The Privado Villas at Fairmont Scottsdale Princess has earned the coveted AAA Five Diamond designation, placing the ultra-luxury enclave among an elite group of hotels and resorts recognized for delivering the highest levels of service, sophistication, and comfort. Due to its secluded location on property, Privado bills itself as a place apart that is perfectly connected – as guests enjoy enhanced service and amenities.
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AAA Five Diamond status is awarded to fewer than one percent of the more than 27,000 properties evaluated annually by AAA. The designation honors establishments that demonstrate exceptional attention to detail, refined elegance, and a consistently memorable guest experience.
Nestled within the renowned Fairmont Scottsdale Princess, Privado Villas offer an elevated resort experience defined by privacy, bespoke service, and residential-style luxury. Guests enjoy expansive villa accommodations, dedicated concierge and villa host services, exclusive pools and dining venues, and seamless access to the resort’s award-winning amenities.
“This recognition reflects the extraordinary commitment of our Privado Villas team to delivering personalized, world-class hospitality,” said Jack Miller, Regional Vice President and General Manager of the Princess. “Earning AAA Five Diamond is a testament to the passion, precision, and care our colleagues bring to every guest experience.”
The Fairmont Scottsdale Princess has long been celebrated as one of the Southwest’s premier luxury destinations, and the AAA Five Diamond distinction further underscores Privado Villas’ position as a top-tier offering for discerning travelers seeking privacy, exclusivity, and uncompromising service.
“The level of care that a Five Diamond designation requires doesn’t come from checklists. It comes from pride, discipline, and a team that understands what luxury feels like. It is because of this commitment that Privado has earned a AAA Five Diamond Service rating,” says Thomas Overton, Director of Rooms.
AAA inspectors conduct anonymous, in-person evaluations that focus on service quality, cleanliness, comfort, and overall guest experience. Five Diamond properties represent the pinnacle of luxury and hospitality excellence.
