Phoenix Suns’ Shannon Brown (26) moves the ball up court against the Dallas Mavericks in a preseason NBA basketball game Wednesday, Oct. 17, 2012, in Dallas. The Suns defeated the Mavericks 100-94. (AP Photo/Tony Gutierrez)
Arizona Central CU teams up with Suns, Mercury
Arizona Central Credit Union has announced the signing of a multi-year marketing partnership agreement with the Phoenix Suns and Mercury basketball teams. The NBA and WNBA teams play home games at the US Airways Center in Phoenix. Also headquartered in Phoenix, Arizona Central Credit Union serves more than 55,000 members across Arizona with locations in Phoenix, Tucson, Flagstaff and Show Low.
“We can’t think of better organizations to partner with than these two community favorites – and very community-minded – basketball teams,” said Todd Pearson, President and CEO of Arizona Central Credit Union. According to Pearson, the partnership will include special promotions and events that focus on efforts important to both organizations, such as ‘Get Fit’ nights and even a home mortgage giveaway.
“We’ll also be announcing joint events that bring together the Phoenix Suns’ Gorilla, one of the more famous mascots in the NBA, and Molly & Moe, the official mascots of our Monkey Money savings program created especially for kids 12 years old and younger,” Pearson said. In addition to Monkey Money, which helps kids learn early the importance of saving, Arizona Central also sponsors community events throughout the year, sending employees out to local charities to provide helping hands with projects.
Through the combined efforts of the Phoenix Suns, Phoenix Mercury and Phoenix Suns Charities, more than $15 million has been invested in the community through monetary and autographed item donations, benefitting hundreds of non-profit organizations throughout Arizona.
Both organizations indicated that specifics of the sponsorship and details on special events will be announced at a later date before the new NBA season starts this fall.