This month, real estate firm HomeSmart International opened its newest franchise in Fountain Hills, Arizona, operating as HomeSmart Premier. The nationwide company based in Phoenix began franchising two and a half years ago, offering one of the most attractive business models in the real estate industry, with a focus on increasing their level of realtor knowledge and attentiveness to customer service.

Since opening in January 2000, HomeSmart has had tremendous success by growing to over 7,500 agents nationwide. Recently ranked as the number one real estate company in Arizona and throughout the Southwest, HomeSmart continues to open new offices and add jobs across the United States.

Fountain Hills franchise owner Christine Schroedel brings nearly ten years of real estate experience to HomeSmart. In addition to a wealth of real estate knowledge, Schroedel brings significant experience in marketing, advertising and PR. Coming from a family steeped in real estate, Schroedel sees the industry as a natural transition and perfect way to blend her marketing skills with a passion for real estate. She is thrilled to be joining the HomeSmart family.

“My agent acquaintances that work for HomeSmart just raved about the company and had encouraged me to check it out myself for several years,” said Schroedel. “After meeting the HomeSmart team, I realized that we share a similar passion for excellence and honesty.” She is amazed by the agent-technology and calls it “best-in-class” from what she has seen.

HomeSmart emphasizes the importance of being aware of client needs and exceeding their expectations, which in turn builds strong relationships with the buyers and sellers in every market. Created by Founder and Chairman Matt Widdows and his development team, HomeSmart’s proprietary software and operational support positions its franchise partners ahead of the curve—saving business owners huge costs attributed to web hosting, lead generation and back office systems.

“We are proud to announce the new growth of HomeSmart in Arizona,” said HomeSmart International CEO and President Chuck Lemire. “Christine and her team will be providing the best home services to customers and clients throughout the Phoenix area, as well as focusing on growing relationships outside our state boundaries.”

HomeSmart continues to open new offices and add jobs across the United States, with offices throughout thirteen states and international operations in Shanghai, China. HomeSmart most recently opened two franchises in Chicago, IL. The company added approximately 3,500 new jobs in 2012, and their goal is to continue to grow nationally and internationally in 2014 and for years to come.

For more information on HomeSmart and its franchise opportunities, visit