Bubbies Homemade Ice Cream & Desserts, Inc., which is co-based in Phoenix and Hawaii, continues to expand its retail footprint with more than 850 Kroger outlets now carrying the brand’s Mochi Ice Cream, broadly increasing the availability of Bubbies nationwide.

Bubbies will be available in Kroger stores located primarily in the Midwest and Eastern United States. The expansion adds to Bubbies’ current distribution network of specialty, independent and national grocery chains such as Whole Foods Market and select Safeway locations.

“Our retailer growth throughout the U.S. is very exciting,” said Bubbies Chief Executive Officer Rick Schaffer. “The broader distribution means our fans have greater access to our distinctive Mochi Ice Cream, at more locations throughout the country.”

Bubbies Mochi Ice Cream, with 100 calories or less per serving, is more rich and flavorful than other mochi desserts, due to the high quality ingredients and proprietary recipe. Bubbies is gluten-free (certified by the Celiac Support Organization), Kosher and is produced without ingredients genetically modified through the use of modern biotechnology.