If you want to be visible in today’s marketplace, you absolutely must have a presence on social media. But there are so many from which to choose nowadays! In addition…
About two months ago, our lead social media strategist at EMSI Public Relations started noticing interesting changes involving the Twitter accounts we manage for clients. Tools were suddenly disabled. Twitter’s…
I was never a fan of the cocktail party-variety networking scene. I will never be one to dart around a room shoving business cards into people’s hands. I prefer meaningful…
If you’re using social media for marketing, what should you say following a tragedy like the deadly blasts at the Boston Marathon on April 15? The horrific elementary school shootings…
His handle is @Pontifex and 85-year-old Pope Benedict XVI can tweet in eight different languages on his brand new Twitter account. On Dec. 12, the leader of the Roman Catholic…
What’s the fastest-growing marketing trend on the Internet? I’m sad to say it’s the “fakeosphere.” Yes, fake blogs (called “flogs”), fake web news sites and fake testimonials. They look like…
