Facebook can be addictive and there are many people who are taking advantage of it for example businesses, you must already know how many businesses found success through Facebook Marketing– even though the likes and followers won’t give you any monetary benefit, but it sure can boost your reputation enough that people actually purchase your products.
Having a business page with hundreds and thousands of followers might sound simple but it’s actually not. With so much content, it’s easy to get lost and hence many businesses are struggling to get engagement. In this article, we have 5 ways that will definitely help you increase the number of likes and followers instantly.
Invite people to like your page.
Let’s start with the easiest and organic way, inviting people to like your page can help you increase the number of likes and number of followers instantly without spending a single penny. But don’t go berserk and start inviting each and every person, Facebook might block you from inviting people temporarily if you exceed a certain limit (We don’t want that).
Other than family and friends, I suggest that you invite people who have previously interacted with your content, you can also target a particular audience if you want to. Facebook gives an option to invite people who have reacted to your post. They are more likely to follow you as they already liked your content. It will be even better if you’ll invite people from the most recent post, as the people might still be online, and seeing your invite will definitely make them check your page.
Engage with your audience and posting at the right time.
Thanks to Facebook’s multiple features, Engaging with people, and posting at the right time can help you increase your likes and followers in two ways. One is obviously when you engage and post at the right time on your business page. Having a relationship with your audience will not just help you in receiving more engagement from your current audience, but it might make their friends follow you too. While posting at the right time will help you crack Facebook’s ever-changing algorithm and make your content visible to more people. It’s a great way to grow your audience in the long term but it won’t help you instantly.
Another way (that can help you instantly), you can use relevant groups where you can reach people who might be interested in what you do. Share about your page and engage in discussions to increase your page following. And of course, you don’t have to pay anything for it.
Cross-promote or partner with an influencer.
This might be a bit hard and expensive but getting exposure to someone’s audience might be the only thing that you need to grow your followers. For this, you don’t have to necessarily go for celebrity endorsements, as you can find niche fan pages too. Niche fan pages mostly have a large followers base that lets you target a particular audience. You can reach out to these niche pages, and ask if they are interested in posting your content (they’ll charge a fee in return).
Make sure that you identify a niche fanbase or influencer which has a large following and have a good relationship with their audience (their followers value their opinion). That way more people who are interested in your product or content will be more likely to follow you.
A large number of people make their purchasing decisions by getting influenced by influencers on social media platforms.
Host a giveaway or contest.
Another interesting way to gain engagement is hosting a giveaway or a contest, it’s a great way to catch people’s attention as they might get free stuff by just following some simple steps (well who won’t like to have free stuff). You can share about your giveaway or contest in different groups to gain more exposure. Facebook has some rules for running a contest that keeps on changing from time to time, so make sure you check them before hosting any contest or giveaway.
The ways how they can enter in your contest totally depends on your business goals, for instance, you can ask your audience to react to your post or visit your profile in order to enter. Make sure you have exciting prizes, as it will help you promote the engagement on your business page.
Facebook ads.
The last and the most powerful way to increase engagement on your page is obviously through Facebook ads. The great thing about Facebook ads is that you can reach your exact audience, through it you advertise to people depending on their location, age, gender, interests, and behavior. If you want to see rapid results on your page, you should definitely go for Facebook ads as it helps you build your brand awareness. Your advertisement will be shown a number of times, making your audience more familiar and comfortable with your brand.
Whether you are trying to drive traffic to your website, sell your product, or just want to increase your brand awareness Facebook ads are effective as they will help you reach the right person quickly. But make sure that the ad or the product that you are advertising is eye-catching and genuine.
Final note.
I suggest you try all these 5 ways, in order to gain maximum value out of it. If you apply these steps after studying your customer and understanding whom you want to target, it will be easier for you to achieve your business goals.
