Diversified Partners, one of Arizona’s leading real estate brokerage and development firms, has announced plans for a new 16-acre mixed-use retail development located at the northeast corner of Cactus Road and Cotton Lane within the rapidly growing Prasada Master Plan Community in Surprise. The project will include approximately 120,000 square feet of space designed to accommodate a wide range of retail, service and lifestyle uses.
The development will offer pad sites, shop space, auto and storage opportunities, as well as ground lease and build-to-suit options, catering to a diverse tenant mix, from service retail and restaurants to fitness, hospitality and entertainment users.
“The project is positioned at the center of one of the most explosive growth corridors in the West Valley,” said Walt Brown Jr., founder and chief executive officer of Diversified Partners. “With its strong demographics, regional connectivity and flexible zoning, this project represents a rare opportunity to join a high-traffic, high-income trade area that is only continuing to accelerate.”
READ MORE: Here’s how land use patterns are changing in Arizona
Several tenants have already committed to the project, including a convenience store with fuel, national drive-thru restaurant brands and a veterinary clinic, with additional users in negotiation across dining, wellness, automotive and lifestyle categories.
Situated less than one mile from Loop 303, the development offers outstanding exposure to more than 70,000 vehicles per day. Its central position within the Prasada Master Plan Community, home to more than 12,000 planned or under-construction homes, places it at the heart of one of Surprise’s most active residential growth zones. Adjacent communities including Marley Park, Zanjero Trails and Sarah Ann Ranch further amplify demand.
Within a five-mile radius, the population is projected to exceed 150,000 residents by 2030, with average household incomes above $120,000. The site is also surrounded by major employers, healthcare facilities and schools, creating strong weekday and weekend traffic.
The development is zoned within the Prasada PAD (PGV-3), a flexible commercial district that allows a wider range of uses than traditional retail zoning. This classification supports restaurants, services, auto, fitness, hospitality and entertainment. The development benefits from significant commercial and residential investment in Surprise, particularly along the Loop 303 corridor, where large-scale retail, industrial and housing expansions continue to shape the region’s economic future.