It is the return of the pinkest party Scottsdale has ever seen. Tickets are now available for the 2013 Breast of Scottsdale, which will take place on Tuesday, September 10 from 6 p.m. to 8 p.m. at The Herb Box’s Southbridge location to benefit the Arizona Institute for Breast Health (AIBH). AIBH is a local nonprofit organization focused on offering options before decisions to women recently diagnosed with breast cancer.

The event will feature small bites, samples of seasonal pink-themed cocktails thanks to Alliance Beverage, sumptuous pink pastries hand-made by The Herb Box artisans, photography, fabulous gift raffles, music and additional surprises. All guests are encouraged to think pink with their attire, and prizes will be awarded to the pinkest partygoers of the evening. Tickets are $25 each and available now at AIBH.ORG. This is a 21 and over event.

aibh party

“For us, the breast cancer fight is a personal one. We’ve all been touched by the disease, but Jennifer Velazquez, our general manager, is now two years breast cancer-free and eager to join in the local fight for her fellow survivors,” said The Herb Box co-owner Susan Smederovac-Wilcox, noting 100% of tickets sales are going directly to AIBH.

While sipping and sampling the tasty treats and drinks from the evening’s custom menu, guests will also be able to visit the AIBH “Pink Light District” table where they will have the opportunity to express their love, appreciation and gratitude by sponsoring pink light bulbs for just $25 each.

Each pink light will be placed on the Marshall Way Bridge, which is just outside of The Herb Box and links the Scottsdale Waterfront to the Southbridge District in downtown Scottsdale. These Pink Honor Lights – together called The Pink Light District – will be illuminated on October 3 and will glow throughout October during Breast Cancer Awareness Month in recognition of all those touched by this disease.

Starting with the Pink Light District initiative on October 3, The Herb Box will be offering a special “Pink” drink, favorite items on their “Pink” menu as well as a variety of “Pink” pastries available for purchase the entire month of October in honor of Breast Cancer Awareness Month, with a portion of all proceeds being donated to AIBH.

“AIBH was formed with one singular focus – to offer Arizona women who have been diagnosed with breast cancer a second opinion about their treatment options, completely free of charge,” said Christine Fenwick, executive director of AIBH and a 17-year breast cancer survivor. “AIBH has a 12-member volunteer team of physicians and medical professionals whose specialties include breast radiology, breast surgery, medical oncology, radiation oncology, reconstructive surgery and breast pathology. This team evaluates the best medical and surgical options for the preservation of a woman’s life, body and emotional well-being, as well as the continued quality of her life.”

To date, AIBH has worked with thousands of women and their families – and not only to provide second opinions. In fact, they also provide free support, resources, fitness and nutrition advice and more. For tickets or more information, please visit