Bruce Halle, who Forbes magazine ranks as the richest man in Arizona and the founder of Discount Tire, died Thursday at the age of 87.
The Arizona Republic and Art News reported his death, as well as many Discount Tire employees on social media.
Forbes estimated in October that Halle was worth $4.6 billion, making him the 144th-richest person in the world.
The Paradise Valley resident and Korean War veteran was no stranger to the prominent list. His name appeared there on a regular basis over the past decade.
Halle — who was born in Springfield, Massachusetts — started with just six tires in his Ann Arbor, Michigan showroom in 1960. Since then, the company has grown to more than 900 stores in 28 states.
The tire and wheel retailer earned fame for its 1975 television commercial where an elderly lady throws a tire through a store window with the tagline, “if ever you’re not satisfied with one of our tires, please feel free to bring it back to us.”