Melrose Gateway Sign Installation Commemoration Nov. 20

District 4 Councilman Tom Simplot and community members will celebrate the installation of a new gateway arch across Seventh Avenue just north of Indian School Road with an event 7 p.m. Wednesday, Nov. 20.

“The Melrose District and Seventh Avenue as a whole are two of the most vibrant, growing areas of central Phoenix. It’s an artistic and community hub, and this gateway is a perfect way to celebrate its diverse identity,” said Councilman Simplot.

The arch adds a distinctive artistic element to one of Phoenix’s main arterial streets, constructed using an 80-foot steel truss structure with 24-foot columns.  Lit at night, the sign lettering mirrors Seventh Avenue’s distinctive curve in the Melrose district.

“Business owners and community members are ecstatic about the arch,” added Seventh Avenue Merchants Association president Teresa Stickler.  “We really see it as aiding our mission of building and beautifying our community.”

The Melrose arch is made of half-inch steel plates, with decorative lettering etched in using a plasma cutter.  All together, the truss and panels weigh approximately 43,000 pounds, with each column weighing 9,800 pounds.

The Weitz Company was the contractor for the project, with Gensler as the prime consultant and architect, and the firms of Aztec Engineering Group, Inc; PK Associates and Henderson Engineers serving as the design team.

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About Amanda Ventura

Amanda Ventura is an editor, award-winning writer and pop culture enthusiast. When she's not up against deadlines, she is exploring Arizona, trying recipes that require every dish in her kitchen be used, collecting 5K swag bags and race numbers and volunteering at a local animal shelter. Her bookshelf is full of autobiographies and her desk is covered in Sticky Notes. She dislikes the Oxford comma and still cannot believe she gets to meet and write about interesting people for a living.