We are living in an advanced era of technology. Everything has become an advance in technology. So every smartphone company worked hard to meet the current technological needs. Therefore, every smartphone has the best photographic effects. Now, everyone is a photographer. This is the problem. But if you are looking to start a photography business with no experience, then you don’t need to lose hope.
Well, only a little hard work, a proper business plan and time management are the Key. Photography requires skills and talents. Sometimes talents overcome experiences. One has to become more focused. Currently, Photography is the dream and hobby of many. You need to polish yourself to shine.
Here are some most important steps to start a photography business with no experience:
• Figure out photography genre/genres you want to work on Research
• Decide the business name
• A proper business plan
• A proper marketing plan (3M Approach)
• Pricing is significant
• Business portfolio
• Logo of your business
• A website or channel
• Most important “Hire Professional Photo Editor”
• Hard to start, easy to proceed
Photography Genre Selection:
First, you need to select genre or genres of photography you want to work on. Photography is a booming industry, but many people are unaware of its genres. Primary of these genres include:
• Wedding Photography
• Fashion Photography
• Travel Photography
• Fine Art Photography
• Portrait Photography
• Architectural Photography
• Pet Photography
• Sports Photography
• Aerial Photography
• Product Photography
• Event Photography
• Scientific Photography
• Lifestyle Photography or Advertisement
• Stock Photography, etc.
Wedding, fashion, travel, event, product and lifestyle photography are more focused these days. Every Genre is exciting as Photography is itself exciting. So it is your choice to select any of Genre or genres.
If you are done with the first step, then the second step towards your exciting business is
A successful career always requires Research on successful businesses as well on competitors. If you want to make your business worthwhile, then you should learn from the mistakes of others instead of repeating it. Be a follower of any successful business of your selected photography genre. Look around for competitors. The best teachers for you as a beginner will be your competitors.
Well, we all consider it a luxury to have a stable internet connection, but it is the requirement. Use the internet in the best possible way to stay updated with the latest news on Photography. Focus on your selected Genre or genres.
Decide Business Name:
Well without name your business will be nothing. Select a name that will inspire everyone and attract them to follow you. Every business, as well as a brand, starts with a name. Select a name that will represent the type of photography you want to do.
A Proper Business Plan:
It is an outline for your business. A proper business plan will have details of your whole photography business. It will have information about all the services that you will offer in your photography business. It is the primary Key because it is going to differentiate you from your competitors. You must add some unique value in your business. It will be your core competency.
A Proper Marketing Plan:
Well if you officially established a Photography business, you need to understand the importance of marketing. You can say it concrete for the strong base of your newly established photography business. 3M Approach means “Marketing, Marketing and Marketing.
Only establishing a business is not enough. People should know you are here. People should know your services. They should know your brand. So try to make an attractive marketing strategy.
Well, you should have a proper pricing plan too. Set an average price depending upon the Genre. You will find cheap clients easily. Be aware of them as they know how to use young photographers. Well, your price should allow you to enjoy your job. Don’t make it a headache for you. Take it easy. Start with average pricing then after some useful projects increase it.
Your pricing plan must be flexible enough to change according to requirement.
Talented photographers makes a habit of doing some personal work. Everyone wants to work on their terms. Everyone has dreamed. Only a few dare to pursue it. This is your only best chance to do what you want, to work on your terms. Your portfolio is the foundation for your business.
Logo for your business:
Slogans are not always required. Logo and an official website for any business are essential. So your logo must represent your whole business including its name, its category and its services as well. Get some inspiration from successful photography businesses.
Now it is time to buy the equipment required for your whole business. Major equipment includes:
• A Good Camera is going to require a lot of Research. Buy a camera that will be suitable for your selected photography genre.
• A Tripod will allow you to take as many pictures of any object as you want, without moving it. It helps to avoid blur pictures.
• A Camera Bag will help you to keep your camera safe during transportation.
• Different Lenses are required for different photography genres.
• Lighting is the requirement of every good photographer.
• Studio Space is a necessary part to rent it or to purchase it.
• A Smartphone with a good Camera is a useful tool for any photographer.
• Editing Software is essential for any photographer to have.
• A good Photo Printer will allow you to print high-quality photographs.
A Website or Channel:
You need to purchase a domain name that will fit your photography business. It is a handy tool for any business. Also, you need to have Channel on different social media websites, e.g. Instagram, YouTube, Pinterest and Facebook etc. then you will be able to share updates with your potential customers.
Hire Professional Photo Editor:
Well, you can call it the heart of the overall business. A most important step before starting a new photography business with no experience. You need to hire a professional photo editor. You must have no idea what professional photo editors can do for your business, especially when you are a beginner. Well, I can tell you some essential advantages, which are:
• More Focus in Business
• A lot of Time Saving
• Less stress for you
• You can get required photos easily
• They are experts and have their tricks to make photographs more spectacular.
• Fresh Suggestions
• More Sales
• A real job in Photography is Photo Editing
• Simply professional turns bad ones into good ones
Well, if you are low on budget and you don’t have enough money, then this is for you. Let the world see your work. You have the best opportunity to show your talent. Put your photos on sale. Many different websites allow you to sell your photos online. Many of those websites pay you a lot for your work if you are talented enough.
Hard to Start and Easy to Proceed:
Photography is a career is tough to start. Once you have started it, it will not be difficult enough to proceed it. It will require a lot of hard work at the start, but you will proceed it with little effort.
So concluding the ways of starting a photography business, first of all, research about it and know your competitors. It is essential to have a unique name, a proper business plan, a marketing plan, pricing, Business portfolio, and Logo of your business or company. Therefore after the above conclusion, you finally need to have the proper equipment and trained staff.