Many consumers base their decision to buy (or not to buy) by checking a product’s page design. An e-commerce business will live and die by the quality of its product…
HMA Public Relations, a Phoenix-based public relations and marketing communications agency, has launched Copper State of Mind, a podcast about public relations and marketing communications strategies. Hosted by Abbie S. Fink,…
Today, SEO (search engine optimization)is vital for the success of your Australian business. Having a business website is not enough, you have to utilize powerful SEO practices and rank it…
As QR codes become popular among businesses and marketers today, how does adding a logo on QR codes affect their businesses? Heading towards a digitally-driven society, the use of a…
Digital marketing services are something that you will need if you want your business to thrive. These services include search engine optimization, pay-per-click marketing, web design, social media marketing, and…
What are some effective B2B marketing strategies that can help boost inbound leads? To help you and your company find effective B2B marketing strategies, we asked marketing experts and business…
Email marketing is nothing short of a dream come true for digital marketers and business owners alike. Having a robust digital marketing strategy must involve tackling various challenges, and the…
The COVID-19 pandemic affected every single industry, and the businesses that stayed afloat usually had marketing and PR on their side. Many of the lessons we’ve learned the past year…
Your marketing project might be dead, but the work isn’t. When you’re moving a mile a minute, it’s easy to jump head first into your next project; however, The James…
The Google ranking factors for the websites are more than two hundred in number, and it is no secret that Google is the most used search engine on the internet.…
Social media is a fantastic way for any business to reach both existing customers and prospective ones. With billions of users across several platforms, social media is crucial to your…
Thoughtful strategy and data analysis stand side-by-side with branding, visuals and messaging as an essential focus in marketing. When it comes to strategy, one of the easiest and most impactful…
