The Sedona Chamber of Commerce & Tourism Bureau is launching Sedona’s Secret 7, an innovative campaign that reveals hidden trails and locations throughout Red Rock Country. The campaign gives even frequent Sedona visitors more reasons to return and extend their stay by providing a list of unfamiliar locations. The goal is to move visitors away from trails that are heavily traveled in order to help sustain the natural resources for generations to come.

Sedona’s Secret 7 is broken down into seven categories:

• Picnics

• Sunrise/sunset vistas

• Stargazing

• Spiritual

• Arts and culture

• Biking trails

• Hiking trails

Within each category there are seven different places that offer a doorway to lesser-known parts of Sedona. These hidden gems allow visitors the opportunity to create a one-of-a-kind itinerary based on their interests.

Sedona’s Secret 7 also offers secret tips, like the quiet site with sweeping sunrise views that goes mostly undiscovered by Sedona visitors, or best bets to find reflective pools of water after summer monsoons. For more information on Sedona’s Secret 7, click here.