amazing customer experiences available to every business,” said Rohit Gupta, Co-founder and CEO of Simplify360. “We are excited to partner with Nextiva to accelerate our shared mission on a global scale, and empower businesses around the world to rise to the customer experience challenge, and win.”

The acquisition of India-based Simplify360 opens the door to the Asia-Pacific market for Nextiva as the company expands to support more businesses globally. Backed by Goldman Sachs, and with 50+ patents to its name, Nextiva was valued at $2.7 billion dollars by its first and latest financing round in late 2021.