Taylor Morrison Home Corporation (NYSE: TMHC), has been recognized as America’s Most Trusted Home Builder by Lifestory Research.
This is the second consecutive year Taylor Morrison has been granted the award, which is based on the opinions of more than 31,000 home shoppers actively looking for a new home in the top housing markets in the United States.
The study, now in its fifth year, aims to understand how trust impacts consumers’ evaluations of builder brands.
Lifestory Research, a national independent market research firm focused on consumers and their homes, said Taylor Morrison produced the highest numerical score in the United States in the study. Proprietary study results are based on experiences and perceptions of consumers surveyed between January and December 2016.
“Every day we strive to provide our customers with the resources and support to help them make an educated decision about their most important investment. This repeated recognition as America’s Most Trusted Home Builder is a true testament to that work and a direct correlation to the caliber of people who make up our stellar team,” said Taylor Morrison President and CEO Sheryl Palmer.